Bar Rescue (2011–…): Season 2, Episode 8 - Owner Ousted - full transcript
Bar Expert Jon Taffer must rescue a bar owned by a former Naval Officer and former Deputy Sherriff from total ruin. But when Jon discovers one of the owners isn't pulling his weight, Jon shows him the door.
- LAST YEAR, MORE THAN 5,000
FAILING BARS NATIONWIDE
CLOSED THEIR DOORS FOR GOOD.
IF THINGS DON'T CHANGE SOON,
WIN PLACE OR SHOW
IN FAIRFIELD, OHIO,
WILL BECOME
JUST ANOTHER STATISTIC.
AFTER A LONG CAREER OF SERVING
HIS COUNTRY IN THE NAVY,
DECORATED VETERAN
BARRY ROGERS
DECIDED TO PILOT
A NEW PROFESSION
BY PURCHASING
AN UNPOPULAR BIKER BAR
AND REOPENING IT
AS WIN PLACE OR SHOW,
A SPORTS BAR, IN 2010.
- I WANTED TO DO SOMETHING
THAT I COULD PUT MY OWN STAMP ON
AND PUT MY OWN IDEAS INTO,
SO I USED ALL MY SAVINGS,
CLOSE TO $50,000,
TO BUY THE BAR.
- BUT AFTER YEARS
OF TAKING ORDERS,
THE NAVY VET WAS UNPREPARED
TO GIVE THEM HIMSELF,
AND HE REOPENED, CHANGING ONLY
THE NAME FROM THE BIKER BAR.
- IT WAS A GHOST TOWN
FOR THE FIRST FEW MONTHS.
WE HAD TO GET OVER
THE MISCONCEPTION
THAT WE WERE
A HARDCORE BIKER BAR.
- DESPERATE FOR CASH
AND CLIENTELE,
BARRY LET HIS MUSICIAN FRIEND
RUDY GARCIA BUY INTO THE BAR,
AND HOPED HIS BAND
WOULD BRING IN NEW CUSTOMERS.
- WE DON'T GIVE A [bleep]
IF THERE'S SIX PEOPLE HERE.
WE'RE GONNA COME IN THERE,
AND WE'RE GONNA
KICK ROCK AND ROLL ASS.
WHO WANTS TO HEAR HIM PLAY
THE [bleep] GUITAR, BABY?
COME ON!
[playing rock music]
- YEAH, ROCK AND ROLL!
- BUT BARRY'S DECISION LED TO
EVEN MORE PROBLEMS FOR THE BAR,
AS RUDY FOCUSED MORE ON HIS BAND
THAN THE BUSINESS...
- TOTAL MUSICIAN.
I COULD CARE LESS
ABOUT THE BAR RIGHT NOW.
- AND INSTALLED HIS WIFE
AS A BARTENDER,
DESPITE
HER LACKLUSTER SKILL.
- I DON'T DO A LOT OF WORK
WHILE I'M HERE.
I MOSTLY POUR DRAFT BEERS.
- TRACY'S LAZY.
SINCE TRACY CAME ON,
WE LOST MORE THAN 50%
OF OUR DAY CROWD.
- AND BARRY'S CONSTANT STRUGGLE
TO COMMAND HIS SINKING SHIP
HAS LED THE BAR
TO NEVER TURN A PROFIT.
- I'M ABOUT $100,000 IN DEBT.
I'M VERY DISHEARTENED
RIGHT NOW.
WE COULD BE CLOSING THE DOORS
IN 30 DAYS OR LESS,
AND I CAN'T LOSE
MY LIFE SAVINGS.
- WITH BARRY'S
WIN PLACE OR SHOW MISSION
APPROACHING FAILURE,
BARRY AND RUDY HAVE AGREED
TO PULL BACK THE DOORS
AND BUST OPEN THE BOOKS,
AND MAKE A DISTRESS CALL
TO BAR RESCUE.
RUNNING A BAR
IS NOT JUST A BUSINESS,
IT'S A SCIENCE.
NO ONE KNOWS MORE
ABOUT BAR SCIENCE
THAN JON TAFFER.
- I DON'T EMBRACE EXCUSES.
I EMBRACE SOLUTIONS.
- OVER THE LAST 36 YEARS,
JON HAS TRANSFORMED
HUNDREDS OF FAILING BARS
WORLDWIDE.
- I BELIEVE
THAT YOU COULD DO THIS.
- JON WILL TURN
THESE MONEY PITS...
- CLEAN
THE [bleep]ING PLACE OUT!
- INTO MONEYMAKERS.
FAIRFIELD, OHIO.
LOCATED OUTSIDE
OF CINCINNATI,
THIS BLUE-COLLAR MILITARY TOWN
HAS A POPULATION OF 42,000
AND A MEDIAN INCOME
OF $54,000 A YEAR.
OFF ROUTE 4
LIES WIN PLACE OR SHOW,
A SPORTS BAR
IN DANGER OF FOLDING
BECAUSE ITS BIKER BAR PAST
PREVENTS IT FROM COLLECTING
THE AREA'S HARD-EARNED DOLLAR.
JON TAFFER
HAS BEEN CALLED HERE
TO KEEP THE BAR'S DOORS
FROM CLOSING FOR GOOD.
- HERE WE ARE, GUYS.
WIN PLACE OR SHOW
SPORTS BAR AND GRILL.
- JON HAS ASKED TWO EXPERTS
TO JOIN HIM ON THIS MISSION.
FOR THE BAR,
JON HAS BROUGHT IN JASON BRAN,
A SPEED BARTENDING MASTER
WHO HAS RUN
SOME OF THE TOP HIGH-VOLUME BARS
IN LOS ANGELES.
FOR THE KITCHEN, JON HAS
BROUGHT IN CHEF AARON MCCARGO.
AARON IS KNOWN FOR HIS BOLD
BUT SIMPLE RECIPES
THAT CAN TURN AN AMATEUR COOK
INTO A PROFESSIONAL CHEF.
- 38,550 CARS A DAY
DRIVE THROUGH THAT INTERSECTION.
THAT'S INCREDIBLE, GUYS.
WHICH MEANS THIS PLACE
SHOULD BE SUCCESSFUL.
SO LOOK AT THAT SIGN.
WHAT DO YOU THINK
OF THAT HORSE, CHEF?
- I MEAN, IS IT FOR KIDS,
OR IS IT FOR ADULTS?
I'M--
I'M KINDA CONFUSED HERE.
- THAT'S A STRANGE IMAGE
TO PROJECT WITH A CARTOON.
- SO I'M NOT QUITE SURE
WHAT THIS IS.
IS IT A FAMILY RESTAURANT?
IS IT A BAR?
WHAT IS IT?
A NAME LIKE
WIN PLACE OR SHOW
REALLY SAYS
"OFFTRACK BETTING."
WHEN I SEE A BRAND LIKE THIS,
IT TELLS ME IT'S CONFUSED,
AND IT'S A PLACE
I DON'T WANT TO GO TO.
ALL RIGHT, THERE ARE
TWO MILITARY BASES NEARBY,
AND THERE'S
ROUGHLY 26,000 VETERANS,
AND THAT INCLUDES
OUR OWNER BARRY.
BARRY RUNS THE PLACE EVERY DAY.
- OKAY.
- HERE ABOUT 90 HOURS A WEEK.
- WOW.
- HE WAS SAILOR OF THE YEAR
IN THE NAVAL RESERVES
YEARS AGO.
SO THIS GUY IS A WINNER,
BUT HE'S FAILING HERE.
- GOTCHA.
- THIS IS RUDY.
RUDY'S THE OTHER PARTNER.
RUDY PLAYS IN A BAND
CALLED THE CINCINNATI SINNERS.
RUDY'S BAND HERE
PLAYED LAST SATURDAY NIGHT.
WATCH THIS.
[playing rock music]
♪ ♪
- WHEN A BAND
PLAYS IN A VENUE LIKE THIS,
THEY SHOULD PLAY COVER TUNES
EARLY IN THE EVENING,
SONGS PEOPLE KNOW,
SO THEY STICK AROUND.
- RIGHT.
- BUT NOT RUDY.
AND LOOK AT THIS.
HE GUTTED THE PLACE.
- CLEANED IT OUT.
- AND HE WORKS
ABOUT THREE DAYS A WEEK.
SO HE'S NOT HOLDING THE LOAD
AS THE OTHER PARTNER, RIGHT?
SO HERE'S THE DEAL, JASON.
I WANT YOU
TO GO INSIDE, BUDDY.
- ALL RIGHT.
- ALL RIGHT, GO TO IT.
AARON AND I ARE GONNA BE
SITTING HERE WATCHING.
- YO, HAVE FUN.
- SEE YOU ON THE OTHER SIDE.
- JASON HEADS INTO
WIN PLACE OR SHOW,
A 5,000 SQUARE-FOOT VENUE
FEATURING AN "L"-SHAPED BAR,
LOW-SEATING TABLES,
AND A STAGE.
IN ADDITION TO THE CAMERAS
THAT HAVE BEEN FOLLOWING
THE BAR'S STAFF,
JON'S TEAM HAS PLACED
SURVEILLANCE CAMERAS
AROUND THE BAR
SO THAT JON AND AARON
CAN MONITOR
JASON'S EXPERIENCE.
- ALL RIGHT, HE'S IN.
- THERE HE IS.
- I DEFINITELY
WANT A COCKTAIL.
CAN I JUST GET,
LIKE, A LONG ISLAND?
- ABSOLUTELY.
- COOL.
YOU HAVE COCKTAILS UP THERE.
I MISSED THAT.
- OH, YES.
[laughs]
THE WET [bleep].
HAVE YOU TASTED THAT ONE?
- I REALLY LIKE THAT ONE
ACTUALLY.
IT'S ACTUALLY JUST BLACK HAUS,
WATERMELON PUCKER, AND SPRITE.
- YOU EVER HAD
THE WET [bleep]?
[laughter]
- SEXY.
- WHEN I ORDERED
THE LONG ISLAND ICED TEA,
I COULDN'T BELIEVE HOW MUCH
ALCOHOL WAS IN THAT THING.
IT'S WASTEFUL, AND IT'S
COSTING THEM A LOT OF MONEY.
SOMETHING FRIED SOUNDS GOOD,
SO IF I TRY THE SAMPLER PLATTER?
- OKAY,
I'LL PUT IT RIGHT IN.
- NO, HE'S NOT.
both:
IN THE MICROWAVE.
- NO...
- ONE OF THE NUMBER-ONE PROBLEMS
OF TAKING FRIED FOOD
AND PUTTING IT IN THE MICROWAVE
IS YOU TAKE CRISPNESS AWAY.
WHY EVEN FRY IT
IF YOU'RE JUST GOING TO PUT IT
IN THE MICROWAVE
TO MELT CHEESE?
- THERE IT IS.
- OKAY.
THAT DOESN'T LOOK VERY CRISP,
CHEF, DOES IT?
- NO. IT'S RUBBERY.
- UH, YEAH, IT'S COOL.
THAT PIECE WAS
A LITTLE GREASIER
THAN I THOUGHT IT WOULD BE...
BUT IT'S OKAY.
NO, NO, NO.
I ORDERED
THE SAMPLER PLATTER.
THE CHEESE WAS HOT,
BUT WEIRDLY HARD.
IT WAS A PLATTER OF GREASE.
- THAT LOOKS LIKE RUDY.
SO THERE'S A GOOD OWNER,
SITTING IN THE CORNER
OF THE BAR,
OBLIVIOUS
TO WHAT'S GOING ON.
- SPEAKING TO A FRIEND
BUT NOT ANY OF THE OTHER GUESTS.
- BARRY'S IN THE OFFICE,
WORKING AWAY...
- MM-HMM.
- LIKE THIS GUY ALWAYS DOES,
AND RUDY'S SITTING IN A CORNER,
BULL[bleep]ING AWAY.
- AND IT LOOKS LIKE
THEY DEFINITELY NEED SOME HELP.
- I'VE SEEN WHAT I NEEDED TO SEE
FROM THE CUSTOMER PERSPECTIVE.
THE FOOD IS GREASY,
AND THE DRINKS ARE STRONG,
BUT THERE'S A LOT OF BARS
THAT ARE LIKE THAT.
I NEED TO
GET INSIDE AND SEE
WHAT'S REALLY CAUSING
THIS PLACE TO FAIL.
YOU'RE RUDY.
- MIGHT BE.
- I'M JON TAFFER.
- HOW ARE YOU, SIR?
- PLEASURE TO MEET YOU.
- GOOD TO MEET YOU.
- BARRY.
- JON. VERY NICE TO MEET YOU.
- JON TAFFER. PLEASURE.
GOOD TO MEET YOU GUYS.
LET'S GO, UH, HIDE BACK THERE
AND TALK FOR A BIT.
I WANT TO GET AN UNDERSTANDING
OF THE HISTORY, GUYS.
WHEN DID IT OPEN?
- IN THE WINTER OF 2010.
- SO DID YOU HAVE A GRAND
OPENING OR ANYTHING LIKE THAT?
- WE DIDN'T HAVE
AN OFFICIAL GRAND OPENING.
- YOU JUST SORT OF TOOK OVER
THE OLD PLACE?
- RIGHT.
- WHEN YOU TAKE OVER
A FAILING BAR,
IT'S REALLY IMPORTANT
THAT YOU SEPARATE YOURSELF
FROM THAT FAILURE
AND CREATE A FRESH BEGINNING.
BARRY NEVER DID THAT.
THEIR PAST
IS ROBBING THEIR FUTURE.
HAVE YOU LOST YOUR SPIRIT
A LITTLE?
- A LITTLE BIT.
A LITTLE DISHEARTENED.
- AREN'T YOU A NAVY BOY?
- I AM A NAVY BOY.
I GOT MY WORK ETHIC
FROM THE MILITARY,
BUT I THINK...
[sighs]
MAYBE I DON'T
HAVE THE CONFIDENCE
THAT I NEED TO HAVE.
- I BELIEVE BARRY
HAS SOME FIRE SOMEWHERE,
BUT HE'S LOST IT.
AND SOMEHOW,
I HAVE TO IGNITE THAT
TO MAKE THIS BAR WORK.
WHAT HAPPENED
SATURDAY NIGHT?
THERE WAS ABOUT 30 PEOPLE HERE.
- YEAH.
- AND A GOOD AMOUNT OF 'EM
WALKED OUT ON THE BAND.
YOUR BAND.
[playing rock music]
♪ ♪
SO THE BAND
IS CHASING THEM OUT.
- THE BAND
DIDN'T CHASE 'EM OUT.
- RUDY,
AND I'M GONNA TELL YOU,
THE BAND
HELPED CHASE 'EM OUT.
- I WILL NOT LET LET ANYBODY
TALK BAD ABOUT MY BAND.
I DON'T GIVE A [bleep]
WHO HE IS.
WE CAN [bleep]ING ROCK AND ROLL
WITH ANYBODY.
- ACTUALLY, WE WERE BREAKING IN
A NEW DRUMMER,
AND IT WAS BASICALLY
A PRACTICE FOR US.
- SO HE'S
ALIENATING CUSTOMERS
TO FACILITATE
A REHEARSAL SESSION FOR HIS BAND
AS YOU CONTINUE
TO FIGHT AND LOSE MONEY?
- THAT'S NOT REALLY
AN ACCURATE PICTURE.
- YOU DIDN'T MAKE ANY MONEY
FOR THE BAR.
YOU BROKE IN A DRUMMER.
BARRY WORKS 90 HOURS A WEEK,
AND HIS BAR
IS WEEKS FROM CLOSING.
RUDY, HIS PARTNER,
IS OUT PLAYING ROCK STAR,
BUT BARRY NEEDS A PARTNER
WHO'S GONNA SUPPORT HIM
AND HELP THIS BAR
BE SUCCESSFUL.
BANDS ASIDE, THIS IS BOOT CAMP,
GUYS, RIGHT?
- YEAH.
- AND WHAT I'D LIKE TO DO
IS GO TO WORK.
- WE'LL GO TO WORK,
BUT I'M GONNA TELL YOU
RIGHT NOW--
YOU COME OUT TO
A CINCINNATI SINNERS SHOW,
AND WE'LL KICK YOUR ASS
IN ROCK AND ROLL.
[electric guitar chord]
- AFTER MEETING
WITH BARRY AND RUDY,
IT'S TIME
TO BRING MY EXPERTS IN.
WE'RE GONNA TOUR THE BAR
AND THE KITCHEN
AND SEE WHAT'S REALLY GOING ON
IN THIS PLACE.
SO THERE'S ONE FUNCTIONING
BARTENDING STATION,
CORRECT?
- RIGHT.
- THAT'S A LOT OF WALKING
TO GO BACK AND FORTH
EVERY TIME
YOU GOTTA RING UP A DRINK.
- WE SAY IT ALL THE TIME.
- WHEN DID YOU GUYS
CUT THESE LIMES?
- SATURDAY.
- UH, IT IS MONDAY NIGHT,
RIGHT?
- THROW 'EM OUT.
WHY DIDN'T YOU CUT A MOUND
OF FRUIT FOR THE DAY?
- HABIT.
- HOW MANY TIMES HAVE YOU
THROWN FRUIT AWAY?
- EVERY DAY.
- EVERY DAY
SHE THROWS FRUIT AWAY.
WHEN YOU THROW SOMETHING
AWAY TWICE,
YOU GOTTA SAY TO YOURSELF,
"SOMETHING'S NOT RIGHT HERE."
- ALL THAT I AM
IS THE DAYTIME BARTENDER.
I THINK THE FOCAL POINTS
OF HIGH TENSION
ARE IN THE WRONG PLACES.
- THERE'S SOME CLEANLINESS
ISSUES HERE, FOR SURE.
LIKE, I SHOULDN'T BE ABLE
TO STICK NAPKINS TO THE BAR.
THAT SHOULDN'T--
THAT'S NOT A MAGIC TRICK.
- I WANT TO SHARE SOMETHING
WITH YOU.
- YEAH.
- YOU KNOW WHAT THAT IS?
- SYRUP, BACTERIA,
E. COLI.
THIS IS BACTERIA IN EVERY GLASS
IN THIS [bleep]ING BAR!
BARRY'S A MILITARY GUY.
HE THINKS IN MILITARY WAYS.
THAT'S WHY I SCREAM AT HIM,
AND I'M HARD AT HIM.
HE UNDERSTANDS THAT
THAT'S HOW YOU COMMAND POWER.
I WANT YOU TO WAKE UP
IN THE MORNING
AND LOOK IN THE MIRROR
AND SAY TO YOURSELF,
"I'M FAILING BECAUSE OF ME."
