Bewitched (1964–1972): Season 4, Episode 32 - Man of the Year - full transcript
Darrin has been named one of the Advertising Men of the Year by the Huxter's Club. Darrin downplays the honor, despite McMann & Tate planning to host a cocktail party in his honor, and he wanting to celebrate with Samantha with a night on the town. Endora believes that under that surface of humility lies an egomaniac. As such, she places a spell around him where every mortal will agree with what he says, no matter how bad the idea, to see how he reacts. Darrin ends up loving the fact that clients, politicians and even Mr. McMann love what he says, so much so that he comes to believe he is unstoppable. It isn't until Samantha is in his company with his business associates at the cocktail party and she sees the reaction of those around him that she figures out what's going on. The questions then become how Darrin will react to him not being the golden boy he thought he was, and how he will continue to impress those around him in the future.
Congratulations, sweetheart.
Sam, how did you know?
Louise called me. Why didn't you?
Well, I wanted to tell you myself.
I should have known there was
something big going on...
when you told me I could
get mother to babysit.
- Is she here yet?
- No, but she will be.
In the meantime, let's celebrate.
Honey, hold it. Hold it.
It's not that big a deal.
I am not the Advertising
Man of the Year.
I am just one of a number of
Advertising Men of the Year...
named by the Huckster's Club.
That is an honour.
Like being named
the Most Valuable Player...
or being invited to one of
Truman Capote's parties.
Well, not that much of an honour...
but it did get us invited
to a cocktail party...
that's being thrown by
McMann & Tate in my honour.
Well, how about that.
So don't be so modest.
Sammy, it's really
not that big of a deal.
Here's to Darrin Stephens,
who has just won the humility trophy.
I did have a little celebration
of my own planned.
Like going out to dinner and dancing
at the Starlight Club.
I made reservations for... 8:00.
I'd better go up and change.
- I'm very proud of you.
- Thank you.
- He's disgusting.
- Mother.
What a fantastic ego.
I thought he was being
rather modest.
Behind that fa?ade is the president
of the Darwood Stephens Fan Club.
Mother, you have always claimed
that Darrin was a nobody.
Now that he's being honoured
by his peers, you cannot stand it.
A few compliments, people accepting
dumbo's ideas, agreeing with him...
then you'd think everything he said
was pure gold.
That may be true of some mortals...
but what you don't understand is
Darrin is special.
Now, I'm gonna go upstairs and lay
out his dinner jacket...
and you make yourself at home.
On the morrow, praise will heap
High upon that mortal creep
Then, my daughter, you will see
Just how humble he can be
From this day on, you will find
Mortals bending to your mind
You will have a glow of charm
Extending twice your outstretched arm
Mortals who in this circle be
No matter what you say, agree
Now, my boy, we'll see. We'll see.
Good morning, Miss Willis.
Did you get that report out last night?
Yes, but I'm still hung up
on your "good morning."
- What?
- Everyone says hello...
when they come in,
and it doesn't mean much.
But when you say "good morning," it...
Well, it just lights up the office.
Well, thank you very much,
Miss Willis.
All I said was, "good morning."
- Darrin?
- Yeah, Lar.
O.J. Slocum's in my office
being impossible.
Well, would you like me to see
what I can do with him?
Look, if the old smoothie here can't
handle him, what could you do?
No, I just came in to rest a little
between rounds.
On the other hand,
why don't you give him a try.
- Whatever you say.
- Well, you do have a kind of...
something about you.
An air of confidence.
You know, maybe
it's that hokey award you won.
I don't know though.
You know, Slocum can be a real bear.
He just might tear you to shreds.
Larry...
if you enjoy suffering,
don't let me interfere with your fun.
No, maybe you're right.
You've got a kind of glow
of success about you today.
All right, Darrin, sic him, huh?
Yeah.
Air of confidence? Glow of success?
- Hello, Mr. Slocum.
- Goodbye, Stephens.
Trying to double-team me
with one of your junior partners?
- No, of course not, O.J.
- I don't deal with junior partners.
But tell me what you have
in mind, Stephens.
Thank you, sir.