AND THEN ONCE YOU DO, YOU'LL
GET PISSED ENOUGH TO FIX IT.
- I FEEL LIKE JON
DOESN'T BELIEVE
THAT WE CARE ABOUT THIS PLACE.
THIS IS MY LIFE,
AND I WILL DO ANYTHING
TO MAKE THIS PLACE BETTER.
- SO HERE'S THE DEAL.
I WANT YOU GUYS
TO CLEAN THIS PLACE TONIGHT.
- WE WERE RUNNING OUR ASSES OFF
FROM ONE END OF THE BAR
TO THE OTHER,
CLEANING EVERYTHING.
TRACY SHOULD BE HELPING US.
SHE'S VERY FRUSTRATING.
- IT'S PAST MY BEDTIME.
- IT'S LIKE SHE'S JUST THERE,
AND IT DOESN'T MATTER.
NONE OF THIS MATTERS TO HER.
- CHEF, GO TO IT, BUDDY.
- YOU GOT IT, MAN.
- TAKE A WALK-THROUGH,
SEE WHAT YOU THINK.
- WHAT IS THIS?
- A BUNCH OF GOOP,
AS YOU CAN SEE.
- AS YOU SEE
THIS DRIPPING THOUGH?
WHAT IS THIS?
- THIS KITCHEN
IS DISGUSTING!
THE FRYER IS CAKED WITH GREASE.
THE GRILL IS CAKED WITH GREASE.
I EVEN HAVE GREASE
DRIPPING FROM THE PIPES.
THIS KITCHEN
CAN'T OPERATE THIS WAY.
- THIS AIN'T COOL.
- IT'S AN OLD BUILDING.
- CLEANING AN OLD BUILDING
HAS NOTHING TO DO WITH IT, BRO.
- YOU DON'T WANT NOBODY
WALKING IN YOUR KITCHEN
SAYING EVERYTHING
IS JUST FILTHY,
BUT I TRY TO KNOCK IT OUT
AS BEST AS I CAN.
- RUDY, HOW'S THIS
WORKING FOR YOU?
- IT'S NOT WORKING,
BUT I KNOW MY COOKS,
AND THEY WORK
THEIR [bleep] ASSES OFF.
- NO, HE DOESN'T.
IF HE WORKED HIS ASS OFF,
THIS WOULD BE CLEAN!
- THEY JUST DON'T
COME BACK HERE AND STAND.
- WELL, THEY OBVIOUSLY
AREN'T WORKING
BECAUSE THEY'RE
NOT COOKING ENOUGH FOOD
TO STAY BUSY ALL DAY,
ARE THEY, BARRY?
- HOLD IT, I'VE SEEN
20 [bleep] ORDERS UP
AT ONE TIME, AND THESE
[bleep] TWO GUYS BACK HERE
BUST THEIR [bleep] ASS.
- I AGREE.
- YOU'RE GONNA
BACK YOUR GUYS
AS THEY WALK YOU RIGHT OFF
A FRICKIN' CLIFF, BUDDY.
- I'M NOT GONNA STAND THERE
AND LET SOMEBODY
BERATE MY [bleep] GUYS WHEN
I KNOW THEY'RE GOOD WORKERS.
- WIN PLACE OR SHOW
IS A FAILING BAR
IN FAIRFIELD, OHIO.
OWNERS BARRY ROGERS
AND RUDY GARCIA
HAVE CALLED WORLD-RENOWNED
BAR CONSULTANT
JON TAFFER FOR HELP.
NOW THE FILTH AND MISMANAGEMENT
IN THE KITCHEN
HAS BROUGHT TENSION
BETWEEN JON AND RUDY TO A HEAD.
- I KNOW MY COOKS,
AND THEY WORK
THEIR [bleep]ING ASSES OFF.
- NO, HE DOESN'T.
YOU'RE GONNA BACK YOUR GUYS
AS THEY WALK YOU
RIGHT OFF A FRICKIN' CLIFF,
BUDDY.
I'M TELLING YOU HE'S A LOUSY
[bleep]ING KITCHEN MANAGER,
AND THAT'S INDISPUTABLE.
- YOU CAN GO SO FAR AS TO,
YOU KNOW,
GET IN SOMEBODY'S FACE,
TALK [bleep],
BUT YOU HAVEN'T BEEN HERE
ON A REGULAR BASIS
TO SEE WHAT'S GOING ON
BEHIND CLOSED DOORS AS WELL.
- I DON'T BUY
THAT THEY'RE LAZY.
I JUST--IT'S NOT
BEING DONE RIGHT, OBVIOUSLY.
- WELL, YOU KNOW WHAT?
YOU'RE NAIVE.
IT'S CLEAR TO ME
THAT RUDY SPENDS A LOT MORE TIME
WITH HIS BAND
THAN HE DOES HERE,
'CAUSE HIS VIEWS OF
HIS KITCHEN STAFF ARE WAY OFF.
- AFTER WALKING THROUGH
THE KITCHEN AND BAR,
JON MEETS WITH HIS EXPERTS
TO FORMULATE A PLAN.
- I MEAN,
THAT WAS UGLY TO ME.
WHAT DO YOU THINK OF THAT BAR?
- IT'S A DISASTER, JON.
- IT'S UNORGANIZED.
EVERYTHING'S A MESS.
- THIS THING
HAS NO POINT OF DIFFERENCE.
THERE'S NOTHING
SPECIAL ABOUT IT.
BUT YOU KNOW WHAT, GUYS?
THIS IS MIDDLE AMERICA.
SO, CHEF,
IF I WANTED TO DO SOMETHING
THAT'S REALLY AMERICAN,
WHAT FOOD
IS THE MOST AMERICAN OF ALL?
- WHEN I THINK AMERICAN,
I THINK BARBECUE.
- EXCELLENT.
SO MIDDLE AMERICA,
BARBECUE, JASE.
WHAT DO WE DO
FOR BOOZE, BUDDY?
- LOOK AT THIS PLACE, JON.
IT SCREAMS ONE THING TO ME.
THAT'S WHISKY.
AMERICAN WHISKY.
- ALL RIGHT, LET'S GO TO WORK.
- LET'S WORK.
- BARRY IS $100,000 IN DEBT,
AND THE RIGHT MENU
WILL START TO PAY THAT BACK.
BARBECUE IS EASY TO PRODUCE
'CAUSE YOU COOK IT BY THE BATCH.
IT ALLOWS YOU TO MANAGE
PROFITABILITY
AND KEEP YOUR PRODUCTS
CONSISTENT.
AND WE'RE NEXT TO KENTUCKY,
THE HOME
OF GREAT AMERICAN WHISKY.
WHISKY AND BARBECUE
IS A GREAT COMBINATION.
- THE NEXT DAY,
JON CALLS THE STAFF IN
FOR AN EARLY MEETING.
- FIRST OF ALL, SO THAT
EVERYBODY KNOWS WHERE WE'RE AT,
THIS BUSINESS IS HOW FAR AWAY
FROM CLOSING?
- LESS THAN 30 DAYS.
- IF I LOST MY JOB
OR THIS BAR CLOSED DOWN,
A LOT WOULD BE
AT STAKE FOR ME.
I MOVED TO FAIRFIELD
TO COME WORK HERE.
THIS MEANS EVERYTHING TO ME
THAT THIS PLACE SUCCEEDS.
- LET ME SHOW YOU
THE REAL NUMBERS.
I WORK CLOSELY WITH A COMPANY
CALLED TAPDYNAMICS.
THEY INSTALL TRACKING DEVICES
ON EVERY BEER TAP.
I HAVE ANOTHER COMPANY THAT
I WORK WITH CALLED BEVINTEL.
BEVINTEL WEIGHS EVERY
LIQUOR BOTTLE IN THIS BAR.
WHO WORKED SATURDAY NIGHT?
GOOD JOB, GUYS, YOU GAVE AWAY
$600 WORTH OF LIQUOR.
SOMEBODY WENT HERE
AND TOOK A PRODUCT
AND DIDN'T GO THERE AND RING IT,
AND THAT IS THEFT!
YOU GUYS DISAGREE?
- I DISAGREE.
- WHY?
- BECAUSE I KNOW
THAT I DON'T STEAL BEER,
GIVE AWAY FREE BEERS.
- HAVE YOU EVER PULLED BEERS
AND NOT RUNG THEM UP
FOR A GOOD CUSTOMER?
- I HAVE.
I PROBABLY GIVE AWAY
MORE THAN ANY OF 'EM.
- YOU'VE GIVEN AWAY
MORE THAN ANY OF 'EM?
- I--YEAH, I--
PROBABLY.
- RUDY IS ABOUT
AS BAD A PARTNER AS IT GETS.
HE'S GIVING AWAY DRINKS
AND DISRESPECTING BARRY
AND HIS BUSINESS.
IF I HAD A PARTNER
LIKE THAT,
HE WOULDN'T BE MY PARTNER
IN THE MORNING.
RUDY WALKS ALL OVER THIS PLACE,
DOESN'T HE?
- ON SATURDAY NIGHT,
IT WAS RUDY'S BAND PLAYING HERE,
AND WE'RE TOLD TO GET A SHOT
AND TAKE IT UP THERE
AND DON'T WORRY ABOUT IT.
- THAT'S NOT COMPLETELY
100% TRUE, COURTNEY.
- HERE'S YOUR
DOUBLE SHOT, BOSS.
- THANK YOU, MOMMA.
- YOU'RE WELCOME.
- THIS IS MY, UH, NECTAR
OF THE GODS BEFORE THE SHOW.
- I'M VERY DISAPPOINTED
IN YOU, MAN.
YOU DON'T [bleep] YOUR PARTNER,
AND YOU DID.
- I THINK IT'S
A CROCK OF [bleep]
THAT THESE GIRLS ARE CRYING
AND BEING--
SORRY, LADIES--
UH, BEING GIRLS,
UM, JUST BECAUSE MY BAND
THE CINCINNATI SINNERS
HAD SOME SHOTS OR WHATEVER.
I THOUGHT IT WAS COMMONPLACE.
I THOUGHT THAT'S
WHAT MUSICIANS DID.
- YOU KNOW,
I THINK YOU'RE LIVING
SOME FANTASY
ROCK STAR DREAM
THAT'S TOTAL
[bleep] BULL[bleep].
YOU GOTTA KEEP THIS GUY
THE HELL OUT OF THIS BAR
'CAUSE HE'S
THE KISS OF DEATH.
- I DON'T THINK THAT MY HUSBAND
IS THE KISS OF DEATH.
RUDY HAS HIS GOOD DAYS
AND HIS BAD DAYS
BUT HAS A GOOD TIME
COMING TO WORK.
- LET'S ALL DO A SHOT,
AND LET'S HAVE A PARTY.
- WHY ARE YOU CRYING?
- MAYBE NOW YOU'RE SEEING
THE PEOPLE THAT DO CARE.
- I AM.
- RUDY AND TRACY DON'T CARE.
LOOK AROUND YOU!
YOU CAN SEE IT RIGHT HERE
IN FRONT OF YOUR FACE
WHO GIVES A [bleep]
ABOUT THIS BAR.
- I'M GONNA
GRAB A CUP OF COFFEE.
- ALL RIGHT, GUYS.
- AFTER A TENSE MEETING,
JON'S EXPERTS GET TO WORK
TRAINING THE STAFF
ON HOW TO PREPARE
THE NEW FOOD AND DRINKS
FOR SPEED AND PRECISION.
- THE MENU MYSELF
AND JON CAME UP WITH
IS ONE OF THOSE MENUS
THAT SAYS, "MIDDLE AMERICA,
HARDCORE WORKERS
LOOKING FOR SOMETHING GREAT."
WHAT SAYS "AMERICA"
BETTER THAN BARBECUE?
RIGHT HERE,
I GOT YOU THIS COOKSHACK.
IT'S AN ELECTRIC,
PLUG-IN SMOKER.
- THE FOUR MAJOR STYLES
OF BARBECUE
EACH BRING A UNIQUE PIECE
OF AMERICANA TO THE TABLE.
MEMPHIS IS KNOWN
FOR ITS BLENDED RUB
OF GARLIC, ONION, SALT,
PEPPER, AND CHILI POWDER.
IN THE CAROLINAS,
SUGAR AND BROWN SUGAR
ARE USED TO GIVE
A DISTINCTLY SWEET FLAVOR.
IN KANSAS CITY,
THE SIGNATURE INGREDIENT
IS A TOMATO AND MOLASSES-BASED
THICK AND SWEET SAUCE.
AND TEXAS KEEPS IT SPICY
WITH HEAVY CHILI, BELL,
AND BLACK PEPPERS.
ALL FOUR USE SMOKED MEATS
THAT ARE HIGH IN SODIUM,
WHICH STIMULATES
APPETITE AND THIRST
AND CAN INCREASE
TOTAL SALES.
- I WANT TO HEAR YOUR VOICE.
- YES, SIR.
- ONCE THAT RUSH
COMES IN THE DOOR...
- YES, SIR.
- JUST WHISPERING AIN'T
GONNA MAKE IT HAPPEN.
- TO SEE THE CHEF WALK IN THERE
AND CLOWN ME THE WAY HE DID,
IT REALLY GOT ON MY NERVES,
BUT MAYBE I NEEDED
A KICK IN MY ASS
TO MAKE ME REALIZE,
YOU KNOW, I GOTTA
STAY ON TOP OF EVERYTHING.
- GOING BARBECUE IS GOING BIG.
WE GOTTA BE CONSISTENT.
YOU ALL FEEL Y'ALL CAN DO THIS?
- YES, SIR.
- ALL RIGHT,
LET'S DO IT THEN.
- AT THE BAR, JASON INTRODUCES
HIS NEW WHISKY
AND BOURBON-INSPIRED
DRINK MENU.
- THIS IS BULLEIT BOURBON.
ARE YOU FAMILIAR WITH IT?
all: NO.
- ALL RIGHT.
THE COCKTAIL MENU THAT I HAVE
PLANNED FOR THIS PLACE
IS GOING TO COMPLEMENT
THE LOCATION.
WE'RE IN MIDDLE AMERICA.
NOTHING SAYS "AMERICA"
MORE THAN AMERICAN WHISKY
AND AMERICAN BOURBON.
SO THIS FIRST COCKTAIL
IS SIMPLE, SIMPLE, SIMPLE.
IT'S CALLED THE BLT.
IT'S BULLEIT BOURBON,
LEMON, AND TONIC.
LOOK AT THE FLAVORS YOU GUYS
ARE WORKING WITH RIGHT NOW.
YOU'VE GOT EVERY NEON COLOR
IN THIS WELL.
YOU HAVE SUCH
A HUGE SCOPE OF PRODUCT,
IT'S NEAR IMPOSSIBLE
FOR YOU TO BE EFFICIENT.
IN MY TRAINING, I HAVE TO FOCUS
ON SPEED AND EFFICIENCY.
WE NEED TO TRIM DOWN
THE SELECTION
OF BULL[bleep] LIQUOR,
BRING IN THE STUFF
THAT'S GONNA SELL,
AND THEN MAKE EVERY MOVE THAT
THESE BARTENDERS MAKE COUNT.
WE'RE CALLING THIS
THE TENNESSEE APPLE.
APPLE JUICE,
OUR HOUSE SOUR MIX,
AND GEORGE DICKEL WHISKY.
- THE DRINKS, THEY'RE FANTASTIC,
BUT AT THE SAME TIME,
TRAINING WITH JASON
IS FRUSTRATING.
THAT BITTERED SYRUP WAS--
YOU ALMOST POURED
AN OUNCE OF THAT.
- OH.
- IT'S 1/2 AN OUNCE.
IF I SEE YOU
DOING THAT TONIGHT,
I'M GONNA COME
HAVE A TALK WITH YOU.
- AFTER A FULL DAY OF LEARNING
THE NEW MENU ITEMS,
IT'S TIME FOR JON TO PUT
THE WIN PLACE OR SHOW STAFF
TO THE TEST.
- TONIGHT
IS OUR STRESS TEST.
I'M GONNA SEE
WHAT THIS STAFF HAS.
CAN THEY DO IT OR NOT?
[cheers and applause]
- WELCOME, WELCOME.
- HOW ARE YOU GUYS?
- CAN I START Y'ALL
WITH SOMETHING TO DRINK TONIGHT?
- HAS ANYBODY GOTTEN
YOUR DRINK ORDER YET?
- NOT YET.
- OKAY.
- IT'S CRAZY IN HERE!
I MEAN,
THIS [bleep] IS BUSY.
- ORDERS POUR IN,
AND THE STAFF
HAS TROUBLE REMEMBERING
THE NEW DRINKS.
- WHY IS THERE NO GARNISH
ON THAT?
I NEED GARNISH ON THAT.
HERE WE GO.
MORE DOLLARS DOWN THE DRAIN.
GOTTA GET THE RECIPES RIGHT.
THE STAFF
ARE DOING HORRIBLY.
WE GOT FOUR DIFFERENT COCKTAILS
AND TWO BEERS.
LET'S GET
THE COCKTAILS FIRST.
WE'RE GETTING
OUR ASSES HANDED TO US.
THROW THAT ONE OUT.
YOU GOTTA START OVER.
THAT'S THE WRONG INGREDIENT.
PUT THE DRINK ON THE BAR,
AND BUILD IT ON THE BAR.
I DON'T THINK TRACY HAS IT.
SHE'S A COMPLETE WRECK.
- GOTTA MOVE FASTER, TRACE.
HURRY UP.
YOU GOTTA GO QUICKER.
- SHE CAN'T GET
HER RECIPES RIGHT.
SHE CAN'T MAKE MORE THAN
ONE DRINK AT A TIME.
- I DON'T EVEN KNOW
WHAT THAT IS.
- IT JUST DOESN'T WORK
WHEN YOU HAVE 20 PEOPLE
WAITING FOR COCKTAILS.
- YOU JUST MADE IT.
YOU GOTTA KNOW WHAT IT IS.
- TRACY IS ALMOST SINGLEHANDEDLY
KILLING US BEHIND THE BAR.
TRACY, I'M GONNA PULL YOU.
YOU CAN'T DO THIS, HON.
YOU'RE SINKING.
I'M GONNA SWITCH YOU
WITH COURTNEY.
I WANT YOU TO GO ON THE FLOOR,
PICK UP HER STATION.
I'M GONNA PUT HER BACK HERE.
- WE HAVE TO TRADE PLACES.
- [laughs] OKAY.
- RIGHT NOW, THE KITCHEN STAFF
IS RUNNING BEHIND.