I'm a reasonable man, and I feel a
warmth from you. The right chemistry.
Now, let me have your thoughts.
Well, Mr. Slocum, I think that our job
is to take your thoughts...
give them sales appeal,
in our own way...
and extend that through
all the advertising media.
Exactly.
I think he has a positive way
of putting things. I like that.
Yes, of course.
But what in a positive way were you
referring to that he was putting?
Join the party, Tate.
He said, take my thoughts,
give them sales appeal...
and extend them through
all the advertising media.
Oh, yes! I'm hip.
How about a little brainstorming?
Well, Mr. Slocum,
this is a little short notice.
Come on now.
What do you think of when I say soup?
Wait a minute.
I may have something.
I like it, but it might be too obvious.
No, I have a feeling I'll like it too.
Go ahead.
I'm thinking of showing the big family
that makes your soup.
The bean dumpers, chili shovelers,
the salters, the pepperers...
the stirrers, the strainers,
the canners, the labelers.
A group picture, you follow?
Yes, yes, I do.
Underneath, the caption might read:
"We're nuts about our soup."
We're nuts about our soup.
It tastes good to me.
Well, maybe I got lucky.
Stephens, I want you to know that
I'm nuts about your suggestion.
Best idea that's come out
of McMann & Tate in years.
Thank you, sir.
Now I know why you were
voted whatever it was.
"We're nuts about our soup"?
You know, on second thought...
Yes, sir?
On second thought,
I like it even better.
I want you to take personal charge
of this campaign, Stephens.
All right, sir.
How about that?
I don't think that
was such a great idea.
It's not that bad.
Wait a minute. Say it again.
We're nuts about our soup.
It's got a ring to it.
- Yes?
- It's Mr. McMann calling.
My weekly get-on-the-ball call.
Will you excuse me?
I'd better take it alone. Put him on.
He wants to speak to Mr. Stephens.
Yes, sir?
Of course.
Tomorrow morning?
My pleasure, sir.
Thank you, sir.
Well, back to the old drawing board.
- Darrin?
- Yeah, Larry.
What was that all about?
Mr. McMann wants to see me
on his yacht tomorrow morning.
But he's my partner.
What does he want to see you for?
I guess he wants
to congratulate me...
on being one of
the Advertising Men of the Year.
Well, he can do that tomorrow night
at the cocktail party.
I don't know of
any other reason why.
I do. He'll do anything to bug me.
You know, it's funny.
You make one
little breakthrough...
and suddenly they all recognize
you for what you really are.
What's that?
Well, you know what you were
saying about me this morning.
They recognize you for
a sweet and loving husband?
No. You know how
you always tell me...
I'm smart and talented
and creative...
And modest.
Honey, I can't help it.
Did I tell you about O.J. Slocum?
Twice, but who's counting?
Larry thought I'd be
eaten up alive, but no.
Right off the top of my head,
I had it.
We're nuts about our soup.
- "We're nuts about our soup"?
- Slocum was stunned.
So am I.
Well, honey, I don't say it's
the greatest phrase in the world.
But it's got something. It's got...
It's got...
Mediocrity?
Well, sweetheart,
it really isn't that...
- Everybody loved it.
- Now, don't get grumpy.
What do I know about
the advertising business.
Yeah. Anyway...
in the afternoon, I practically
sewed up a new candy account.
It was one of those great days when
everybody was going along with me...
and I have a feeling it's going to
keep on going that way.
Bravo.
Tomorrow I see Mr. McMann
on his yacht...
and from then on,
it's going to be up, up.
Good, good.
Who knows where it'll end.
Maybe someday
I'll become president.
- Of McMann & Tate?
- No.
President.
Thank you.
Well, Stephens,
glad to have you aboard.
Glad to be aboard, sir.
Would you like a cup of my
special coffee?
Thank you, sir.
- Pour, Gregory.
- Yes, sir.
Let me congratulate you on being one
of the Advertising Men of the Year.
And I might add that you reek...
of the magnetic personality that
goes into the making of great men.
That's especially complimentary
coming from you, Mr. McMann.
Did you know that I was the first
Advertising Man of the Year...
- 25 years ago?
- No, that's quite an honour, sir.
Not really. I started the thing
and elected myself.
That's very good.
What's in this?
151-proof rum.
How do you like it?
- It's delightful.
- Four parts rum and one part coffee.
Coffee does wonderful things
to rum.
- Sit down.
- Thank you, sir.
It's a funny thing. You know, I...
I asked you over here to give you
an ordinary congratulations.
Meeting you again, I see that
it's a great deal more than that.
You are the crown prince
of McMann & Tate.
That's very flattering,
Mr. McMann, but...
Now, now, none of that modesty.
It doesn't fit in at all...
with the high-voltage personality
that's coming across to me.
I always wondered who was behind
McMann & Tate.
- Now I know.
- Aren't you forgetting Larry Tate?
I've tried,
but I've never been able to.
Larry's got a lot of good qualities.
He's hard working...
he's not impressed by facts,
he's slippery...
he lies beautifully,
and he's got a nice head of hair.
But he's had it.
Frankly, deep down, he's shallow.
With all due respect, sir, I disagree.
I know Larry pretty well and...
Now, I know that
you're loyal, Darrin...
but it's time Larry turned over
his surfboard to you...
and let a younger man
ride the wave of the future.
Remember, Larry gets a cut
on every account you bring in.
- That's true.
- Actually, you'll be doing him a favour.
It's a nice way of looking at it.
Well, there's always a nice way
of looking at things.
Well, I'm going to start
on Project Stephens.
And don't you worry about Larry.
He'll be in line for a big bonus.
I'm just happy to find a man that has
what I like to call rememberability.
That's the human version
of product identification.
Thank you very much, sir. I do have
a lot of ideas I'd like to carry out.
I wanna see McMann & Tate
ready for the future.
That's the way I like to hear you
talking. I like the way you said that.
Well, I'll be seeing you
at the party tonight...
for our
Advertising Man of the Year.
Sir.
Well, there goes an impressive
young man, Gregory.
- I thought so too, sir.
- Yeah.
But for the life of me,
I don't know why I'm impressed.
I hope that's a good sign.
Hello?
Hi, sweetheart.
How did the meeting go
with Mr. McMann?
I bowled him over. I dazed him.
Sam, he said I'm going to be
the crown prince of McMann & Tate.
Terrific. That makes me a princess.
I'll wear a tiara tonight.
I'm not kidding, Sam.
I'm on my way to the top.
McMann realized I've got it.
And you thought I was overreacting,
didn't you?
Well, I was beginning
to suspect something.
What about Larry?
He's going to come off just fine.
Look, I'll be home early
to change for the party.
Yes, Your Excellency.
Mother. Mother!
Mother, I know you're
up to something.
You're a wicked witch.
Yes, Mrs. Stephens, you're gonna be
very proud of friend hubby.
Impact, that's what he's got. Impact.
Is that what it is?
I thought it was sex appeal.
Well, that I'm not willing to judge.
You don't drink, Mr. McMann?
Well, only coffee.
Hello, McMann.
Mrs. Stephens,
this is Charles Gilbert...
the head of
the Hercules Tractor Company.
- How do you do.
- How do you do.
And Darrin Stephens, our young
executive who's been voted...
one of this year's
you-know-what's.
How do you do, sir.
Why, I'm happy to know you,
Mr. Stephens.
I wish you'd sit in
on our next conference.
Well, things are kind of
piling up on me and...
He's just full of ideas.
I really don't have the time.
You see, Mr. Stephens,
we sell our tractors to the man...
who has made America great.
The common man.
And right now,
you're coming across to me...
as the man who could
speak his language.
Hercules Tractor, huh?
Impact, that's what he's got.
I see a picture.
A picture of a tractor
pulling a stump.
The caption reads...
It reads:
"Let Herc give it a jerk."
- It's great.
- I love it.
"Let Herc give it a jerk"?
It's amazing.
Right off the top of his head.
It's a very fertile area.
They loved it.
Yes, but, sweetheart,
it really isn't that good.
If McMann, Gilbert and I
think it's good, it's good.
Right.
Darrin. Samantha.