THE TICKET TIMES
ARE JAMMING US UP.
WE GOTTA GET THIS FOOD
OUT THE KITCHEN FAST,
OR IT'S JUST
GONNA BE A CIRCUS.
I NEED THE SERVER.
WHO'S RUNNING THE FOOD
AROUND HERE?
- UH, TRACY IS BACK THERE.
I'LL SEND HER RIGHT OVER,
I PROMISE.
- I NEED A FOOD RUNNER
IN THE KITCHEN, PLEASE.
- WITH THE STAFF NOT BEING ABLE
TO HANDLE THE CROWD,
I HAD TO GO PICK UP
THE SLACK.
- WE GOT ONE MANAGER
RUNNING AROUND.
I DON'T KNOW WHAT THE HELL
THE OTHER ONE'S DOING.
- WE'RE STILL WRITING
FOR OUR NEW CD
AND STUFF LIKE THAT, SO--
- COOL.
- YEAH.
THANKS FOR COMING.
THEY'LL GET RIGHT WITH YOU
THOUGH.
- SURE.
- [sighs] OKAY.
- I'LL DROP THIS OFF
AT THE BAR.
- ALL RIGHT, THANKS.
- TRACY'S TABLES AREN'T
GETTING THEIR DRINKS ON TIME,
AND THEREFORE,
THEY'RE COMING UP TO THE BAR
AND ORDERING DRINKS FROM US.
WE'RE MAKING THEM,
AND THEN COMING TO FIND OUT
THAT THEY'RE ALREADY MADE,
SITTING OVER
IN THE SERVER STATION.
- SERVICE BREAKS DOWN,
AND CUSTOMERS
BEGIN WALKING OUT THE DOOR.
- WE HAD A TABLE
OF 15 PEOPLE WALK OUT
BECAUSE OF TRACY'S
LOUSY SERVICE.
I DON'T CARE
WHO SHE'S MARRIED TO,
EITHER SHE'S GONNA SHAPE UP,
OR SHE'S GONNA SHIP OUT.
- DO YOU SEE ANY FOOD HERE?
WHICH DOESN'T MATTER, BECAUSE
WE DON'T HAVE ANYTHING TO DRINK
ONCE WE HAVE OUR FOOD.
- WE ORDERED FOOD
WHEN TRACY WAS HERE,
BUT WE'RE NOT SURE
IF IT GOT PUT IN.
- WE NEVER GOT A DRINK
IN 40 MINUTES.
- YEAH, NO DRINKS.
DEHYDRATED.
- DEHYDRATED.
- SO I'M NOT IN A GOOD MOOD.
- TABLES AREN'T SERVED.
TRACY IS FAILING.
AND RUDY'S OUT
PLAYING ROCK AND ROLL STAR.
THIS STRESS TEST
IS A DISASTER.
- WELL, GUYS,
THAT WAS A STRESS TEST.
JUST SO THAT YOU KNOW,
WE HAD ONE TABLE OF 15 WALK OUT.
I HAD PEOPLE REALLY PISSED OFF
THEY DIDN'T GET DRINKS,
THEY DIDN'T GET FOOD.
THAT'S WHY
I SHUT US DOWN EARLY.
I DIDN'T WANT TO PISS
ANYBODY ELSE OFF, CANDIDLY.
ONE OF THE BIG PROBLEMS WAS
YOU DON'T KNOW YOUR DRINKS YET.
TRACY, THE FACT OF THE MATTER
IS, YOU ARE A LOUSY BARTENDER.
YOU'RE NOT A GOOD SERVER.
AM I WRONG?
- I DON'T HAVE
ANYTHING TO SAY.
- BARRY, DO YOU THINK
SHE CAN DO IT?
- I DON'T THINK
SHE CAN HANDLE THIS VOLUME.
- COURTNEY, DO YOU THINK
TRACY CAN DO THIS?
- FROM WHAT I'VE SEEN,
I DON'T THINK SHE CAN HANDLE
THE PACE THAT WE NEED.
- AMBER, CAN SHE DO IT?
- NOT A NIGHT SHIFT.
- I'VE SEEN THESE GIRLS WORK.
THEY'RE NOT SUPERSTARS EITHER.
BUT POINT THE FINGER
AT SOMEBODY ELSE,
YOU GET THE FINGERS
POINTED OFF YOU.
- YOU NEED TO THINK
ABOUT THIS TONIGHT
AND DETERMINE
IF YOU WANT TO BE HERE.
AND IF YOU
WANT TO BE HERE,
YOU GOTTA BE
VERY DIFFERENT.
- RUDY,
DO YOU WANT TO BE HERE?
- I WANT TO ROCK AND ROLL.
- IF RUDY DOESN'T CARE
ABOUT THE BAR,
I WOULD BUY HIM OUT
IN A SECOND.
WHY SHOULD HE BENEFIT
AND DO NO WORK?
- ALL RIGHT, GUYS.
I'LL SEE YOU ALL TOMORROW.
THANK YOU.
- THANK YOU.
- I'M UPSET BECAUSE HE DIDN'T
THINK I WAS FAST ENOUGH.
I WAS DOING
THE BEST I COULD,
AND THEN I HAD A TABLE
GET UP AND WALK OUT.
I DON'T--
IT'S JUST A WHOLE MESS.
- AFTER A ROUGH STRESS TEST,
THE STAFF RETURNS
THE NEXT MORNING
TO FIND THAT JON HAS ALREADY
BEGUN THE TRANSFORMATION.
- GOOD MORNING, GUYS.
all: GOOD MORNING.
- SOMEBODY IS MISSING,
OBVIOUSLY.
WHERE'S TRACY?
IS SHE COMING TODAY?
- I DON'T BELIEVE SO.
- THEN I GUESS BY TRACY'S
CHOICE, SHE'S NO LONGER WITH US.
- APPEARS THAT WAY.
I DON'T BLAME MY WIFE
FOR NOT SHOWING BACK UP.
UH, SHE HAS A RIGHT
TO BE PISSED OFF
BECAUSE, YOU KNOW,
WHY WOULD SHE WANT TO BE AROUND
SOMEBODY THAT, YOU KNOW,
THAT THROWS HER UNDER THE BUS?
THAT'S JUST BULL[bleep].
- TRACY DID
TAKE A BEATING YESTERDAY,
BUT WE HAVE TO DO WHAT'S RIGHT
FOR THE BUSINESS.
WE CAN'T
WORRY ABOUT FEELINGS.
- ANYWAY, GUYS,
SEE THAT SIGN?
- OH, YEAH.
- YEAH.
- ABOUT 50,000 CARS
ARE GONNA SEE THAT.
WE DON'T OPEN BARS,
WE LAUNCH BARS.
BY PLACING THE "TOP SECRET" SIGN
ON TOP OF WIN PLACE OR SHOW,
I'M CREATING CURIOSITY.
CARS ARE GONNA DRIVE BY
AND SEE THAT.
ALSO, I'M SEPARATING A NEW BRAND
FROM WIN PLACE OR SHOW.
SO OFFICIALLY, GUYS,
WIN PLACE OR SHOW IS...
GONE.
I'M GONNA GIVE YOU GUYS
A BRAND AND A POSITION
THAT IS ALL ABOUT MIDDLE AMERICA
WORKING AMERICANS.
AND IT'S ALL ABOUT
LIVE MUSIC THAT FITS.
THE OLD WIN PLACE OR SHOW
DID LIVE MUSIC,
BUT THEY DID IT WRONG.
IF YOU WANT
TO DO LIVE MUSIC,
THEN YOU GOTTA HAVE
THE RIGHT LIGHTING,
THE RIGHT ACOUSTICS,
AND GOOD BANDS.
SO HERE'S WHERE
I WANT TO GO, GUYS.
I GOTTA TRAIN YOU
ALL DAY.
I'M GONNA GIVE 'EM
A REASON TO DRIVE UP.
YOU GUYS ARE GONNA GIVE 'EM
THE REASON TO COME BACK.
DEAL?
all: DEAL.
- OKAY.
[rock music]
- NOW, GUYS, WE'VE GOT TWO DAYS
UNTIL WE RELAUNCH,
AND WE GOTTA BE READY.
IT'S ALL ABOUT THE SPEED.
AND IF WE DON'T
GET THIS [bleep] RIGHT NOW,
WE'RE GONNA FAIL.
MY MAIN FOCUS IS GETTING
THESE GUYS TRAINED ON SPEED
BECAUSE LAST NIGHT
WE HAD CUSTOMERS LEAVE
BECAUSE THEY WAITED SO LONG
FOR THE FOOD,
AND WE CAN'T HAVE THAT.
NOW IT'S TIME FOR YOU GUYS
TO PUT UP OR SHUT UP.
NOW THAT I GOT THESE GUYS
ALL SET, PREPPED,
AND READY TO GO,
I SET UP
A LITTLE SPEED CHALLENGE.
YOU GOT FIVE ITEMS
AND LESS THAN NINE MINUTES
TO GET 'EM ALL OUT.
I WANT THE FRIES
HOT AND CRISPY,
I WANT THE RIBS DONE RIGHT,
AND I'M NOT
GONNA TELL YOU [bleep].
FIGURE IT OUT.
NOW, BEAR,
YOUR TIME STARTS NOW.
[suspenseful music]
BEAR, YOU GOT
ABOUT 4 1/2 MINUTES.
- 4 1/2 MINUTES HEARD.
- LOOKS SO GOOD,
I WANT IT NOW.
- AND AT--WITH ALMOST
A MINUTE AND A HALF LEFT.
- WAIT.
- 20 SECONDS LEFT, BEAR.
MAKE ME HAPPY,
OR MAKE ME CRY,
ONE OR THE OTHER.
PUT YOUR HANDS DOWN.
I'MA BE TOTALLY HONEST WITH YOU.
- YES, SIR.
YOU STARTED OUT...LIKE YOU KNOW
WHAT YOU WERE DOING.
- YES, SIR.
- YOU HAD A SYSTEM.
THEN YOU START
TO THINK TOO HARD.
- YEAH.
- BEAR'S AN EXAMPLE
OF BEING A CHEF AND LEADER.
HE GOT THE CHICKEN ON FIRST,
THEN HE GOT HIS RIBS ON.
HE DID EVERYTHING RIGHT
UNTIL IT CAME TO THE FINAL PART
OF PUTTING OUT THE PRODUCT.
HE FROZE.
BUT BEAR HAS A GOOD CHANCE
TO BE AN AWESOME CHEF.
THEY NEED TO STUDY
THOSE RECIPES
SO THAT THEY ALL KNOW
WHERE THE FOOD IS
WHEN IT'S TIME
TO PUT IT OUT.
- AT THE BAR, JASON TEACHES
HIS SPEED TECHNIQUES.
- THERE'S THAT POINT
IN YOUR HEAD WHERE YOU GO,
"OKAY, STOP FLOWING.
OKAY, POUR, STOP, QUIT."
YOU HAVE TO BE ABLE TO PULL
THAT TRIGGER LIKE THAT, RIGHT?
BECAUSE SOMETHING
THAT'S 1/2 AN OUNCE
TURNS INTO 3/4 OR 1
PRETTY QUICKLY.
- WHICH IS THE ISSUE I'M HAVING,
IS GETTING IT TO STOP.
- RIGHT.
I SAW THAT.
I WANT THESE GIRLS TO BE EXPERTS
AT FREE POURING,
'CAUSE THIS
IS A LIVE MUSIC VENUE.
PEOPLE DON'T WANT TO WAIT
FOR PEOPLE
TO MEASURE OUT LIQUOR.
WHAT THIS DOES IS YOU HIT
THE BOTTLE, PUSH IT DOWN.
THAT FORCES AIR UP,
STOPS THE FLOW FOR A MOMENT.
I FOCUSED ON GETTING THEM
TO STOP THEIR POUR
WHEN BUILDING
MULTIPLE DRINKS.
ALL RIGHT, LADIES,
SO I NEED TWO COCKTAILS.
THE BLT AND THE SOUTHERN-STYLE
OLD FASHIONED.
[ice rattling]
I'D LIKE TWO SOUTHERN-STYLE
OLD FASHIONEDS
AND ONE GREEN ACRES.
GO.
- JASON'S TEACHING US
NEW TECHNIQUES.
I'VE HAD BAD HABITS,
I GUESS, FOR TEN YEARS.
I'VE BEEN POURING
AT THE WRONG COUNT.
SO I THOUGHT
I WAS REALLY FAST,
BUT APPARENTLY
I CAN BE WAY FASTER.
SO I'M EXCITED
TO GET BETTER AT THAT.
- CONGRATULATIONS, NICE WORK.
ALL RIGHT?
- THANKS.
- ALL RIGHT.
SO WE GOT TO PUT SOME
OF OUR SKILLS TO THE TEST.
WE KNOW
THAT WE CAN BE FASTER.
WE'VE GOT A LOT OF WORK TO DO.
LET'S GET TO IT.
- NOW THAT STAFF TRAINING
IS IN FULL SWING,
JON MUST MEET
WITH BARRY AND RUDY
TO DETERMINE THE FUTURE
OF THE BAR'S OWNERSHIP.
- YOU KNOW, THE PAST FEW DAYS
WHILE I'VE BEEN HERE,
YOU'VE SAID TO ME
ON TWO OR THREE OCCASIONS
YOUR LOVE IS YOUR MUSIC.
- YEAH, EXACTLY.
- SO WHAT I WANTED
TO TALK ABOUT TODAY
IS HOW DO WE DO THAT
FOR YOU?
'CAUSE HE'S
NOT GONNA MAKE IT
WORKING 90 HOURS A WEEK.
NOBODY CAN.
HOW DO WE GET YOU
THE HELL OUT OF HERE?
- I'M GETTING PRETTY SICK
THAT JON'S PUT
ALL THIS [bleep] ON ME
FOR COMING IN HERE AND,
"THIS BAR'S FAILING."
THAT'S A CROCK OF [bleep].
- AFTER WATCHING
LAST NIGHT,
WHAT I WANTED
TO TALK ABOUT TODAY
IS YOU'VE SAID TO ME
ON TWO OR THREE OCCASIONS
YOUR LOVE IS YOUR MUSIC.
- YEAH, EXACTLY.
SO HOW DO WE DO THAT
FOR YOU?
HOW DO WE GET YOU
THE HELL OUT OF HERE?
- I DO CARE ABOUT THIS,
AND I'M GETTING PRETTY SICK
THAT JON'S PUT
ALL THIS [bleep] ON ME
FOR COMING IN HERE AND,
"THIS BAR'S FAILING."
THAT'S A CROCK OF [bleep].
- RUDY'S KILLING THIS PLACE,
BUT HE HAS A LOT OF PRIDE,
AND HE'S NOT THE KIND OF GUY
TO DO SOMETHING
HE DOESN'T WANT TO DO.
IF I CAN CONVINCE HIM
THAT SELLING HIS PARTNERSHIP OUT
IS SOMETHING THAT
HE WANTS TO DO, HE'LL DO IT.
YOU GOTTA LIVE YOUR DREAM BEFORE
YOU THROW IT AWAY.
- SURE. SURE.
- RIGHT?
SO YOU CAN GO BACK
AND DO WHAT YOU ENJOY DOING,
AND YOU CAN HAVE
SOMEBODY IN HERE
WHO'S REALLY GONNA BE
INTO YOUR BUSINESS,
NOT INTO SOMETHING ELSE.
- YEAH, IT'S ALL GOOD.
- WHAT IS YOUR OUT ON THIS?
WHAT DO YOU NEED
TO BE BOUGHT OUT?
- UM...
UH, 10 GRAND.
- 10 EVEN?
SO THAT MAKES YOU WHOLE?
- YEAH.
- WHO DO WE GO TO
TO DO IT?
- AMBER HAS EXPRESSED
A SINCERE DESIRE,
AND I BELIEVE SHE'S WILLING
TO DO IT AND CAN DO IT.
- SO GREAT,
LET'S GET AMBER IN HERE.
AMBER REALLY CARES
ABOUT THIS PLACE.
I'VE SEEN IT
WITH MY OWN EYES.
NOW IT'S TIME TO SEE
IF SHE'LL PUT UP HER MONEY
AND INVEST IN THIS PLACE,
NOT JUST PUT IN HER TIME.
- HI, AMBER.
- HI.
- HOW ARE YOU?
- GOOD.
- YOU WANT TO BUY
INTO THIS PLACE, HUH?
- I DO.
I REALLY BELIEVE
IN THIS PLACE,
AND I WANT TO INVEST
MY FUTURE IN IT.
- I SAW THE TEARS IN YOUR EYES.
I SEE YOUR COMMITMENT TO THIS.
- YES.
- SO, GUYS, THIS IS AWESOME.
LET'S WRITE A CHECK.
CONGRATULATIONS, AMBER.
- THANK YOU.
WRITING THAT CHECK TODAY
IS A HUGE RISK,
BUT I BELIEVE IN THIS BAR,
I BELIEVE IN MY PEOPLE.
I'VE WORKED HERE
SINCE DAY ONE.
I COULD'VE WENT ANYWHERE
AND MADE A LOT MORE MONEY,
BUT NOW I'M READY
TO MOVE FORWARD
AND MAKE A LOT OF MONEY.
- ALL RIGHT, GUYS, ACTUALLY,
I DON'T HAVE AN ANNOUNCEMENT.
BARRY HAS AN ANNOUNCEMENT
TO MAKE.
GO AHEAD, BARR.
- WE'VE DECIDED TO, UH,
LET RUDY FOCUS ON HIS MUSIC.
AND I'D LIKE
TO WELCOME AMBER
AS, UH, YOUR NEW OWNER
AND MY PARTNER.
[applause]
- RUDY'S GONE,
AMBER'S IN,
AND I COULDN'T BE HAPPIER.
AMBER'S GONNA BE
A GREAT CO-OWNER.
- WHAT DO YOU THINK, AMBER?
- AS YOU GUYS KNOW,
I LOVE YOU ALL,
AND I HOPE THAT YOU
CAN BACK ME UP ON THIS.
AND LET'S KEEP WORKING
AS A TEAM.
- RUDY?
YOU'RE OUTTA HERE, BUDDY.
- I'M OUT.
- I'M GONNA LET YOU
WALK INTO THE SUNSET, BROTHER.
- CINCINNATI SINNERS.
ROCK AND ROLL.
- [laughs]
[applause]
- WALKING OUT OF THE DOOR TODAY,
I FEEL FREE
BECAUSE NOW
I DON'T HAVE TO WORRY
ABOUT THE BAR BUSINESS
AND IT FAILING.