This is Mr. Angel, who makes
that wonderful brew, Angel Coffee.
- Samantha and Darrin Stephens.
- How do you do.
How do you do, sir.
You're that fellow, aren't you?
Okay, Stephens, do it.
- Do what?
- If you're that good...
give me an idea
for our new campaign.
More coffee, and don't put so much
coffee in it this time.
Doesn't he get a chance
to think about it a little first?
I'm thinking about it now.
How about, "The good,
good morning flavour...
that makes
getting out of bed worthwhile."
- Marvellous! That's it.
- Oh, yeah!
Fantastic.
You have a higher duty
than McMann & Tate.
Our government
needs men like you.
Have you ever thought of running
for congressman or senator?
No, but he's thought
of running for president.
That's what I wanted to hear. I'd like
you to lead a middle-of-the-road party.
I'll back you.
Think about it, Mr. Stephens.
Think about it.
- Sam, did you hear that?
- With both ears.
Of course it's ridiculous.
I'm not ready for that yet.
What do you think?
I think we should go while we can still
get your head through the door.
I should think that you would be
happy that other people...
are beginning to appreciate
my special talent. But no!
Mother!
Why don't you sit down and plan
who's going to be in your cabinet.
I have a few questions
I wanna ask Mother.
Darling, I'm sorry,
but I must leave immediately.
My club is having a costume party,
and I'm going as Twiggy.
Not yet. I figured it out.
You didn't put a spell on Darrin,
you put one around him, didn't you?
A spell?
Does that mean I'm not really one
of the Advertising Men of the Year?
No, no, of course not.
Mother cast a spell
that affects all mortals around you.
They are overwhelmed
by anything you say.
Then I don't have impact
and rememberability and all that?
And you said it wouldn't
go to his head.
Mother was right, wasn't she?
No.
Now, you remove
that spell this instant.
- But dum-dum loves it.
- I do not!
Well...
Edgeful, eyeful, trifle, tree
This removes the spell round thee
Thank you.
I thought I had some good
ideas tonight.
Sweetheart, how often
have you had really good ideas...
right off the top of your head?
Not very often.
They were always the result
of a lot of hard work.
- Nothing worthwhile comes that easily.
- Yeah.
Yeah, you're right.
It'll probably take all night,
but why don't you go into the study...
and come up with some good ideas
to sell those clients tomorrow.
Good night, Mr. President.
No. No, I'm sorry, gentlemen.
There's something I like about:
"That good, good morning flavour that
makes getting out of bed worthwhile."
I don't know why I like it,
but it impresses me.
Maybe I just impressed you.
No, I'm not particularly
impressed by you.
I'm not either.
Excuse me,
I'll be back in a moment.
Hello?
Hi, sweetheart.
How are the new ideas going?
They still like the bad ones.
I can't sell them the good stuff.
Honey, can...?
Can you put that you-know-what
back on you-know-who...
just temporarily?
Well...
Well, okay.
Is that it?
That's it. Goodbye, honey.
Believe me, Mr. Angel, I can't explain
why Darrin's gone sour on these ideas.
But, well, sometimes it happens
to creative people.
Darrin, Mr. Angel and I agree that
you've completely lost your judgment.
Mr. Angel...
I'm going to tell you this
new idea just once more...
and I want you to listen as if
you were hearing it for the first time.
Nothing can make me
listen to that again.
Oh, no?
Except a man like you. Go ahead.
I see a cloud.
On the cloud are a couple of angels
drinking Angel Coffee.
- Yes, yes. I like it.
- From their expressions...
you can see the coffee is sublime.
I like it very much.
Underneath it says, "By special
permission, this heavenly brew...
is now available to
deserving people on Earth."
The greatest.
I don't know why I didn't
see that before.
Well, I've heard all I have to hear.
Carry on, gentlemen.
Well, goodbye, Mr. Angel.
We'll keep in touch. Bye-bye.
- Bye.
- Goodbye, sir.
- That was great, Darrin.
- Thanks, Lar.
Send the next customer in.
We're rolling, Larry.
- Are you through with the spell now?
- Throw it away.
We talked six different clients
out of bad ideas and into good ideas.
And I talked Mr. Ramser into
finding another presidential candidate.
Good. I only wanna be
your first lady.
Even without a spell, I do have
a little witchcraft of my own...
and a talent
for persuading people.
After all, I persuaded
you to marry me, didn't I?
That you did.
That alone is enough to make me
Advertising Man of the Year.
I my opinion,
you are Man of the Century.
But don't let it go to your head.
That went to my head.
Sam, how did you know?
Louise called me. Why didn't you?
Well, I wanted to tell you myself.
I should have known there was
something big going on...
when you told me I could
get mother to babysit.
- Is she here yet?
- No, but she will be.
In the meantime, let's celebrate.
Honey, hold it. Hold it.
It's not that big a deal.
I am not the Advertising
Man of the Year.
I am just one of a number of
Advertising Men of the Year...
named by the Huckster's Club.
That is an honour.
Like being named
the Most Valuable Player...
or being invited to one of
Truman Capote's parties.
Well, not that much of an honour...
but it did get us invited
to a cocktail party...
that's being thrown by
McMann & Tate in my honour.
Well, how about that.
So don't be so modest.
Sammy, it's really
not that big of a deal.
Here's to Darrin Stephens,
who has just won the humility trophy.
I did have a little celebration
of my own planned.
Like going out to dinner and dancing
at the Starlight Club.
I made reservations for... 8:00.
I'd better go up and change.
- I'm very proud of you.
- Thank you.
- He's disgusting.
- Mother.
What a fantastic ego.
I thought he was being
rather modest.
Behind that fa?ade is the president
of the Darwood Stephens Fan Club.
Mother, you have always claimed
that Darrin was a nobody.
Now that he's being honoured
by his peers, you cannot stand it.
A few compliments, people accepting
dumbo's ideas, agreeing with him...
then you'd think everything he said
was pure gold.
That may be true of some mortals...
but what you don't understand is
Darrin is special.
Now, I'm gonna go upstairs and lay
out his dinner jacket...
and you make yourself at home.
On the morrow, praise will heap
High upon that mortal creep
Then, my daughter, you will see
Just how humble he can be
From this day on, you will find
Mortals bending to your mind
You will have a glow of charm
Extending twice your outstretched arm
Mortals who in this circle be
No matter what you say, agree
Now, my boy, we'll see. We'll see.
Good morning, Miss Willis.
Did you get that report out last night?
Yes, but I'm still hung up
on your "good morning."
- What?
- Everyone says hello...
when they come in,
and it doesn't mean much.
But when you say "good morning," it...
Well, it just lights up the office.
Well, thank you very much,
Miss Willis.
All I said was, "good morning."
- Darrin?
- Yeah, Lar.
O.J. Slocum's in my office
being impossible.
Well, would you like me to see
what I can do with him?
Look, if the old smoothie here can't
handle him, what could you do?
No, I just came in to rest a little
between rounds.
On the other hand,
why don't you give him a try.
- Whatever you say.
- Well, you do have a kind of...
something about you.
An air of confidence.
You know, maybe
it's that hokey award you won.
I don't know though.
You know, Slocum can be a real bear.
He just might tear you to shreds.
Larry...
if you enjoy suffering,
don't let me interfere with your fun.
No, maybe you're right.
You've got a kind of glow
of success about you today.
All right, Darrin, sic him, huh?
Yeah.
Air of confidence? Glow of success?
- Hello, Mr. Slocum.
- Goodbye, Stephens.
Trying to double-team me
with one of your junior partners?
- No, of course not, O.J.
- I don't deal with junior partners.
But tell me what you have
in mind, Stephens.
Thank you, sir.
I'm a reasonable man, and I feel a
warmth from you. The right chemistry.
Now, let me have your thoughts.
Well, Mr. Slocum, I think that our job
is to take your thoughts...
give them sales appeal,
in our own way...
and extend that through
all the advertising media.
Exactly.
I think he has a positive way
of putting things. I like that.
Yes, of course.
But what in a positive way were you
referring to that he was putting?
Join the party, Tate.