THEY'RE GONNA PUT SOMETHING
IN NEW FOR BARRY AND THEM,
SO I'M HAPPY FOR THEM,
BUT AS FAR AS
I'M CONCERNED, MAN,
IT'S LIKE A WEIGHT OFF
MY SHOULDERS.
AND I GET TO GO
HIT MY HARLEY,
AND I GET
TO ROCK AND ROLL.
- OKAY, GUYS,
SO HERE'S THE DEAL.
IN A COUPLE OF HOURS,
MY TEAM IS GONNA COME IN HERE,
BUILD YOU A NEW BAR.
REMEMBER I TOLD YOU WE'RE GONNA
LAUNCH THIS BAR CORRECTLY?
- YES, SIR.
- WE'RE GONNA
GET ON THE RADIO TOGETHER,
AND WE'RE GONNA
HELP LAUNCH YOUR BAR.
CREATING CURIOSITY
ON THE RADIO,
OUR "TOP SECRET" SIGN
OUTSIDE,
AND THE BALL
BEGINS TO ROLL FASTER.
OKAY?
- SOUNDS GREAT.
- SEE YA.
- BYE.
- THE STAFF IS GONE,
AND IT'S TIME FOR JON
TO MEET WITH DESIGN SPECIALIST
NANCY HADLEY
TO GO OVER
THE TRANSFORMATION PLAN.
- THIS STAGE IS NOT BRIGHT.
- IT'S GOTTA POP.
- RIGHT.
YEAH, THAT'S EASY.
- EXCELLENT.
ONE OTHER THING.
THIS IS A SOUND ACOUSTIC
NIGHTMARE.
LISTEN TO THIS.
[echoing stomp]
- YEAH, AND IT'S--
- DID YOU HEAR THE ECHO
BOUNCE THERE
AND COME BACK?
- YEAH.
- IMPROPER ACOUSTICS
IN A LIVE MUSIC VENUE
CAN CREATE
IRRITATING NOISE POLLUTION
THAT CAN DECREASE
LENGTH OF STAY BY UP TO 30%.
TO SOLVE THIS,
SOUND BAFFLES ARE ADDED
TO MINIMIZE
THE AMOUNT OF SOUND WAVES
CREATING REVERBERATION
AND DISCOMFORT TO THE EAR.
- NANCE, I NEED
A GREAT LOGO, RIGHT?
AND IT SETS THEM UP
TO WALK INTO
THE KIND OF CONCEPT
WE'RE DOING.
- YEAH.
- OKAY?
- I AGREE.
- WE HAVE THE NEW BACKBAR
THAT YOU'RE GONNA PUT IN.
CHANGING THE LIGHTING
BEHIND THAT BACKBAR
SO WE CAN DISPLAY
THE BOTTLES PROPERLY.
YOU KNOW HOW BIG I AM ON THAT.
- YES.
- I WANT THEIR EYE GOING HERE.
- YEAH.
- THAT'S WHERE THE MONEY IS.
- RIGHT, PRODUCTS NEED TO SHOW.
- OKAY, THEN WE HAVE THE TWO
INDEPENDENT WORKSTATIONS.
WE HAVE A P.O.S. SYSTEM
BEHIND EACH ONE.
- OKAY.
- WE HAVE OUR SERVICE
P.O.S. SYSTEM HERE.
- I LOVE IT.
- THE NEW FURNITURE LAYOUT
WILL CREATE FAR MORE EXCITEMENT,
BETTER FLOW.
WE HAVE A WHOLE WAY TO PRODUCE
AND PRESENT OUR ACTS.
AND THEN ALL THE DECOR.
- ALL RIGHT, THANK YOU.
- GOOD LUCK.
- YEAH, I WILL DEFINITELY
NEED IT ON THIS ONE.
- LESS THAN 12 HOURS REMAIN
UNTIL RELAUNCH,
AND JON'S CREW
HURRIES TO FINISH.
ACROSS TOWN, BARRY AND AMBER
ARRIVE AT A LOCAL RADIO STATION
TO PROMOTE THEIR BIG DEBUT.
- 96ROCK,
CINCINNATI'S PURE ROCK.
FIN AND MISTRESS BRIDGET.
SO A GIANT SIGN
POPS UP IN FAIRFIELD
WHERE WIN PLACE OR SHOW
IS OR WAS.
WHAT'S GOING ON THERE?
- TOP--TOP SECRET.
- TOP SECRET.
WE'RE GONNA FOCUS ON BARBECUE
AND LIVE ROCK AND ROLL MUSIC,
AND IT'S JUST
GONNA BE FANTASTIC.
- WHAT IF WE TOLD YOU
WE'RE GONNA HELP
SWEETEN THE POT?
HOW ABOUT IF TONIGHT,
YOU OPEN UP THE DOORS,
INTRODUCE YOUR NEW PLACE,
AND HAVE
THE LIVE ROCK AND ROLL
PROVIDED BY HALESTORM
FROM ATLANTIC RECORDS?
- OH, MY GOD.
- THAT WOULD BE FABULOUS.
- THAT WOULD BE AMAZING!
- WELL, IT IS A DONE DEAL,
AND THAT'S WHAT YOU HAVE
COMING TO YOUR BRAND-NEW STAGE--
- WOW.
DON'T MAKE ME CRY
ON THE RADIO, OKAY?
- WHEN I GOT HERE, RUDY'S BAND
WOULD EMPTY THIS BAR.
NOW BARRY AND AMBER
ARE GONNA SEE
THAT A REAL ROCK AND ROLL BAND
WILL PACK THIS PLACE.
- AFTER 36 HOURS
OF TRANSFORMATION,
JON'S CREW PUTS ON
THE FINISHING TOUCHES
AS THE STAFF EAGERLY AWAITS
TO CHECK OUT THEIR NEW BAR.
- HI, EVERYBODY.
- HI.
- HEY.
- SO, GUYS,
IT ALL STARTED FOR ME OUT HERE,
WHEN I FIRST SAW
THE BUILDING.
WHAT I SAW WAS A BAR
NAMED WIN PLACE OR SHOW.
I WASN'T SURE
IF IT WAS A SPORTSBOOK.
WAS IT A BIKER BAR?
I HAD NO IDEA WHAT IT WAS
WHEN I PULLED UP.
AND THAT DIDN'T WORK.
I WANTED TO CREATE A BAR
FOR FAIRFIELD, OHIO,
FOR THE HARDWORKING PEOPLE
THAT WORK HERE,
THE MILITARY PEOPLE
THAT ARE HERE,
ALL THE MANUFACTURING AREAS.
GUYS, THERE'S THOUSANDS OF THEM
OUT THERE!
I THINK WE DID IT, GUYS.
I WANTED TO GIVE YOU A BAR
THAT STOOD APART
FROM THE OTHERS
AND ALLOWED YOU
TO STAND ON YOUR OWN PROUDLY.
SO, GUYS,
YOU READY TO SEE IT?
- YES.
- YES, SIR.
- OKAY,
ON THE COUNT OF THREE.
ONE...
TWO...
THREE.
- OH, [bleep]!
- YOU GUYS READY TO SEE IT?
- YES.
- YES, SIR.
- OKAY,
ON THE COUNT OF THREE.
ONE...
TWO...
THREE.
- [gasps]
- OH, [bleep]!
- DO YOU SEE THIS?
[laughter]
- THAT'S OUR BAR.
- OH, YEAH.
[laughter]
- WELL,
WHAT DO YOU THINK?
- IT'S [bleep]ING AMAZING.
[laughter]
I MEAN, IT'S EXACTLY
WHAT WE WANTED.
- I WANT TO THANK WORLDWIDE
GRAPHICS & SIGN COMPANY
FOR DOING ALL THESE SIGNS
FOR US IN JUST A FEW HOURS.
THAT GUITAR HEAD,
YOU SEE IT FROM A DISTANCE.
YOU KNOW EXACTLY
WHAT THIS PLACE IS.
YOU GUYS READY
TO SEE THE INSIDE?
all: YES!
- OKAY, GO AHEAD.
- [gasps]
- OH, MY GOD!
- IT LOOKS SO NICE.
OH.
- WOW, WOW, WOW.
[rock music]
♪ ♪
- MILITARY GUYS
DON'T USUALLY SHOW EMOTION,
BUT SEEING BARRY
CRY LIKE THIS
TELLS ME
THAT I DID CRACK THROUGH.
- IT'S A GOOD CRY.
WALKING INTO OUR NEW BAR,
AMERICA LIVE,
IS JUST
ABSOLUTELY INCREDIBLE.
THE COLORS, THE FURNITURE.
- IT'S GORGEOUS.
JUST HOW IT FEELS MORE OPEN
BUT MORE INTIMATE ALSO.
IT'S--
I LOVE IT.
- CHECK OUT
THIS FOLDING BAR.
THIS IS SOME FRIENDS' OF MINE
AT SMART BAR PRODUCTS.
BY HAVING A DRAFT BEER
AND SHOT STATION HERE,
I'M TAKING PRESSURE
OFF THE BAR.
NEXT!
I GOT YOU A CUTTING-EDGE
TOUCHTUNES SOUND SYSTEM.
THIS IS
A REVENUE OPPORTUNITY.
IT HAS KARAOKE BUILT INTO IT
AS WELL AS A PHOTO BOOTH.
WATCH THIS.
[rock music plays]
THE KARAOKE WILL COME OUT
ON SCREENS ALL AROUND THE ROOM.
- OH!
- I CAN PICK
A PARTICULAR BAND.
HERE'S HALESTORM.
AND HERE'S TO US.
[Halestorm's
Here's to Us plays]
♪ ALL THE TIMES
THAT WE MESSED UP ♪
♪ HERE'S TO YOU ♪
- AMERICA LIVE
IS FANTASTIC.
I THINK IT'S EVERYTHING
THAT I EVER DREAMED,
ALL WRAPPED UP
IN ONE BAR.
IT'S AMAZING.
- ♪ TELL 'EM
FORGET THEMSELVES ♪
♪ FORGET THEMSELVES
HERE'S TO US ♪
♪ HERE'S TO US ♪
♪ HERE'S TO US
HERE'S TO US ♪
- JON BUILT OUR CONFIDENCE.
JON BUILT OUR TEAM.
AND NOW WE HAVE
A SENSE OF PRIDE ONCE AGAIN,
AND WE HAVE NOTHING
BUT A BRIGHT FUTURE AHEAD.
- LET'S CHECK OUT
YOUR NEW KITCHEN, GUYS.
REMEMBER THE GREASE
THAT WAS DRIPPING HERE, GUYS?
- YEAH.
- THIS IS SPOTLESS.
SO MY FRIENDS FROM GREASEBUSTERS
CAME IN TOP TO BOTTOM.
THIS PLACE IS CLEAN,
BEAR, RIGHT?
- CLEANING OUR KITCHEN NOW
IS GONNA BE A BIG PRIORITY.
MAKE ME PROUD TO HAVE
A GOOD, CLEAN KITCHEN.
[rock music]
- I PUT SOUND BAFFLING
STRATEGICALLY
THROUGHOUT THE ROOM.
IT STOPS THE ECHO, AND IT'S
A BIG ACOUSTICAL DIFFERENCE.
SO I GOT WILLIS MUSIC
TO BRING US ALL
THE SOUND EQUIPMENT WE NEEDED
TO PRODUCE THE SHOW FOR YOU
TONIGHT PROPERLY.
COOL?
- COOL.
- LET'S GO CHECK OUT
THE BAR.
- OH, MY GOD.
LOOK AT THAT BIRD, OH, MY GOD!
- I WANTED TO BRING
YOUR NAVY HERITAGE IN HERE.
I GOT TURBOTAP TO PUT IN
THE BEST DRAFT BEER SYSTEM
IN THE WORLD.
AT LEAST $1,200 A MONTH
WE'RE GONNA SAVE YOU.
THE NEXT THING
WAS EFFICIENCY BACK HERE.
WE PUT IN
TWO 2TOUCHPOS SYSTEMS FOR YOU
BEHIND THE BAR.
THIS BAR
IS ALL ABOUT SPEED.
THIS IS A COCKTAILS
ON TAP SYSTEM.
INSIDE THIS
ARE SEPARATE NOZZLES,
SO THE LIQUOR AND THE MIX
FALL INTO THE GLASS
NO DIFFERENT THAN IF YOU
WERE POURING IT AS A BARTENDER.
JEREMIAH WEED SWEET TEA.
IT USES PREMIUM BRANDS
AND REALLY HIGH-QUALITY JUICES.
TAKE A TASTE, AMBER.
I MADE THAT DRINK
IN ABOUT SIX SECONDS.
- WOW.
- LET'S GET READY.
- THANK YOU.
[applause]
- KICK THE TIRES
AND LIGHT THE FIRES.
THAT'S ALL IT IS, BABY.
- I'M EXCITED.
I'M READY
TO OPEN THE DAMN DOORS
AND MAKE SOME MONEY.
ROCK ON!
[cheers and applause]
- HELLO, EVERYONE,
AND WELCOME
TO AMERICA LIVE!
[cheering]
- THE CROWD ENTER, LOOKING
TO GET THEIR FOOD AND DRINKS
BEFORE HALESTORM
TAKES THE STAGE.
- THE GREEN ACRES
HAS THE BULLEIT RYE IN IT,
AND THAT ONE'S REALLY GOOD.
- LET ME TRY
THE TENNESSEE APPLE.
- THE TENNESSEE APPLE?
OKAY.
SO YOU WANT
THE 1/4 CHICKEN
WITH THE FRENCH FRIES
AND THE BAKED BEANS
WITH A SIDE OF RANCH?
- YES.
- FIRST TICKET UP!
- YES, CAN I GET
SOME BEER BACK HERE?
- WHAT DO YOU NEED, BABY?
THIS IS CRAZINESS!
WHEN WE WERE FIRST OPEN,
WE WERE SLAMMED.
I WAS FREAKING OUT
A LITTLE BIT.
- AMBER,
YOU GOTTA HUSTLE, GIRL.
YOU GOTTA GET US CAUGHT UP.
- BUT ONCE I FOUND MY ZONE,
I WAS GETTING THOSE DRINKS OUT
PRETTY DAMN FAST
WITH ALL THE TECHNIQUES
JASON TAUGHT ME.
THAT'S YOURS.
- I'M TREMENDOUSLY PROUD
OF WHAT THESE GIRLS
HAVE ACCOMPLISHED
IN FOUR DAYS.
AT THE END, THEY STEPPED UP,
AND THEY HAVE A REAL BAR NOW.
- I LOVE
THE NEW DRINK OPTIONS HERE,
ESPECIALLY THE WHISKY ONES.
- THREE MORE BULLEITS.
- WAY TO GO!
- HERE WE GO.
- BACK IN THE KITCHEN,
THE NEW P.O.S.
IS PRINTING OUT ORDERS
FASTER THAN THE STAFF
CAN KEEP UP WITH.
- ONE MORE SIDE OF FRIES,
PLEASE!
STARTED OFF KINDA ROUGH
IN THE KITCHEN
WITH THE P.O.S. SYSTEM,
YOU KNOW, GETTING USED TO IT
OR WHATEVER.
BUT AFTER A WHILE,
WE HAD TO KICK AARON
OUT THE SIDE
AND HANDLE OUR BUSINESS
'CAUSE HE'S NOT GONNA BE HERE,
WE ARE.
WE KEPT OUR COMPOSURE,
WE GOT THE TICKETS
UNDER CONTROL,
AND WE SLAMMED THEIR ASS TONIGHT
ON OUR OWN.
- HERE'S ANOTHER PULLED CHICKEN!
- CHICKEN.
- THE GUYS IN THE KITCHEN
ARE REALLY TEAMING UP.
I LIKE THEIR COMMUNICATION.
I LIKE THE WAY THEY'RE--
THEY'RE JUST GELLING.
BEAR'S MOVING FAST
ON HIS FEET.
HE'S LIKE JEROME BETTIS
GOING FOR THE TOUCHDOWN.
THIS GUY'S GONNA BE
A ALL-STAR.
- COMING OUT OF THE KITCHEN.
- THE FOOD COMES OUT
FAST AND FURIOUS,
AND THE CUSTOMERS ARE ENJOYING
THE NEW BARBECUE MENU.
- IT'S DIFFERENT
THAN THE OTHER BARBEQUES
WE HAVE IN THE AREA.
IT'S MORE
OF THE MEMPHIS STYLE,
AND IT'S EXCELLENT.
- THE CROWD FILLS UP
ON FOOD AND DRINKS
JUST IN TIME FOR THE BIG EVENT
OF THE NIGHT--
HALESTORM.
- YEAH!
[cheers and applause]
- HEY, EVERYBODY!
[cheering]
I WANT TO INTRODUCE YOU
TO SOME GREAT FRIENDS OF MINE.
THEY'RE GONNA PLAY
A MONSTER TUNE, LOVE BITES.
THEIR NEW ALBUM JUST CAME OUT.
GO GET IT NOW!
HALESTORM!
[cheers and applause]
- ONE! TWO!
ONE, TWO!
ONE, TWO, THREE!
[playing Love Bites]
♪ ♪
- ♪ DON'T LISTEN
WHAT YOUR GIRLFRIEND SAYS ♪
♪ SHE READS
THOSE MAGAZINES ♪
♪ THAT SAY
YOU FAILED THE TEST ♪
♪ YOU DON'T HAVE
WHAT SHE NEEDS ♪
♪ I SLITHER
LIKE A VIPER ♪
♪ AND GET YOU
BY THE NECK ♪
♪ I KNOW A THOUSAND WAYS
TO HELP YOU FORGET ABOUT HER ♪
♪ THAT BITCH
CAN EAT HER HEART OUT ♪
♪ LOVE BITES ♪
♪ BUT SO DO I,
SO DO I ♪
- I'M IN DEBT ALMOST $100,000,
AND OUR NEW BAR, AMERICA LIVE,
GIVES ME HOPE THAT THAT DEBT
WILL BE GONE VERY, VERY SOON.
- ♪ LOVE BITES! ♪
- JON SHOWED US HOW TO BE
PROFITABLE FROM DAY ONE,
AND I GOT THAT FIRE BACK.
- I WOULD SAY YOUR BAR
HAS BEEN RESCUED.
LOOK AT THIS!
I'M OUTTA HERE!
MY WORK IS DONE!
WHEN I GOT HERE,
BARRY WAS DEPRESSED.
HIS BAR WAS CLOSE
TO CLOSING,
AND HE SAW NO LIGHT
AT THE END OF THE TUNNEL.
NOW HE HAS A NEW BRAND.
HE EVEN HAS A NEW PARTNER!