He said, take my thoughts,
give them sales appeal...
and extend them through
all the advertising media.
Oh, yes! I'm hip.
How about a little brainstorming?
Well, Mr. Slocum,
this is a little short notice.
Come on now.
What do you think of when I say soup?
Wait a minute.
I may have something.
I like it, but it might be too obvious.
No, I have a feeling I'll like it too.
Go ahead.
I'm thinking of showing the big family
that makes your soup.
The bean dumpers, chili shovelers,
the salters, the pepperers...
the stirrers, the strainers,
the canners, the labelers.
A group picture, you follow?
Yes, yes, I do.
Underneath, the caption might read:
"We're nuts about our soup."
We're nuts about our soup.
It tastes good to me.
Well, maybe I got lucky.
Stephens, I want you to know that
I'm nuts about your suggestion.
Best idea that's come out
of McMann & Tate in years.
Thank you, sir.
Now I know why you were
voted whatever it was.
"We're nuts about our soup"?
You know, on second thought...
Yes, sir?
On second thought,
I like it even better.
I want you to take personal charge
of this campaign, Stephens.
All right, sir.
How about that?
I don't think that
was such a great idea.
It's not that bad.
Wait a minute. Say it again.
We're nuts about our soup.
It's got a ring to it.
- Yes?
- It's Mr. McMann calling.
My weekly get-on-the-ball call.
Will you excuse me?
I'd better take it alone. Put him on.
He wants to speak to Mr. Stephens.
Yes, sir?
Of course.
Tomorrow morning?
My pleasure, sir.
Thank you, sir.
Well, back to the old drawing board.
- Darrin?
- Yeah, Larry.
What was that all about?
Mr. McMann wants to see me
on his yacht tomorrow morning.
But he's my partner.
What does he want to see you for?
I guess he wants
to congratulate me...
on being one of
the Advertising Men of the Year.
Well, he can do that tomorrow night
at the cocktail party.
I don't know of
any other reason why.
I do. He'll do anything to bug me.
You know, it's funny.
You make one
little breakthrough...
and suddenly they all recognize
you for what you really are.
What's that?
Well, you know what you were
saying about me this morning.
They recognize you for
a sweet and loving husband?
No. You know how
you always tell me...
I'm smart and talented
and creative...
And modest.
Honey, I can't help it.
Did I tell you about O.J. Slocum?
Twice, but who's counting?
Larry thought I'd be
eaten up alive, but no.
Right off the top of my head,
I had it.
We're nuts about our soup.
- "We're nuts about our soup"?
- Slocum was stunned.
So am I.
Well, honey, I don't say it's
the greatest phrase in the world.
But it's got something. It's got...
It's got...
Mediocrity?
Well, sweetheart,
it really isn't that...
- Everybody loved it.
- Now, don't get grumpy.
What do I know about
the advertising business.
Yeah. Anyway...
in the afternoon, I practically
sewed up a new candy account.
It was one of those great days when
everybody was going along with me...
and I have a feeling it's going to
keep on going that way.
Bravo.
Tomorrow I see Mr. McMann
on his yacht...
and from then on,
it's going to be up, up.
Good, good.
Who knows where it'll end.
Maybe someday
I'll become president.
- Of McMann & Tate?
- No.
President.
Thank you.
Well, Stephens,
glad to have you aboard.
Glad to be aboard, sir.
Would you like a cup of my
special coffee?
Thank you, sir.
- Pour, Gregory.
- Yes, sir.
Let me congratulate you on being one
of the Advertising Men of the Year.
And I might add that you reek...
of the magnetic personality that
goes into the making of great men.
That's especially complimentary
coming from you, Mr. McMann.
Did you know that I was the first
Advertising Man of the Year...
- 25 years ago?
- No, that's quite an honour, sir.
Not really. I started the thing
and elected myself.
That's very good.
What's in this?
151-proof rum.
How do you like it?
- It's delightful.
- Four parts rum and one part coffee.
Coffee does wonderful things
to rum.
- Sit down.
- Thank you, sir.
It's a funny thing. You know, I...
I asked you over here to give you
an ordinary congratulations.
Meeting you again, I see that
it's a great deal more than that.