I KNOW AMBER AND BARRY
CAN GRAB THAT EXCITEMENT,
TAKE MY LAUNCH, AND TURN IT
INTO LONG-TERM SUCCESS.
FAILING BARS NATIONWIDE
CLOSED THEIR DOORS FOR GOOD.
IF THINGS DON'T CHANGE SOON,
WIN PLACE OR SHOW
IN FAIRFIELD, OHIO,
WILL BECOME
JUST ANOTHER STATISTIC.
AFTER A LONG CAREER OF SERVING
HIS COUNTRY IN THE NAVY,
DECORATED VETERAN
BARRY ROGERS
DECIDED TO PILOT
A NEW PROFESSION
BY PURCHASING
AN UNPOPULAR BIKER BAR
AND REOPENING IT
AS WIN PLACE OR SHOW,
A SPORTS BAR, IN 2010.
- I WANTED TO DO SOMETHING
THAT I COULD PUT MY OWN STAMP ON
AND PUT MY OWN IDEAS INTO,
SO I USED ALL MY SAVINGS,
CLOSE TO $50,000,
TO BUY THE BAR.
- BUT AFTER YEARS
OF TAKING ORDERS,
THE NAVY VET WAS UNPREPARED
TO GIVE THEM HIMSELF,
AND HE REOPENED, CHANGING ONLY
THE NAME FROM THE BIKER BAR.
- IT WAS A GHOST TOWN
FOR THE FIRST FEW MONTHS.
WE HAD TO GET OVER
THE MISCONCEPTION
THAT WE WERE
A HARDCORE BIKER BAR.
- DESPERATE FOR CASH
AND CLIENTELE,
BARRY LET HIS MUSICIAN FRIEND
RUDY GARCIA BUY INTO THE BAR,
AND HOPED HIS BAND
WOULD BRING IN NEW CUSTOMERS.
- WE DON'T GIVE A [bleep]
IF THERE'S SIX PEOPLE HERE.
WE'RE GONNA COME IN THERE,
AND WE'RE GONNA
KICK ROCK AND ROLL ASS.
WHO WANTS TO HEAR HIM PLAY
THE [bleep] GUITAR, BABY?
COME ON!
[playing rock music]
- YEAH, ROCK AND ROLL!
- BUT BARRY'S DECISION LED TO
EVEN MORE PROBLEMS FOR THE BAR,
AS RUDY FOCUSED MORE ON HIS BAND
THAN THE BUSINESS...
- TOTAL MUSICIAN.
I COULD CARE LESS
ABOUT THE BAR RIGHT NOW.
- AND INSTALLED HIS WIFE
AS A BARTENDER,
DESPITE
HER LACKLUSTER SKILL.
- I DON'T DO A LOT OF WORK
WHILE I'M HERE.
I MOSTLY POUR DRAFT BEERS.
- TRACY'S LAZY.
SINCE TRACY CAME ON,
WE LOST MORE THAN 50%
OF OUR DAY CROWD.
- AND BARRY'S CONSTANT STRUGGLE
TO COMMAND HIS SINKING SHIP
HAS LED THE BAR
TO NEVER TURN A PROFIT.
- I'M ABOUT $100,000 IN DEBT.
I'M VERY DISHEARTENED
RIGHT NOW.
WE COULD BE CLOSING THE DOORS
IN 30 DAYS OR LESS,
AND I CAN'T LOSE
MY LIFE SAVINGS.
- WITH BARRY'S
WIN PLACE OR SHOW MISSION
APPROACHING FAILURE,
BARRY AND RUDY HAVE AGREED
TO PULL BACK THE DOORS
AND BUST OPEN THE BOOKS,
AND MAKE A DISTRESS CALL
TO BAR RESCUE.
RUNNING A BAR
IS NOT JUST A BUSINESS,
IT'S A SCIENCE.
NO ONE KNOWS MORE
ABOUT BAR SCIENCE
THAN JON TAFFER.
- I DON'T EMBRACE EXCUSES.
I EMBRACE SOLUTIONS.
- OVER THE LAST 36 YEARS,
JON HAS TRANSFORMED
HUNDREDS OF FAILING BARS
WORLDWIDE.
- I BELIEVE
THAT YOU COULD DO THIS.
- JON WILL TURN
THESE MONEY PITS...
- CLEAN
THE [bleep]ING PLACE OUT!
- INTO MONEYMAKERS.
FAIRFIELD, OHIO.
LOCATED OUTSIDE
OF CINCINNATI,
THIS BLUE-COLLAR MILITARY TOWN
HAS A POPULATION OF 42,000
AND A MEDIAN INCOME
OF $54,000 A YEAR.
OFF ROUTE 4
LIES WIN PLACE OR SHOW,
A SPORTS BAR
IN DANGER OF FOLDING
BECAUSE ITS BIKER BAR PAST
PREVENTS IT FROM COLLECTING
THE AREA'S HARD-EARNED DOLLAR.
JON TAFFER
HAS BEEN CALLED HERE
TO KEEP THE BAR'S DOORS
FROM CLOSING FOR GOOD.
- HERE WE ARE, GUYS.
WIN PLACE OR SHOW
SPORTS BAR AND GRILL.
- JON HAS ASKED TWO EXPERTS
TO JOIN HIM ON THIS MISSION.
FOR THE BAR,
JON HAS BROUGHT IN JASON BRAN,
A SPEED BARTENDING MASTER
WHO HAS RUN
SOME OF THE TOP HIGH-VOLUME BARS
IN LOS ANGELES.
FOR THE KITCHEN, JON HAS
BROUGHT IN CHEF AARON MCCARGO.
AARON IS KNOWN FOR HIS BOLD
BUT SIMPLE RECIPES
THAT CAN TURN AN AMATEUR COOK
INTO A PROFESSIONAL CHEF.
- 38,550 CARS A DAY
DRIVE THROUGH THAT INTERSECTION.
THAT'S INCREDIBLE, GUYS.
WHICH MEANS THIS PLACE
SHOULD BE SUCCESSFUL.
SO LOOK AT THAT SIGN.
WHAT DO YOU THINK
OF THAT HORSE, CHEF?
- I MEAN, IS IT FOR KIDS,
OR IS IT FOR ADULTS?
I'M--
I'M KINDA CONFUSED HERE.
- THAT'S A STRANGE IMAGE
TO PROJECT WITH A CARTOON.
- SO I'M NOT QUITE SURE
WHAT THIS IS.
IS IT A FAMILY RESTAURANT?
IS IT A BAR?
WHAT IS IT?
A NAME LIKE
WIN PLACE OR SHOW
REALLY SAYS
"OFFTRACK BETTING."
WHEN I SEE A BRAND LIKE THIS,
IT TELLS ME IT'S CONFUSED,
AND IT'S A PLACE
I DON'T WANT TO GO TO.
ALL RIGHT, THERE ARE
TWO MILITARY BASES NEARBY,
AND THERE'S
ROUGHLY 26,000 VETERANS,
AND THAT INCLUDES
OUR OWNER BARRY.
BARRY RUNS THE PLACE EVERY DAY.
- OKAY.
- HERE ABOUT 90 HOURS A WEEK.
- WOW.
- HE WAS SAILOR OF THE YEAR
IN THE NAVAL RESERVES
YEARS AGO.
SO THIS GUY IS A WINNER,
BUT HE'S FAILING HERE.
- GOTCHA.
- THIS IS RUDY.
RUDY'S THE OTHER PARTNER.
RUDY PLAYS IN A BAND
CALLED THE CINCINNATI SINNERS.
RUDY'S BAND HERE
PLAYED LAST SATURDAY NIGHT.
WATCH THIS.
[playing rock music]
♪ ♪
- WHEN A BAND
PLAYS IN A VENUE LIKE THIS,
THEY SHOULD PLAY COVER TUNES
EARLY IN THE EVENING,
SONGS PEOPLE KNOW,
SO THEY STICK AROUND.
- RIGHT.
- BUT NOT RUDY.
AND LOOK AT THIS.
HE GUTTED THE PLACE.
- CLEANED IT OUT.
- AND HE WORKS
ABOUT THREE DAYS A WEEK.
SO HE'S NOT HOLDING THE LOAD
AS THE OTHER PARTNER, RIGHT?
SO HERE'S THE DEAL, JASON.
I WANT YOU
TO GO INSIDE, BUDDY.
- ALL RIGHT.
- ALL RIGHT, GO TO IT.
AARON AND I ARE GONNA BE
SITTING HERE WATCHING.
- YO, HAVE FUN.
- SEE YOU ON THE OTHER SIDE.
- JASON HEADS INTO
WIN PLACE OR SHOW,
A 5,000 SQUARE-FOOT VENUE
FEATURING AN "L"-SHAPED BAR,
LOW-SEATING TABLES,
AND A STAGE.
IN ADDITION TO THE CAMERAS
THAT HAVE BEEN FOLLOWING
THE BAR'S STAFF,
JON'S TEAM HAS PLACED
SURVEILLANCE CAMERAS
AROUND THE BAR
SO THAT JON AND AARON
CAN MONITOR
JASON'S EXPERIENCE.
- ALL RIGHT, HE'S IN.
- THERE HE IS.
- I DEFINITELY
WANT A COCKTAIL.
CAN I JUST GET,
LIKE, A LONG ISLAND?
- ABSOLUTELY.
- COOL.
YOU HAVE COCKTAILS UP THERE.
I MISSED THAT.
- OH, YES.
[laughs]
THE WET [bleep].
HAVE YOU TASTED THAT ONE?
- I REALLY LIKE THAT ONE
ACTUALLY.
IT'S ACTUALLY JUST BLACK HAUS,
WATERMELON PUCKER, AND SPRITE.
- YOU EVER HAD
THE WET [bleep]?
[laughter]
- SEXY.
- WHEN I ORDERED
THE LONG ISLAND ICED TEA,
I COULDN'T BELIEVE HOW MUCH
ALCOHOL WAS IN THAT THING.
IT'S WASTEFUL, AND IT'S
COSTING THEM A LOT OF MONEY.
SOMETHING FRIED SOUNDS GOOD,
SO IF I TRY THE SAMPLER PLATTER?
- OKAY,
I'LL PUT IT RIGHT IN.
- NO, HE'S NOT.
both:
IN THE MICROWAVE.
- NO...
- ONE OF THE NUMBER-ONE PROBLEMS
OF TAKING FRIED FOOD
AND PUTTING IT IN THE MICROWAVE
IS YOU TAKE CRISPNESS AWAY.
WHY EVEN FRY IT
IF YOU'RE JUST GOING TO PUT IT
IN THE MICROWAVE
TO MELT CHEESE?
- THERE IT IS.
- OKAY.
THAT DOESN'T LOOK VERY CRISP,
CHEF, DOES IT?
- NO. IT'S RUBBERY.
- UH, YEAH, IT'S COOL.
THAT PIECE WAS
A LITTLE GREASIER
THAN I THOUGHT IT WOULD BE...
BUT IT'S OKAY.
NO, NO, NO.
I ORDERED
THE SAMPLER PLATTER.
THE CHEESE WAS HOT,
BUT WEIRDLY HARD.
IT WAS A PLATTER OF GREASE.
- THAT LOOKS LIKE RUDY.
SO THERE'S A GOOD OWNER,
SITTING IN THE CORNER
OF THE BAR,
OBLIVIOUS
TO WHAT'S GOING ON.
- SPEAKING TO A FRIEND
BUT NOT ANY OF THE OTHER GUESTS.
- BARRY'S IN THE OFFICE,
WORKING AWAY...
- MM-HMM.
- LIKE THIS GUY ALWAYS DOES,
AND RUDY'S SITTING IN A CORNER,
BULL[bleep]ING AWAY.
- AND IT LOOKS LIKE
THEY DEFINITELY NEED SOME HELP.
- I'VE SEEN WHAT I NEEDED TO SEE
FROM THE CUSTOMER PERSPECTIVE.
THE FOOD IS GREASY,
AND THE DRINKS ARE STRONG,
BUT THERE'S A LOT OF BARS
THAT ARE LIKE THAT.
I NEED TO
GET INSIDE AND SEE
WHAT'S REALLY CAUSING
THIS PLACE TO FAIL.
YOU'RE RUDY.
- MIGHT BE.
- I'M JON TAFFER.
- HOW ARE YOU, SIR?
- PLEASURE TO MEET YOU.
- GOOD TO MEET YOU.
- BARRY.
- JON. VERY NICE TO MEET YOU.
- JON TAFFER. PLEASURE.
GOOD TO MEET YOU GUYS.
LET'S GO, UH, HIDE BACK THERE
AND TALK FOR A BIT.
I WANT TO GET AN UNDERSTANDING
OF THE HISTORY, GUYS.
WHEN DID IT OPEN?
- IN THE WINTER OF 2010.
- SO DID YOU HAVE A GRAND
OPENING OR ANYTHING LIKE THAT?
- WE DIDN'T HAVE
AN OFFICIAL GRAND OPENING.
- YOU JUST SORT OF TOOK OVER
THE OLD PLACE?
- RIGHT.
- WHEN YOU TAKE OVER
A FAILING BAR,
IT'S REALLY IMPORTANT
THAT YOU SEPARATE YOURSELF
FROM THAT FAILURE
AND CREATE A FRESH BEGINNING.
BARRY NEVER DID THAT.
THEIR PAST
IS ROBBING THEIR FUTURE.
HAVE YOU LOST YOUR SPIRIT
A LITTLE?
- A LITTLE BIT.
A LITTLE DISHEARTENED.
- AREN'T YOU A NAVY BOY?
- I AM A NAVY BOY.
I GOT MY WORK ETHIC
FROM THE MILITARY,
BUT I THINK...
[sighs]
MAYBE I DON'T
HAVE THE CONFIDENCE
THAT I NEED TO HAVE.
- I BELIEVE BARRY
HAS SOME FIRE SOMEWHERE,
BUT HE'S LOST IT.
AND SOMEHOW,
I HAVE TO IGNITE THAT
TO MAKE THIS BAR WORK.
WHAT HAPPENED
SATURDAY NIGHT?
THERE WAS ABOUT 30 PEOPLE HERE.
- YEAH.
- AND A GOOD AMOUNT OF 'EM
WALKED OUT ON THE BAND.
YOUR BAND.
[playing rock music]
♪ ♪
SO THE BAND
IS CHASING THEM OUT.
- THE BAND
DIDN'T CHASE 'EM OUT.
- RUDY,
AND I'M GONNA TELL YOU,
THE BAND
HELPED CHASE 'EM OUT.
- I WILL NOT LET LET ANYBODY
TALK BAD ABOUT MY BAND.
I DON'T GIVE A [bleep]
WHO HE IS.
WE CAN [bleep]ING ROCK AND ROLL
WITH ANYBODY.
- ACTUALLY, WE WERE BREAKING IN
A NEW DRUMMER,
AND IT WAS BASICALLY
A PRACTICE FOR US.
- SO HE'S
ALIENATING CUSTOMERS
TO FACILITATE
A REHEARSAL SESSION FOR HIS BAND
AS YOU CONTINUE
TO FIGHT AND LOSE MONEY?
- THAT'S NOT REALLY
AN ACCURATE PICTURE.
- YOU DIDN'T MAKE ANY MONEY
FOR THE BAR.
YOU BROKE IN A DRUMMER.
BARRY WORKS 90 HOURS A WEEK,
AND HIS BAR
IS WEEKS FROM CLOSING.
RUDY, HIS PARTNER,
IS OUT PLAYING ROCK STAR,
BUT BARRY NEEDS A PARTNER
WHO'S GONNA SUPPORT HIM
AND HELP THIS BAR
BE SUCCESSFUL.
BANDS ASIDE, THIS IS BOOT CAMP,
GUYS, RIGHT?
- YEAH.
- AND WHAT I'D LIKE TO DO
IS GO TO WORK.
- WE'LL GO TO WORK,
BUT I'M GONNA TELL YOU
RIGHT NOW--
YOU COME OUT TO
A CINCINNATI SINNERS SHOW,
AND WE'LL KICK YOUR ASS
IN ROCK AND ROLL.
[electric guitar chord]
- AFTER MEETING
WITH BARRY AND RUDY,
IT'S TIME
TO BRING MY EXPERTS IN.
WE'RE GONNA TOUR THE BAR
AND THE KITCHEN
AND SEE WHAT'S REALLY GOING ON
IN THIS PLACE.
SO THERE'S ONE FUNCTIONING
BARTENDING STATION,
CORRECT?
- RIGHT.
- THAT'S A LOT OF WALKING
TO GO BACK AND FORTH
EVERY TIME
YOU GOTTA RING UP A DRINK.
- WE SAY IT ALL THE TIME.
- WHEN DID YOU GUYS
CUT THESE LIMES?
- SATURDAY.
- UH, IT IS MONDAY NIGHT,
RIGHT?
- THROW 'EM OUT.
WHY DIDN'T YOU CUT A MOUND
OF FRUIT FOR THE DAY?
- HABIT.
- HOW MANY TIMES HAVE YOU
THROWN FRUIT AWAY?
- EVERY DAY.
- EVERY DAY
SHE THROWS FRUIT AWAY.
WHEN YOU THROW SOMETHING
AWAY TWICE,
YOU GOTTA SAY TO YOURSELF,
"SOMETHING'S NOT RIGHT HERE."
- ALL THAT I AM
IS THE DAYTIME BARTENDER.
I THINK THE FOCAL POINTS
OF HIGH TENSION
ARE IN THE WRONG PLACES.
- THERE'S SOME CLEANLINESS
ISSUES HERE, FOR SURE.
LIKE, I SHOULDN'T BE ABLE
TO STICK NAPKINS TO THE BAR.
THAT SHOULDN'T--
THAT'S NOT A MAGIC TRICK.
- I WANT TO SHARE SOMETHING
WITH YOU.
- YEAH.
- YOU KNOW WHAT THAT IS?
- SYRUP, BACTERIA,
E. COLI.
THIS IS BACTERIA IN EVERY GLASS
IN THIS [bleep]ING BAR!
BARRY'S A MILITARY GUY.
HE THINKS IN MILITARY WAYS.
THAT'S WHY I SCREAM AT HIM,
AND I'M HARD AT HIM.
HE UNDERSTANDS THAT
THAT'S HOW YOU COMMAND POWER.
I WANT YOU TO WAKE UP
IN THE MORNING
AND LOOK IN THE MIRROR
AND SAY TO YOURSELF,
"I'M FAILING BECAUSE OF ME."
AND THEN ONCE YOU DO, YOU'LL
GET PISSED ENOUGH TO FIX IT.
- I FEEL LIKE JON
DOESN'T BELIEVE
THAT WE CARE ABOUT THIS PLACE.
THIS IS MY LIFE,
AND I WILL DO ANYTHING
TO MAKE THIS PLACE BETTER.
- SO HERE'S THE DEAL.
I WANT YOU GUYS
TO CLEAN THIS PLACE TONIGHT.
- WE WERE RUNNING OUR ASSES OFF
FROM ONE END OF THE BAR
TO THE OTHER,
CLEANING EVERYTHING.
TRACY SHOULD BE HELPING US.
SHE'S VERY FRUSTRATING.
- IT'S PAST MY BEDTIME.
- IT'S LIKE SHE'S JUST THERE,
AND IT DOESN'T MATTER.
NONE OF THIS MATTERS TO HER.
- CHEF, GO TO IT, BUDDY.
- YOU GOT IT, MAN.
- TAKE A WALK-THROUGH,
SEE WHAT YOU THINK.
- WHAT IS THIS?
- A BUNCH OF GOOP,
AS YOU CAN SEE.
- AS YOU SEE
THIS DRIPPING THOUGH?
WHAT IS THIS?
- THIS KITCHEN
IS DISGUSTING!
THE FRYER IS CAKED WITH GREASE.
THE GRILL IS CAKED WITH GREASE.
I EVEN HAVE GREASE
DRIPPING FROM THE PIPES.
THIS KITCHEN
CAN'T OPERATE THIS WAY.
- THIS AIN'T COOL.
- IT'S AN OLD BUILDING.
- CLEANING AN OLD BUILDING
HAS NOTHING TO DO WITH IT, BRO.
- YOU DON'T WANT NOBODY
WALKING IN YOUR KITCHEN
SAYING EVERYTHING
IS JUST FILTHY,
BUT I TRY TO KNOCK IT OUT
AS BEST AS I CAN.
- RUDY, HOW'S THIS
WORKING FOR YOU?
- IT'S NOT WORKING,
BUT I KNOW MY COOKS,
AND THEY WORK
THEIR [bleep] ASSES OFF.
- NO, HE DOESN'T.
IF HE WORKED HIS ASS OFF,
THIS WOULD BE CLEAN!
- THEY JUST DON'T
COME BACK HERE AND STAND.
- WELL, THEY OBVIOUSLY
AREN'T WORKING
BECAUSE THEY'RE
NOT COOKING ENOUGH FOOD
TO STAY BUSY ALL DAY,
ARE THEY, BARRY?
- HOLD IT, I'VE SEEN
20 [bleep] ORDERS UP
AT ONE TIME, AND THESE
[bleep] TWO GUYS BACK HERE
BUST THEIR [bleep] ASS.
- I AGREE.
- YOU'RE GONNA
BACK YOUR GUYS
AS THEY WALK YOU RIGHT OFF
A FRICKIN' CLIFF, BUDDY.
- I'M NOT GONNA STAND THERE
AND LET SOMEBODY
BERATE MY [bleep] GUYS WHEN
I KNOW THEY'RE GOOD WORKERS.
- WIN PLACE OR SHOW
IS A FAILING BAR
IN FAIRFIELD, OHIO.
OWNERS BARRY ROGERS
AND RUDY GARCIA
HAVE CALLED WORLD-RENOWNED
BAR CONSULTANT
JON TAFFER FOR HELP.
NOW THE FILTH AND MISMANAGEMENT
IN THE KITCHEN
HAS BROUGHT TENSION
BETWEEN JON AND RUDY TO A HEAD.
- I KNOW MY COOKS,
AND THEY WORK
THEIR [bleep]ING ASSES OFF.
- NO, HE DOESN'T.
YOU'RE GONNA BACK YOUR GUYS
AS THEY WALK YOU
RIGHT OFF A FRICKIN' CLIFF,
BUDDY.
I'M TELLING YOU HE'S A LOUSY
[bleep]ING KITCHEN MANAGER,
AND THAT'S INDISPUTABLE.
- YOU CAN GO SO FAR AS TO,
YOU KNOW,
GET IN SOMEBODY'S FACE,
TALK [bleep],
BUT YOU HAVEN'T BEEN HERE
ON A REGULAR BASIS
TO SEE WHAT'S GOING ON
BEHIND CLOSED DOORS AS WELL.
- I DON'T BUY
THAT THEY'RE LAZY.
I JUST--IT'S NOT
BEING DONE RIGHT, OBVIOUSLY.
- WELL, YOU KNOW WHAT?
YOU'RE NAIVE.
IT'S CLEAR TO ME
THAT RUDY SPENDS A LOT MORE TIME
WITH HIS BAND
THAN HE DOES HERE,
'CAUSE HIS VIEWS OF
HIS KITCHEN STAFF ARE WAY OFF.
- AFTER WALKING THROUGH
THE KITCHEN AND BAR,
JON MEETS WITH HIS EXPERTS
TO FORMULATE A PLAN.
- I MEAN,
THAT WAS UGLY TO ME.
WHAT DO YOU THINK OF THAT BAR?
- IT'S A DISASTER, JON.
- IT'S UNORGANIZED.
EVERYTHING'S A MESS.
- THIS THING
HAS NO POINT OF DIFFERENCE.
THERE'S NOTHING
SPECIAL ABOUT IT.
BUT YOU KNOW WHAT, GUYS?
THIS IS MIDDLE AMERICA.
SO, CHEF,
IF I WANTED TO DO SOMETHING
THAT'S REALLY AMERICAN,
WHAT FOOD
IS THE MOST AMERICAN OF ALL?
- WHEN I THINK AMERICAN,
I THINK BARBECUE.
- EXCELLENT.
SO MIDDLE AMERICA,
BARBECUE, JASE.
WHAT DO WE DO
FOR BOOZE, BUDDY?
- LOOK AT THIS PLACE, JON.
IT SCREAMS ONE THING TO ME.
THAT'S WHISKY.
AMERICAN WHISKY.
- ALL RIGHT, LET'S GO TO WORK.
- LET'S WORK.
- BARRY IS $100,000 IN DEBT,
AND THE RIGHT MENU
WILL START TO PAY THAT BACK.
BARBECUE IS EASY TO PRODUCE
'CAUSE YOU COOK IT BY THE BATCH.
IT ALLOWS YOU TO MANAGE
PROFITABILITY
AND KEEP YOUR PRODUCTS
CONSISTENT.
AND WE'RE NEXT TO KENTUCKY,
THE HOME
OF GREAT AMERICAN WHISKY.
WHISKY AND BARBECUE
IS A GREAT COMBINATION.
- THE NEXT DAY,
JON CALLS THE STAFF IN
FOR AN EARLY MEETING.
- FIRST OF ALL, SO THAT
EVERYBODY KNOWS WHERE WE'RE AT,
THIS BUSINESS IS HOW FAR AWAY
FROM CLOSING?
- LESS THAN 30 DAYS.
- IF I LOST MY JOB
OR THIS BAR CLOSED DOWN,
A LOT WOULD BE
AT STAKE FOR ME.
I MOVED TO FAIRFIELD
TO COME WORK HERE.
THIS MEANS EVERYTHING TO ME
THAT THIS PLACE SUCCEEDS.
- LET ME SHOW YOU
THE REAL NUMBERS.
I WORK CLOSELY WITH A COMPANY
CALLED TAPDYNAMICS.
THEY INSTALL TRACKING DEVICES
ON EVERY BEER TAP.
I HAVE ANOTHER COMPANY THAT
I WORK WITH CALLED BEVINTEL.
BEVINTEL WEIGHS EVERY
LIQUOR BOTTLE IN THIS BAR.
WHO WORKED SATURDAY NIGHT?
GOOD JOB, GUYS, YOU GAVE AWAY
$600 WORTH OF LIQUOR.
SOMEBODY WENT HERE
AND TOOK A PRODUCT
AND DIDN'T GO THERE AND RING IT,
AND THAT IS THEFT!
YOU GUYS DISAGREE?
- I DISAGREE.
- WHY?
- BECAUSE I KNOW
THAT I DON'T STEAL BEER,
GIVE AWAY FREE BEERS.
- HAVE YOU EVER PULLED BEERS
AND NOT RUNG THEM UP
FOR A GOOD CUSTOMER?
- I HAVE.
I PROBABLY GIVE AWAY
MORE THAN ANY OF 'EM.
- YOU'VE GIVEN AWAY
MORE THAN ANY OF 'EM?
- I--YEAH, I--
PROBABLY.
- RUDY IS ABOUT
AS BAD A PARTNER AS IT GETS.
HE'S GIVING AWAY DRINKS
AND DISRESPECTING BARRY
AND HIS BUSINESS.
IF I HAD A PARTNER
LIKE THAT,
HE WOULDN'T BE MY PARTNER
IN THE MORNING.
RUDY WALKS ALL OVER THIS PLACE,
DOESN'T HE?
- ON SATURDAY NIGHT,
IT WAS RUDY'S BAND PLAYING HERE,
AND WE'RE TOLD TO GET A SHOT
AND TAKE IT UP THERE
AND DON'T WORRY ABOUT IT.
- THAT'S NOT COMPLETELY
100% TRUE, COURTNEY.
- HERE'S YOUR
DOUBLE SHOT, BOSS.
- THANK YOU, MOMMA.
- YOU'RE WELCOME.
- THIS IS MY, UH, NECTAR
OF THE GODS BEFORE THE SHOW.
- I'M VERY DISAPPOINTED
IN YOU, MAN.
YOU DON'T [bleep] YOUR PARTNER,
AND YOU DID.
- I THINK IT'S
A CROCK OF [bleep]
THAT THESE GIRLS ARE CRYING
AND BEING--
SORRY, LADIES--
UH, BEING GIRLS,
UM, JUST BECAUSE MY BAND
THE CINCINNATI SINNERS
HAD SOME SHOTS OR WHATEVER.
I THOUGHT IT WAS COMMONPLACE.
I THOUGHT THAT'S
WHAT MUSICIANS DID.
- YOU KNOW,
I THINK YOU'RE LIVING
SOME FANTASY
ROCK STAR DREAM
THAT'S TOTAL
[bleep] BULL[bleep].
YOU GOTTA KEEP THIS GUY
THE HELL OUT OF THIS BAR
'CAUSE HE'S
THE KISS OF DEATH.
- I DON'T THINK THAT MY HUSBAND
IS THE KISS OF DEATH.
RUDY HAS HIS GOOD DAYS
AND HIS BAD DAYS
BUT HAS A GOOD TIME
COMING TO WORK.
- LET'S ALL DO A SHOT,
AND LET'S HAVE A PARTY.
- WHY ARE YOU CRYING?
- MAYBE NOW YOU'RE SEEING
THE PEOPLE THAT DO CARE.
- I AM.
- RUDY AND TRACY DON'T CARE.
LOOK AROUND YOU!
YOU CAN SEE IT RIGHT HERE
IN FRONT OF YOUR FACE
WHO GIVES A [bleep]
ABOUT THIS BAR.
- I'M GONNA
GRAB A CUP OF COFFEE.
- ALL RIGHT, GUYS.
- AFTER A TENSE MEETING,
JON'S EXPERTS GET TO WORK
TRAINING THE STAFF
ON HOW TO PREPARE
THE NEW FOOD AND DRINKS
FOR SPEED AND PRECISION.
- THE MENU MYSELF
AND JON CAME UP WITH
IS ONE OF THOSE MENUS
THAT SAYS, "MIDDLE AMERICA,
HARDCORE WORKERS
LOOKING FOR SOMETHING GREAT."
WHAT SAYS "AMERICA"
BETTER THAN BARBECUE?
RIGHT HERE,
I GOT YOU THIS COOKSHACK.
IT'S AN ELECTRIC,
PLUG-IN SMOKER.
- THE FOUR MAJOR STYLES
OF BARBECUE
EACH BRING A UNIQUE PIECE
OF AMERICANA TO THE TABLE.
MEMPHIS IS KNOWN
FOR ITS BLENDED RUB
OF GARLIC, ONION, SALT,
PEPPER, AND CHILI POWDER.
IN THE CAROLINAS,
SUGAR AND BROWN SUGAR
ARE USED TO GIVE
A DISTINCTLY SWEET FLAVOR.
IN KANSAS CITY,
THE SIGNATURE INGREDIENT
IS A TOMATO AND MOLASSES-BASED
THICK AND SWEET SAUCE.
AND TEXAS KEEPS IT SPICY
WITH HEAVY CHILI, BELL,
AND BLACK PEPPERS.
ALL FOUR USE SMOKED MEATS
THAT ARE HIGH IN SODIUM,
WHICH STIMULATES
APPETITE AND THIRST
AND CAN INCREASE
TOTAL SALES.
- I WANT TO HEAR YOUR VOICE.
- YES, SIR.
- ONCE THAT RUSH
COMES IN THE DOOR...
- YES, SIR.
- JUST WHISPERING AIN'T
GONNA MAKE IT HAPPEN.
- TO SEE THE CHEF WALK IN THERE
AND CLOWN ME THE WAY HE DID,
IT REALLY GOT ON MY NERVES,
BUT MAYBE I NEEDED
A KICK IN MY ASS
TO MAKE ME REALIZE,
YOU KNOW, I GOTTA
STAY ON TOP OF EVERYTHING.
- GOING BARBECUE IS GOING BIG.
WE GOTTA BE CONSISTENT.
YOU ALL FEEL Y'ALL CAN DO THIS?
- YES, SIR.
- ALL RIGHT,
LET'S DO IT THEN.
- AT THE BAR, JASON INTRODUCES
HIS NEW WHISKY
AND BOURBON-INSPIRED
DRINK MENU.
- THIS IS BULLEIT BOURBON.
ARE YOU FAMILIAR WITH IT?
all: NO.
- ALL RIGHT.
THE COCKTAIL MENU THAT I HAVE
PLANNED FOR THIS PLACE
IS GOING TO COMPLEMENT
THE LOCATION.
WE'RE IN MIDDLE AMERICA.
NOTHING SAYS "AMERICA"
MORE THAN AMERICAN WHISKY
AND AMERICAN BOURBON.
SO THIS FIRST COCKTAIL
IS SIMPLE, SIMPLE, SIMPLE.
IT'S CALLED THE BLT.
IT'S BULLEIT BOURBON,
LEMON, AND TONIC.
LOOK AT THE FLAVORS YOU GUYS
ARE WORKING WITH RIGHT NOW.
YOU'VE GOT EVERY NEON COLOR
IN THIS WELL.
YOU HAVE SUCH
A HUGE SCOPE OF PRODUCT,
IT'S NEAR IMPOSSIBLE
FOR YOU TO BE EFFICIENT.
IN MY TRAINING, I HAVE TO FOCUS
ON SPEED AND EFFICIENCY.
WE NEED TO TRIM DOWN
THE SELECTION
OF BULL[bleep] LIQUOR,
BRING IN THE STUFF
THAT'S GONNA SELL,
AND THEN MAKE EVERY MOVE THAT
THESE BARTENDERS MAKE COUNT.
WE'RE CALLING THIS
THE TENNESSEE APPLE.
APPLE JUICE,
OUR HOUSE SOUR MIX,
AND GEORGE DICKEL WHISKY.
- THE DRINKS, THEY'RE FANTASTIC,
BUT AT THE SAME TIME,
TRAINING WITH JASON
IS FRUSTRATING.
THAT BITTERED SYRUP WAS--
YOU ALMOST POURED
AN OUNCE OF THAT.
- OH.
- IT'S 1/2 AN OUNCE.
IF I SEE YOU
DOING THAT TONIGHT,
I'M GONNA COME
HAVE A TALK WITH YOU.
- AFTER A FULL DAY OF LEARNING
THE NEW MENU ITEMS,
IT'S TIME FOR JON TO PUT
THE WIN PLACE OR SHOW STAFF
TO THE TEST.
- TONIGHT
IS OUR STRESS TEST.
I'M GONNA SEE
WHAT THIS STAFF HAS.
CAN THEY DO IT OR NOT?
[cheers and applause]
- WELCOME, WELCOME.
- HOW ARE YOU GUYS?
- CAN I START Y'ALL
WITH SOMETHING TO DRINK TONIGHT?
- HAS ANYBODY GOTTEN
YOUR DRINK ORDER YET?
- NOT YET.
- OKAY.
- IT'S CRAZY IN HERE!
I MEAN,
THIS [bleep] IS BUSY.
- ORDERS POUR IN,
AND THE STAFF
HAS TROUBLE REMEMBERING
THE NEW DRINKS.
- WHY IS THERE NO GARNISH
ON THAT?
I NEED GARNISH ON THAT.
HERE WE GO.
MORE DOLLARS DOWN THE DRAIN.
GOTTA GET THE RECIPES RIGHT.
THE STAFF
ARE DOING HORRIBLY.
WE GOT FOUR DIFFERENT COCKTAILS
AND TWO BEERS.
LET'S GET
THE COCKTAILS FIRST.
WE'RE GETTING
OUR ASSES HANDED TO US.
THROW THAT ONE OUT.
YOU GOTTA START OVER.
THAT'S THE WRONG INGREDIENT.
PUT THE DRINK ON THE BAR,
AND BUILD IT ON THE BAR.
I DON'T THINK TRACY HAS IT.
SHE'S A COMPLETE WRECK.
- GOTTA MOVE FASTER, TRACE.
HURRY UP.
YOU GOTTA GO QUICKER.
- SHE CAN'T GET
HER RECIPES RIGHT.
SHE CAN'T MAKE MORE THAN
ONE DRINK AT A TIME.
- I DON'T EVEN KNOW
WHAT THAT IS.
- IT JUST DOESN'T WORK
WHEN YOU HAVE 20 PEOPLE
WAITING FOR COCKTAILS.
- YOU JUST MADE IT.
YOU GOTTA KNOW WHAT IT IS.
- TRACY IS ALMOST SINGLEHANDEDLY
KILLING US BEHIND THE BAR.
TRACY, I'M GONNA PULL YOU.
YOU CAN'T DO THIS, HON.
YOU'RE SINKING.
I'M GONNA SWITCH YOU
WITH COURTNEY.
I WANT YOU TO GO ON THE FLOOR,
PICK UP HER STATION.
I'M GONNA PUT HER BACK HERE.
- WE HAVE TO TRADE PLACES.
- [laughs] OKAY.
- RIGHT NOW, THE KITCHEN STAFF
IS RUNNING BEHIND.
THE TICKET TIMES
ARE JAMMING US UP.
WE GOTTA GET THIS FOOD
OUT THE KITCHEN FAST,
OR IT'S JUST
GONNA BE A CIRCUS.