You are the crown prince
of McMann & Tate.
That's very flattering,
Mr. McMann, but...
Now, now, none of that modesty.
It doesn't fit in at all...
with the high-voltage personality
that's coming across to me.
I always wondered who was behind
McMann & Tate.
- Now I know.
- Aren't you forgetting Larry Tate?
I've tried,
but I've never been able to.
Larry's got a lot of good qualities.
He's hard working...
he's not impressed by facts,
he's slippery...
he lies beautifully,
and he's got a nice head of hair.
But he's had it.
Frankly, deep down, he's shallow.
With all due respect, sir, I disagree.
I know Larry pretty well and...
Now, I know that
you're loyal, Darrin...
but it's time Larry turned over
his surfboard to you...
and let a younger man
ride the wave of the future.
Remember, Larry gets a cut
on every account you bring in.
- That's true.
- Actually, you'll be doing him a favour.
It's a nice way of looking at it.
Well, there's always a nice way
of looking at things.
Well, I'm going to start
on Project Stephens.
And don't you worry about Larry.
He'll be in line for a big bonus.
I'm just happy to find a man that has
what I like to call rememberability.
That's the human version
of product identification.
Thank you very much, sir. I do have
a lot of ideas I'd like to carry out.
I wanna see McMann & Tate
ready for the future.
That's the way I like to hear you
talking. I like the way you said that.
Well, I'll be seeing you
at the party tonight...
for our
Advertising Man of the Year.
Sir.
Well, there goes an impressive
young man, Gregory.
- I thought so too, sir.
- Yeah.
But for the life of me,
I don't know why I'm impressed.
I hope that's a good sign.
Hello?
Hi, sweetheart.
How did the meeting go
with Mr. McMann?
I bowled him over. I dazed him.
Sam, he said I'm going to be
the crown prince of McMann & Tate.
Terrific. That makes me a princess.
I'll wear a tiara tonight.
I'm not kidding, Sam.
I'm on my way to the top.
McMann realized I've got it.
And you thought I was overreacting,
didn't you?
Well, I was beginning
to suspect something.
What about Larry?
He's going to come off just fine.
Look, I'll be home early
to change for the party.
Yes, Your Excellency.
Mother. Mother!
Mother, I know you're
up to something.
You're a wicked witch.
Yes, Mrs. Stephens, you're gonna be
very proud of friend hubby.
Impact, that's what he's got. Impact.
Is that what it is?
I thought it was sex appeal.
Well, that I'm not willing to judge.
You don't drink, Mr. McMann?
Well, only coffee.
Hello, McMann.
Mrs. Stephens,
this is Charles Gilbert...
the head of
the Hercules Tractor Company.
- How do you do.
- How do you do.
And Darrin Stephens, our young
executive who's been voted...
one of this year's
you-know-what's.
How do you do, sir.
Why, I'm happy to know you,
Mr. Stephens.
I wish you'd sit in
on our next conference.
Well, things are kind of
piling up on me and...
He's just full of ideas.
I really don't have the time.
You see, Mr. Stephens,
we sell our tractors to the man...
who has made America great.
The common man.
And right now,
you're coming across to me...
as the man who could
speak his language.
Hercules Tractor, huh?
Impact, that's what he's got.
I see a picture.
A picture of a tractor
pulling a stump.
The caption reads...
It reads:
"Let Herc give it a jerk."
- It's great.
- I love it.
"Let Herc give it a jerk"?
It's amazing.
Right off the top of his head.
It's a very fertile area.
They loved it.
Yes, but, sweetheart,
it really isn't that good.
If McMann, Gilbert and I
think it's good, it's good.
Right.
Darrin. Samantha.
This is Mr. Angel, who makes
that wonderful brew, Angel Coffee.
- Samantha and Darrin Stephens.
- How do you do.
How do you do, sir.
You're that fellow, aren't you?
Okay, Stephens, do it.
- Do what?
- If you're that good...
give me an idea
for our new campaign.
More coffee, and don't put so much
coffee in it this time.
Doesn't he get a chance
to think about it a little first?
I'm thinking about it now.