I NEED THE SERVER.
WHO'S RUNNING THE FOOD
AROUND HERE?
- UH, TRACY IS BACK THERE.
I'LL SEND HER RIGHT OVER,
I PROMISE.
- I NEED A FOOD RUNNER
IN THE KITCHEN, PLEASE.
- WITH THE STAFF NOT BEING ABLE
TO HANDLE THE CROWD,
I HAD TO GO PICK UP
THE SLACK.
- WE GOT ONE MANAGER
RUNNING AROUND.
I DON'T KNOW WHAT THE HELL
THE OTHER ONE'S DOING.
- WE'RE STILL WRITING
FOR OUR NEW CD
AND STUFF LIKE THAT, SO--
- COOL.
- YEAH.
THANKS FOR COMING.
THEY'LL GET RIGHT WITH YOU
THOUGH.
- SURE.
- [sighs] OKAY.
- I'LL DROP THIS OFF
AT THE BAR.
- ALL RIGHT, THANKS.
- TRACY'S TABLES AREN'T
GETTING THEIR DRINKS ON TIME,
AND THEREFORE,
THEY'RE COMING UP TO THE BAR
AND ORDERING DRINKS FROM US.
WE'RE MAKING THEM,
AND THEN COMING TO FIND OUT
THAT THEY'RE ALREADY MADE,
SITTING OVER
IN THE SERVER STATION.
- SERVICE BREAKS DOWN,
AND CUSTOMERS
BEGIN WALKING OUT THE DOOR.
- WE HAD A TABLE
OF 15 PEOPLE WALK OUT
BECAUSE OF TRACY'S
LOUSY SERVICE.
I DON'T CARE
WHO SHE'S MARRIED TO,
EITHER SHE'S GONNA SHAPE UP,
OR SHE'S GONNA SHIP OUT.
- DO YOU SEE ANY FOOD HERE?
WHICH DOESN'T MATTER, BECAUSE
WE DON'T HAVE ANYTHING TO DRINK
ONCE WE HAVE OUR FOOD.
- WE ORDERED FOOD
WHEN TRACY WAS HERE,
BUT WE'RE NOT SURE
IF IT GOT PUT IN.
- WE NEVER GOT A DRINK
IN 40 MINUTES.
- YEAH, NO DRINKS.
DEHYDRATED.
- DEHYDRATED.
- SO I'M NOT IN A GOOD MOOD.
- TABLES AREN'T SERVED.
TRACY IS FAILING.
AND RUDY'S OUT
PLAYING ROCK AND ROLL STAR.
THIS STRESS TEST
IS A DISASTER.
- WELL, GUYS,
THAT WAS A STRESS TEST.
JUST SO THAT YOU KNOW,
WE HAD ONE TABLE OF 15 WALK OUT.
I HAD PEOPLE REALLY PISSED OFF
THEY DIDN'T GET DRINKS,
THEY DIDN'T GET FOOD.
THAT'S WHY
I SHUT US DOWN EARLY.
I DIDN'T WANT TO PISS
ANYBODY ELSE OFF, CANDIDLY.
ONE OF THE BIG PROBLEMS WAS
YOU DON'T KNOW YOUR DRINKS YET.
TRACY, THE FACT OF THE MATTER
IS, YOU ARE A LOUSY BARTENDER.
YOU'RE NOT A GOOD SERVER.
AM I WRONG?
- I DON'T HAVE
ANYTHING TO SAY.
- BARRY, DO YOU THINK
SHE CAN DO IT?
- I DON'T THINK
SHE CAN HANDLE THIS VOLUME.
- COURTNEY, DO YOU THINK
TRACY CAN DO THIS?
- FROM WHAT I'VE SEEN,
I DON'T THINK SHE CAN HANDLE
THE PACE THAT WE NEED.
- AMBER, CAN SHE DO IT?
- NOT A NIGHT SHIFT.
- I'VE SEEN THESE GIRLS WORK.
THEY'RE NOT SUPERSTARS EITHER.
BUT POINT THE FINGER
AT SOMEBODY ELSE,
YOU GET THE FINGERS
POINTED OFF YOU.
- YOU NEED TO THINK
ABOUT THIS TONIGHT
AND DETERMINE
IF YOU WANT TO BE HERE.
AND IF YOU
WANT TO BE HERE,
YOU GOTTA BE
VERY DIFFERENT.
- RUDY,
DO YOU WANT TO BE HERE?
- I WANT TO ROCK AND ROLL.
- IF RUDY DOESN'T CARE
ABOUT THE BAR,
I WOULD BUY HIM OUT
IN A SECOND.
WHY SHOULD HE BENEFIT
AND DO NO WORK?
- ALL RIGHT, GUYS.
I'LL SEE YOU ALL TOMORROW.
THANK YOU.
- THANK YOU.
- I'M UPSET BECAUSE HE DIDN'T
THINK I WAS FAST ENOUGH.
I WAS DOING
THE BEST I COULD,
AND THEN I HAD A TABLE
GET UP AND WALK OUT.
I DON'T--
IT'S JUST A WHOLE MESS.
- AFTER A ROUGH STRESS TEST,
THE STAFF RETURNS
THE NEXT MORNING
TO FIND THAT JON HAS ALREADY
BEGUN THE TRANSFORMATION.
- GOOD MORNING, GUYS.
all: GOOD MORNING.
- SOMEBODY IS MISSING,
OBVIOUSLY.
WHERE'S TRACY?
IS SHE COMING TODAY?
- I DON'T BELIEVE SO.
- THEN I GUESS BY TRACY'S
CHOICE, SHE'S NO LONGER WITH US.
- APPEARS THAT WAY.
I DON'T BLAME MY WIFE
FOR NOT SHOWING BACK UP.
UH, SHE HAS A RIGHT
TO BE PISSED OFF
BECAUSE, YOU KNOW,
WHY WOULD SHE WANT TO BE AROUND
SOMEBODY THAT, YOU KNOW,
THAT THROWS HER UNDER THE BUS?
THAT'S JUST BULL[bleep].
- TRACY DID
TAKE A BEATING YESTERDAY,
BUT WE HAVE TO DO WHAT'S RIGHT
FOR THE BUSINESS.
WE CAN'T
WORRY ABOUT FEELINGS.
- ANYWAY, GUYS,
SEE THAT SIGN?
- OH, YEAH.
- YEAH.
- ABOUT 50,000 CARS
ARE GONNA SEE THAT.
WE DON'T OPEN BARS,
WE LAUNCH BARS.
BY PLACING THE "TOP SECRET" SIGN
ON TOP OF WIN PLACE OR SHOW,
I'M CREATING CURIOSITY.
CARS ARE GONNA DRIVE BY
AND SEE THAT.
ALSO, I'M SEPARATING A NEW BRAND
FROM WIN PLACE OR SHOW.
SO OFFICIALLY, GUYS,
WIN PLACE OR SHOW IS...
GONE.
I'M GONNA GIVE YOU GUYS
A BRAND AND A POSITION
THAT IS ALL ABOUT MIDDLE AMERICA
WORKING AMERICANS.
AND IT'S ALL ABOUT
LIVE MUSIC THAT FITS.
THE OLD WIN PLACE OR SHOW
DID LIVE MUSIC,
BUT THEY DID IT WRONG.
IF YOU WANT
TO DO LIVE MUSIC,
THEN YOU GOTTA HAVE
THE RIGHT LIGHTING,
THE RIGHT ACOUSTICS,
AND GOOD BANDS.
SO HERE'S WHERE
I WANT TO GO, GUYS.
I GOTTA TRAIN YOU
ALL DAY.
I'M GONNA GIVE 'EM
A REASON TO DRIVE UP.
YOU GUYS ARE GONNA GIVE 'EM
THE REASON TO COME BACK.
DEAL?
all: DEAL.
- OKAY.
[rock music]
- NOW, GUYS, WE'VE GOT TWO DAYS
UNTIL WE RELAUNCH,
AND WE GOTTA BE READY.
IT'S ALL ABOUT THE SPEED.
AND IF WE DON'T
GET THIS [bleep] RIGHT NOW,
WE'RE GONNA FAIL.
MY MAIN FOCUS IS GETTING
THESE GUYS TRAINED ON SPEED
BECAUSE LAST NIGHT
WE HAD CUSTOMERS LEAVE
BECAUSE THEY WAITED SO LONG
FOR THE FOOD,
AND WE CAN'T HAVE THAT.
NOW IT'S TIME FOR YOU GUYS
TO PUT UP OR SHUT UP.
NOW THAT I GOT THESE GUYS
ALL SET, PREPPED,
AND READY TO GO,
I SET UP
A LITTLE SPEED CHALLENGE.
YOU GOT FIVE ITEMS
AND LESS THAN NINE MINUTES
TO GET 'EM ALL OUT.
I WANT THE FRIES
HOT AND CRISPY,
I WANT THE RIBS DONE RIGHT,
AND I'M NOT
GONNA TELL YOU [bleep].
FIGURE IT OUT.
NOW, BEAR,
YOUR TIME STARTS NOW.
[suspenseful music]
BEAR, YOU GOT
ABOUT 4 1/2 MINUTES.
- 4 1/2 MINUTES HEARD.
- LOOKS SO GOOD,
I WANT IT NOW.
- AND AT--WITH ALMOST
A MINUTE AND A HALF LEFT.
- WAIT.
- 20 SECONDS LEFT, BEAR.
MAKE ME HAPPY,
OR MAKE ME CRY,
ONE OR THE OTHER.
PUT YOUR HANDS DOWN.
I'MA BE TOTALLY HONEST WITH YOU.
- YES, SIR.
YOU STARTED OUT...LIKE YOU KNOW
WHAT YOU WERE DOING.
- YES, SIR.
- YOU HAD A SYSTEM.
THEN YOU START
TO THINK TOO HARD.
- YEAH.
- BEAR'S AN EXAMPLE
OF BEING A CHEF AND LEADER.
HE GOT THE CHICKEN ON FIRST,
THEN HE GOT HIS RIBS ON.
HE DID EVERYTHING RIGHT
UNTIL IT CAME TO THE FINAL PART
OF PUTTING OUT THE PRODUCT.
HE FROZE.
BUT BEAR HAS A GOOD CHANCE
TO BE AN AWESOME CHEF.
THEY NEED TO STUDY
THOSE RECIPES
SO THAT THEY ALL KNOW
WHERE THE FOOD IS
WHEN IT'S TIME
TO PUT IT OUT.
- AT THE BAR, JASON TEACHES
HIS SPEED TECHNIQUES.
- THERE'S THAT POINT
IN YOUR HEAD WHERE YOU GO,
"OKAY, STOP FLOWING.
OKAY, POUR, STOP, QUIT."
YOU HAVE TO BE ABLE TO PULL
THAT TRIGGER LIKE THAT, RIGHT?
BECAUSE SOMETHING
THAT'S 1/2 AN OUNCE
TURNS INTO 3/4 OR 1
PRETTY QUICKLY.
- WHICH IS THE ISSUE I'M HAVING,
IS GETTING IT TO STOP.
- RIGHT.
I SAW THAT.
I WANT THESE GIRLS TO BE EXPERTS
AT FREE POURING,
'CAUSE THIS
IS A LIVE MUSIC VENUE.
PEOPLE DON'T WANT TO WAIT
FOR PEOPLE
TO MEASURE OUT LIQUOR.
WHAT THIS DOES IS YOU HIT
THE BOTTLE, PUSH IT DOWN.
THAT FORCES AIR UP,
STOPS THE FLOW FOR A MOMENT.
I FOCUSED ON GETTING THEM
TO STOP THEIR POUR
WHEN BUILDING
MULTIPLE DRINKS.
ALL RIGHT, LADIES,
SO I NEED TWO COCKTAILS.
THE BLT AND THE SOUTHERN-STYLE
OLD FASHIONED.
[ice rattling]
I'D LIKE TWO SOUTHERN-STYLE
OLD FASHIONEDS
AND ONE GREEN ACRES.
GO.
- JASON'S TEACHING US
NEW TECHNIQUES.
I'VE HAD BAD HABITS,
I GUESS, FOR TEN YEARS.
I'VE BEEN POURING
AT THE WRONG COUNT.
SO I THOUGHT
I WAS REALLY FAST,
BUT APPARENTLY
I CAN BE WAY FASTER.
SO I'M EXCITED
TO GET BETTER AT THAT.
- CONGRATULATIONS, NICE WORK.
ALL RIGHT?
- THANKS.
- ALL RIGHT.
SO WE GOT TO PUT SOME
OF OUR SKILLS TO THE TEST.
WE KNOW
THAT WE CAN BE FASTER.
WE'VE GOT A LOT OF WORK TO DO.
LET'S GET TO IT.
- NOW THAT STAFF TRAINING
IS IN FULL SWING,
JON MUST MEET
WITH BARRY AND RUDY
TO DETERMINE THE FUTURE
OF THE BAR'S OWNERSHIP.
- YOU KNOW, THE PAST FEW DAYS
WHILE I'VE BEEN HERE,
YOU'VE SAID TO ME
ON TWO OR THREE OCCASIONS
YOUR LOVE IS YOUR MUSIC.
- YEAH, EXACTLY.
- SO WHAT I WANTED
TO TALK ABOUT TODAY
IS HOW DO WE DO THAT
FOR YOU?
'CAUSE HE'S
NOT GONNA MAKE IT
WORKING 90 HOURS A WEEK.
NOBODY CAN.
HOW DO WE GET YOU
THE HELL OUT OF HERE?
- I'M GETTING PRETTY SICK
THAT JON'S PUT
ALL THIS [bleep] ON ME
FOR COMING IN HERE AND,
"THIS BAR'S FAILING."
THAT'S A CROCK OF [bleep].
- AFTER WATCHING
LAST NIGHT,
WHAT I WANTED
TO TALK ABOUT TODAY
IS YOU'VE SAID TO ME
ON TWO OR THREE OCCASIONS
YOUR LOVE IS YOUR MUSIC.
- YEAH, EXACTLY.
SO HOW DO WE DO THAT
FOR YOU?
HOW DO WE GET YOU
THE HELL OUT OF HERE?
- I DO CARE ABOUT THIS,
AND I'M GETTING PRETTY SICK
THAT JON'S PUT
ALL THIS [bleep] ON ME
FOR COMING IN HERE AND,
"THIS BAR'S FAILING."
THAT'S A CROCK OF [bleep].
- RUDY'S KILLING THIS PLACE,
BUT HE HAS A LOT OF PRIDE,
AND HE'S NOT THE KIND OF GUY
TO DO SOMETHING
HE DOESN'T WANT TO DO.
IF I CAN CONVINCE HIM
THAT SELLING HIS PARTNERSHIP OUT
IS SOMETHING THAT
HE WANTS TO DO, HE'LL DO IT.
YOU GOTTA LIVE YOUR DREAM BEFORE
YOU THROW IT AWAY.
- SURE. SURE.
- RIGHT?
SO YOU CAN GO BACK
AND DO WHAT YOU ENJOY DOING,
AND YOU CAN HAVE
SOMEBODY IN HERE
WHO'S REALLY GONNA BE
INTO YOUR BUSINESS,
NOT INTO SOMETHING ELSE.
- YEAH, IT'S ALL GOOD.
- WHAT IS YOUR OUT ON THIS?
WHAT DO YOU NEED
TO BE BOUGHT OUT?
- UM...
UH, 10 GRAND.
- 10 EVEN?
SO THAT MAKES YOU WHOLE?
- YEAH.
- WHO DO WE GO TO
TO DO IT?
- AMBER HAS EXPRESSED
A SINCERE DESIRE,
AND I BELIEVE SHE'S WILLING
TO DO IT AND CAN DO IT.
- SO GREAT,
LET'S GET AMBER IN HERE.
AMBER REALLY CARES
ABOUT THIS PLACE.
I'VE SEEN IT
WITH MY OWN EYES.
NOW IT'S TIME TO SEE
IF SHE'LL PUT UP HER MONEY
AND INVEST IN THIS PLACE,
NOT JUST PUT IN HER TIME.
- HI, AMBER.
- HI.
- HOW ARE YOU?
- GOOD.
- YOU WANT TO BUY
INTO THIS PLACE, HUH?
- I DO.
I REALLY BELIEVE
IN THIS PLACE,
AND I WANT TO INVEST
MY FUTURE IN IT.
- I SAW THE TEARS IN YOUR EYES.
I SEE YOUR COMMITMENT TO THIS.
- YES.
- SO, GUYS, THIS IS AWESOME.
LET'S WRITE A CHECK.
CONGRATULATIONS, AMBER.
- THANK YOU.
WRITING THAT CHECK TODAY
IS A HUGE RISK,
BUT I BELIEVE IN THIS BAR,
I BELIEVE IN MY PEOPLE.
I'VE WORKED HERE
SINCE DAY ONE.
I COULD'VE WENT ANYWHERE
AND MADE A LOT MORE MONEY,
BUT NOW I'M READY
TO MOVE FORWARD
AND MAKE A LOT OF MONEY.
- ALL RIGHT, GUYS, ACTUALLY,
I DON'T HAVE AN ANNOUNCEMENT.
BARRY HAS AN ANNOUNCEMENT
TO MAKE.
GO AHEAD, BARR.
- WE'VE DECIDED TO, UH,
LET RUDY FOCUS ON HIS MUSIC.
AND I'D LIKE
TO WELCOME AMBER
AS, UH, YOUR NEW OWNER
AND MY PARTNER.
[applause]
- RUDY'S GONE,
AMBER'S IN,
AND I COULDN'T BE HAPPIER.
AMBER'S GONNA BE
A GREAT CO-OWNER.
- WHAT DO YOU THINK, AMBER?
- AS YOU GUYS KNOW,
I LOVE YOU ALL,
AND I HOPE THAT YOU
CAN BACK ME UP ON THIS.
AND LET'S KEEP WORKING
AS A TEAM.
- RUDY?
YOU'RE OUTTA HERE, BUDDY.
- I'M OUT.
- I'M GONNA LET YOU
WALK INTO THE SUNSET, BROTHER.
- CINCINNATI SINNERS.
ROCK AND ROLL.
- [laughs]
[applause]
- WALKING OUT OF THE DOOR TODAY,
I FEEL FREE
BECAUSE NOW
I DON'T HAVE TO WORRY
ABOUT THE BAR BUSINESS
AND IT FAILING.
THEY'RE GONNA PUT SOMETHING
IN NEW FOR BARRY AND THEM,
SO I'M HAPPY FOR THEM,
BUT AS FAR AS
I'M CONCERNED, MAN,
IT'S LIKE A WEIGHT OFF
MY SHOULDERS.
AND I GET TO GO
HIT MY HARLEY,
AND I GET
TO ROCK AND ROLL.
- OKAY, GUYS,
SO HERE'S THE DEAL.
IN A COUPLE OF HOURS,
MY TEAM IS GONNA COME IN HERE,
BUILD YOU A NEW BAR.
REMEMBER I TOLD YOU WE'RE GONNA
LAUNCH THIS BAR CORRECTLY?
- YES, SIR.
- WE'RE GONNA
GET ON THE RADIO TOGETHER,
AND WE'RE GONNA
HELP LAUNCH YOUR BAR.
CREATING CURIOSITY
ON THE RADIO,
OUR "TOP SECRET" SIGN
OUTSIDE,
AND THE BALL
BEGINS TO ROLL FASTER.
OKAY?
- SOUNDS GREAT.
- SEE YA.
- BYE.
- THE STAFF IS GONE,
AND IT'S TIME FOR JON
TO MEET WITH DESIGN SPECIALIST
NANCY HADLEY
TO GO OVER
THE TRANSFORMATION PLAN.
- THIS STAGE IS NOT BRIGHT.
- IT'S GOTTA POP.
- RIGHT.
YEAH, THAT'S EASY.
- EXCELLENT.
ONE OTHER THING.
THIS IS A SOUND ACOUSTIC
NIGHTMARE.
LISTEN TO THIS.
[echoing stomp]
- YEAH, AND IT'S--
- DID YOU HEAR THE ECHO
BOUNCE THERE
AND COME BACK?
- YEAH.
- IMPROPER ACOUSTICS
IN A LIVE MUSIC VENUE
CAN CREATE
IRRITATING NOISE POLLUTION
THAT CAN DECREASE
LENGTH OF STAY BY UP TO 30%.
TO SOLVE THIS,
SOUND BAFFLES ARE ADDED
TO MINIMIZE
THE AMOUNT OF SOUND WAVES
CREATING REVERBERATION
AND DISCOMFORT TO THE EAR.
- NANCE, I NEED
A GREAT LOGO, RIGHT?
AND IT SETS THEM UP
TO WALK INTO
THE KIND OF CONCEPT
WE'RE DOING.
- YEAH.
- OKAY?
- I AGREE.
- WE HAVE THE NEW BACKBAR
THAT YOU'RE GONNA PUT IN.
CHANGING THE LIGHTING
BEHIND THAT BACKBAR
SO WE CAN DISPLAY
THE BOTTLES PROPERLY.
YOU KNOW HOW BIG I AM ON THAT.
- YES.
- I WANT THEIR EYE GOING HERE.
- YEAH.
- THAT'S WHERE THE MONEY IS.
- RIGHT, PRODUCTS NEED TO SHOW.
- OKAY, THEN WE HAVE THE TWO
INDEPENDENT WORKSTATIONS.
WE HAVE A P.O.S. SYSTEM
BEHIND EACH ONE.
- OKAY.
- WE HAVE OUR SERVICE
P.O.S. SYSTEM HERE.
- I LOVE IT.
- THE NEW FURNITURE LAYOUT
WILL CREATE FAR MORE EXCITEMENT,
BETTER FLOW.
WE HAVE A WHOLE WAY TO PRODUCE
AND PRESENT OUR ACTS.
AND THEN ALL THE DECOR.
- ALL RIGHT, THANK YOU.
- GOOD LUCK.
- YEAH, I WILL DEFINITELY
NEED IT ON THIS ONE.
- LESS THAN 12 HOURS REMAIN
UNTIL RELAUNCH,
AND JON'S CREW
HURRIES TO FINISH.
ACROSS TOWN, BARRY AND AMBER
ARRIVE AT A LOCAL RADIO STATION
TO PROMOTE THEIR BIG DEBUT.
- 96ROCK,
CINCINNATI'S PURE ROCK.
FIN AND MISTRESS BRIDGET.
SO A GIANT SIGN
POPS UP IN FAIRFIELD
WHERE WIN PLACE OR SHOW
IS OR WAS.
WHAT'S GOING ON THERE?
- TOP--TOP SECRET.
- TOP SECRET.
WE'RE GONNA FOCUS ON BARBECUE
AND LIVE ROCK AND ROLL MUSIC,
AND IT'S JUST
GONNA BE FANTASTIC.
- WHAT IF WE TOLD YOU
WE'RE GONNA HELP
SWEETEN THE POT?
HOW ABOUT IF TONIGHT,
YOU OPEN UP THE DOORS,
INTRODUCE YOUR NEW PLACE,
AND HAVE
THE LIVE ROCK AND ROLL
PROVIDED BY HALESTORM
FROM ATLANTIC RECORDS?
- OH, MY GOD.
- THAT WOULD BE FABULOUS.
- THAT WOULD BE AMAZING!
- WELL, IT IS A DONE DEAL,
AND THAT'S WHAT YOU HAVE
COMING TO YOUR BRAND-NEW STAGE--
- WOW.
DON'T MAKE ME CRY
ON THE RADIO, OKAY?
- WHEN I GOT HERE, RUDY'S BAND
WOULD EMPTY THIS BAR.
NOW BARRY AND AMBER
ARE GONNA SEE
THAT A REAL ROCK AND ROLL BAND
WILL PACK THIS PLACE.
- AFTER 36 HOURS
OF TRANSFORMATION,
JON'S CREW PUTS ON
THE FINISHING TOUCHES
AS THE STAFF EAGERLY AWAITS
TO CHECK OUT THEIR NEW BAR.
- HI, EVERYBODY.
- HI.
- HEY.
- SO, GUYS,
IT ALL STARTED FOR ME OUT HERE,
WHEN I FIRST SAW
THE BUILDING.
WHAT I SAW WAS A BAR
NAMED WIN PLACE OR SHOW.
I WASN'T SURE
IF IT WAS A SPORTSBOOK.
WAS IT A BIKER BAR?
I HAD NO IDEA WHAT IT WAS
WHEN I PULLED UP.
AND THAT DIDN'T WORK.
I WANTED TO CREATE A BAR
FOR FAIRFIELD, OHIO,
FOR THE HARDWORKING PEOPLE
THAT WORK HERE,
THE MILITARY PEOPLE
THAT ARE HERE,
ALL THE MANUFACTURING AREAS.
GUYS, THERE'S THOUSANDS OF THEM
OUT THERE!
I THINK WE DID IT, GUYS.
I WANTED TO GIVE YOU A BAR
THAT STOOD APART
FROM THE OTHERS
AND ALLOWED YOU
TO STAND ON YOUR OWN PROUDLY.
SO, GUYS,
YOU READY TO SEE IT?
- YES.
- YES, SIR.
- OKAY,
ON THE COUNT OF THREE.
ONE...
TWO...
THREE.
- OH, [bleep]!
- YOU GUYS READY TO SEE IT?
- YES.
- YES, SIR.
- OKAY,
ON THE COUNT OF THREE.
ONE...
TWO...
THREE.
- [gasps]
- OH, [bleep]!
- DO YOU SEE THIS?
[laughter]
- THAT'S OUR BAR.
- OH, YEAH.
[laughter]
- WELL,
WHAT DO YOU THINK?
- IT'S [bleep]ING AMAZING.
[laughter]
I MEAN, IT'S EXACTLY
WHAT WE WANTED.
- I WANT TO THANK WORLDWIDE
GRAPHICS & SIGN COMPANY
FOR DOING ALL THESE SIGNS
FOR US IN JUST A FEW HOURS.
THAT GUITAR HEAD,
YOU SEE IT FROM A DISTANCE.
YOU KNOW EXACTLY
WHAT THIS PLACE IS.
YOU GUYS READY
TO SEE THE INSIDE?
all: YES!
- OKAY, GO AHEAD.
- [gasps]
- OH, MY GOD!
- IT LOOKS SO NICE.
OH.
- WOW, WOW, WOW.
[rock music]
♪ ♪
- MILITARY GUYS
DON'T USUALLY SHOW EMOTION,
BUT SEEING BARRY
CRY LIKE THIS
TELLS ME
THAT I DID CRACK THROUGH.
- IT'S A GOOD CRY.
WALKING INTO OUR NEW BAR,
AMERICA LIVE,
IS JUST
ABSOLUTELY INCREDIBLE.
THE COLORS, THE FURNITURE.
- IT'S GORGEOUS.
JUST HOW IT FEELS MORE OPEN
BUT MORE INTIMATE ALSO.
IT'S--
I LOVE IT.
- CHECK OUT
THIS FOLDING BAR.
THIS IS SOME FRIENDS' OF MINE
AT SMART BAR PRODUCTS.
BY HAVING A DRAFT BEER
AND SHOT STATION HERE,
I'M TAKING PRESSURE
OFF THE BAR.
NEXT!
I GOT YOU A CUTTING-EDGE
TOUCHTUNES SOUND SYSTEM.
THIS IS
A REVENUE OPPORTUNITY.
IT HAS KARAOKE BUILT INTO IT
AS WELL AS A PHOTO BOOTH.
WATCH THIS.
[rock music plays]
THE KARAOKE WILL COME OUT
ON SCREENS ALL AROUND THE ROOM.
- OH!
- I CAN PICK
A PARTICULAR BAND.
HERE'S HALESTORM.
AND HERE'S TO US.
[Halestorm's
Here's to Us plays]
♪ ALL THE TIMES
THAT WE MESSED UP ♪
♪ HERE'S TO YOU ♪
- AMERICA LIVE
IS FANTASTIC.
I THINK IT'S EVERYTHING
THAT I EVER DREAMED,
ALL WRAPPED UP
IN ONE BAR.
IT'S AMAZING.
- ♪ TELL 'EM
FORGET THEMSELVES ♪
♪ FORGET THEMSELVES
HERE'S TO US ♪
♪ HERE'S TO US ♪
♪ HERE'S TO US
HERE'S TO US ♪
- JON BUILT OUR CONFIDENCE.
JON BUILT OUR TEAM.
AND NOW WE HAVE
A SENSE OF PRIDE ONCE AGAIN,
AND WE HAVE NOTHING
BUT A BRIGHT FUTURE AHEAD.
- LET'S CHECK OUT
YOUR NEW KITCHEN, GUYS.
REMEMBER THE GREASE
THAT WAS DRIPPING HERE, GUYS?
- YEAH.
- THIS IS SPOTLESS.
SO MY FRIENDS FROM GREASEBUSTERS
CAME IN TOP TO BOTTOM.
THIS PLACE IS CLEAN,
BEAR, RIGHT?
- CLEANING OUR KITCHEN NOW
IS GONNA BE A BIG PRIORITY.
MAKE ME PROUD TO HAVE
A GOOD, CLEAN KITCHEN.
[rock music]
- I PUT SOUND BAFFLING
STRATEGICALLY
THROUGHOUT THE ROOM.
IT STOPS THE ECHO, AND IT'S
A BIG ACOUSTICAL DIFFERENCE.
SO I GOT WILLIS MUSIC
TO BRING US ALL
THE SOUND EQUIPMENT WE NEEDED
TO PRODUCE THE SHOW FOR YOU
TONIGHT PROPERLY.
COOL?
- COOL.
- LET'S GO CHECK OUT
THE BAR.
- OH, MY GOD.
LOOK AT THAT BIRD, OH, MY GOD!
- I WANTED TO BRING
YOUR NAVY HERITAGE IN HERE.
I GOT TURBOTAP TO PUT IN
THE BEST DRAFT BEER SYSTEM
IN THE WORLD.
AT LEAST $1,200 A MONTH
WE'RE GONNA SAVE YOU.
THE NEXT THING
WAS EFFICIENCY BACK HERE.
WE PUT IN
TWO 2TOUCHPOS SYSTEMS FOR YOU
BEHIND THE BAR.
THIS BAR
IS ALL ABOUT SPEED.
THIS IS A COCKTAILS
ON TAP SYSTEM.
INSIDE THIS
ARE SEPARATE NOZZLES,
SO THE LIQUOR AND THE MIX
FALL INTO THE GLASS
NO DIFFERENT THAN IF YOU
WERE POURING IT AS A BARTENDER.
JEREMIAH WEED SWEET TEA.
IT USES PREMIUM BRANDS
AND REALLY HIGH-QUALITY JUICES.
TAKE A TASTE, AMBER.
I MADE THAT DRINK
IN ABOUT SIX SECONDS.
- WOW.
- LET'S GET READY.
- THANK YOU.
[applause]
- KICK THE TIRES
AND LIGHT THE FIRES.
THAT'S ALL IT IS, BABY.
- I'M EXCITED.
I'M READY
TO OPEN THE DAMN DOORS
AND MAKE SOME MONEY.
ROCK ON!
[cheers and applause]
- HELLO, EVERYONE,
AND WELCOME
TO AMERICA LIVE!
[cheering]
- THE CROWD ENTER, LOOKING
TO GET THEIR FOOD AND DRINKS
BEFORE HALESTORM
TAKES THE STAGE.
- THE GREEN ACRES
HAS THE BULLEIT RYE IN IT,
AND THAT ONE'S REALLY GOOD.
- LET ME TRY
THE TENNESSEE APPLE.
- THE TENNESSEE APPLE?
OKAY.
SO YOU WANT
THE 1/4 CHICKEN
WITH THE FRENCH FRIES
AND THE BAKED BEANS
WITH A SIDE OF RANCH?
- YES.
- FIRST TICKET UP!
- YES, CAN I GET
SOME BEER BACK HERE?
- WHAT DO YOU NEED, BABY?
THIS IS CRAZINESS!
WHEN WE WERE FIRST OPEN,
WE WERE SLAMMED.
I WAS FREAKING OUT
A LITTLE BIT.
- AMBER,
YOU GOTTA HUSTLE, GIRL.
YOU GOTTA GET US CAUGHT UP.
- BUT ONCE I FOUND MY ZONE,
I WAS GETTING THOSE DRINKS OUT
PRETTY DAMN FAST
WITH ALL THE TECHNIQUES
JASON TAUGHT ME.
THAT'S YOURS.
- I'M TREMENDOUSLY PROUD
OF WHAT THESE GIRLS
HAVE ACCOMPLISHED
IN FOUR DAYS.
AT THE END, THEY STEPPED UP,
AND THEY HAVE A REAL BAR NOW.
- I LOVE
THE NEW DRINK OPTIONS HERE,
ESPECIALLY THE WHISKY ONES.
- THREE MORE BULLEITS.
- WAY TO GO!
- HERE WE GO.
- BACK IN THE KITCHEN,
THE NEW P.O.S.
IS PRINTING OUT ORDERS
FASTER THAN THE STAFF
CAN KEEP UP WITH.
- ONE MORE SIDE OF FRIES,
PLEASE!
STARTED OFF KINDA ROUGH
IN THE KITCHEN
WITH THE P.O.S. SYSTEM,
YOU KNOW, GETTING USED TO IT
OR WHATEVER.
BUT AFTER A WHILE,
WE HAD TO KICK AARON
OUT THE SIDE
AND HANDLE OUR BUSINESS
'CAUSE HE'S NOT GONNA BE HERE,
WE ARE.
WE KEPT OUR COMPOSURE,
WE GOT THE TICKETS
UNDER CONTROL,
AND WE SLAMMED THEIR ASS TONIGHT
ON OUR OWN.
- HERE'S ANOTHER PULLED CHICKEN!
- CHICKEN.
- THE GUYS IN THE KITCHEN
ARE REALLY TEAMING UP.
I LIKE THEIR COMMUNICATION.
I LIKE THE WAY THEY'RE--
THEY'RE JUST GELLING.
BEAR'S MOVING FAST
ON HIS FEET.
HE'S LIKE JEROME BETTIS
GOING FOR THE TOUCHDOWN.
THIS GUY'S GONNA BE
A ALL-STAR.
- COMING OUT OF THE KITCHEN.
- THE FOOD COMES OUT
FAST AND FURIOUS,
AND THE CUSTOMERS ARE ENJOYING
THE NEW BARBECUE MENU.
- IT'S DIFFERENT
THAN THE OTHER BARBEQUES
WE HAVE IN THE AREA.
IT'S MORE
OF THE MEMPHIS STYLE,
AND IT'S EXCELLENT.
- THE CROWD FILLS UP
ON FOOD AND DRINKS
JUST IN TIME FOR THE BIG EVENT
OF THE NIGHT--
HALESTORM.
- YEAH!
[cheers and applause]
- HEY, EVERYBODY!
[cheering]
I WANT TO INTRODUCE YOU
TO SOME GREAT FRIENDS OF MINE.
THEY'RE GONNA PLAY
A MONSTER TUNE, LOVE BITES.
THEIR NEW ALBUM JUST CAME OUT.
GO GET IT NOW!
HALESTORM!
[cheers and applause]
- ONE! TWO!
ONE, TWO!
ONE, TWO, THREE!
[playing Love Bites]
♪ ♪
- ♪ DON'T LISTEN
WHAT YOUR GIRLFRIEND SAYS ♪
♪ SHE READS
THOSE MAGAZINES ♪
♪ THAT SAY
YOU FAILED THE TEST ♪
♪ YOU DON'T HAVE
WHAT SHE NEEDS ♪
♪ I SLITHER
LIKE A VIPER ♪
♪ AND GET YOU
BY THE NECK ♪
♪ I KNOW A THOUSAND WAYS
TO HELP YOU FORGET ABOUT HER ♪
♪ THAT BITCH
CAN EAT HER HEART OUT ♪
♪ LOVE BITES ♪
♪ BUT SO DO I,
SO DO I ♪
- I'M IN DEBT ALMOST $100,000,
AND OUR NEW BAR, AMERICA LIVE,
GIVES ME HOPE THAT THAT DEBT
WILL BE GONE VERY, VERY SOON.
- ♪ LOVE BITES! ♪
- JON SHOWED US HOW TO BE
PROFITABLE FROM DAY ONE,
AND I GOT THAT FIRE BACK.
- I WOULD SAY YOUR BAR
HAS BEEN RESCUED.
LOOK AT THIS!
I'M OUTTA HERE!
MY WORK IS DONE!
WHEN I GOT HERE,
BARRY WAS DEPRESSED.
HIS BAR WAS CLOSE
TO CLOSING,
AND HE SAW NO LIGHT
AT THE END OF THE TUNNEL.
NOW HE HAS A NEW BRAND.
HE EVEN HAS A NEW PARTNER!
I KNOW AMBER AND BARRY
CAN GRAB THAT EXCITEMENT,
TAKE MY LAUNCH, AND TURN IT
INTO LONG-TERM SUCCESS.