How about, "The good,
good morning flavour...
that makes
getting out of bed worthwhile."
- Marvellous! That's it.
- Oh, yeah!
Fantastic.
You have a higher duty
than McMann & Tate.
Our government
needs men like you.
Have you ever thought of running
for congressman or senator?
No, but he's thought
of running for president.
That's what I wanted to hear. I'd like
you to lead a middle-of-the-road party.
I'll back you.
Think about it, Mr. Stephens.
Think about it.
- Sam, did you hear that?
- With both ears.
Of course it's ridiculous.
I'm not ready for that yet.
What do you think?
I think we should go while we can still
get your head through the door.
I should think that you would be
happy that other people...
are beginning to appreciate
my special talent. But no!
Mother!
Why don't you sit down and plan
who's going to be in your cabinet.
I have a few questions
I wanna ask Mother.
Darling, I'm sorry,
but I must leave immediately.
My club is having a costume party,
and I'm going as Twiggy.
Not yet. I figured it out.
You didn't put a spell on Darrin,
you put one around him, didn't you?
A spell?
Does that mean I'm not really one
of the Advertising Men of the Year?
No, no, of course not.
Mother cast a spell
that affects all mortals around you.
They are overwhelmed
by anything you say.
Then I don't have impact
and rememberability and all that?
And you said it wouldn't
go to his head.
Mother was right, wasn't she?
No.
Now, you remove
that spell this instant.
- But dum-dum loves it.
- I do not!
Well...
Edgeful, eyeful, trifle, tree
This removes the spell round thee
Thank you.
I thought I had some good
ideas tonight.
Sweetheart, how often
have you had really good ideas...
right off the top of your head?
Not very often.
They were always the result
of a lot of hard work.
- Nothing worthwhile comes that easily.
- Yeah.
Yeah, you're right.
It'll probably take all night,
but why don't you go into the study...
and come up with some good ideas
to sell those clients tomorrow.
Good night, Mr. President.
No. No, I'm sorry, gentlemen.
There's something I like about:
"That good, good morning flavour that
makes getting out of bed worthwhile."
I don't know why I like it,
but it impresses me.
Maybe I just impressed you.
No, I'm not particularly
impressed by you.
I'm not either.
Excuse me,
I'll be back in a moment.
Hello?
Hi, sweetheart.
How are the new ideas going?
They still like the bad ones.
I can't sell them the good stuff.
Honey, can...?
Can you put that you-know-what
back on you-know-who...
just temporarily?
Well...
Well, okay.
Is that it?
That's it. Goodbye, honey.
Believe me, Mr. Angel, I can't explain
why Darrin's gone sour on these ideas.
But, well, sometimes it happens
to creative people.
Darrin, Mr. Angel and I agree that
you've completely lost your judgment.
Mr. Angel...
I'm going to tell you this
new idea just once more...
and I want you to listen as if
you were hearing it for the first time.
Nothing can make me
listen to that again.
Oh, no?
Except a man like you. Go ahead.
I see a cloud.
On the cloud are a couple of angels
drinking Angel Coffee.
- Yes, yes. I like it.
- From their expressions...
you can see the coffee is sublime.
I like it very much.
Underneath it says, "By special
permission, this heavenly brew...
is now available to
deserving people on Earth."
The greatest.
I don't know why I didn't
see that before.
Well, I've heard all I have to hear.
Carry on, gentlemen.
Well, goodbye, Mr. Angel.
We'll keep in touch. Bye-bye.
- Bye.
- Goodbye, sir.
- That was great, Darrin.
- Thanks, Lar.
Send the next customer in.
We're rolling, Larry.
- Are you through with the spell now?
- Throw it away.
We talked six different clients
out of bad ideas and into good ideas.
And I talked Mr. Ramser into
finding another presidential candidate.
Good. I only wanna be
your first lady.
Even without a spell, I do have
a little witchcraft of my own...
and a talent
for persuading people.
After all, I persuaded
you to marry me, didn't I?
That you did.
That alone is enough to make me
Advertising Man of the Year.
I my opinion,
you are Man of the Century.
But don't let it go to your head.
That went to my head.