Bar Rescue (2011–…): Season 2, Episode 9 - On the Rocks - full transcript

Bar Expert Jon Taffer must save a failing former smoker's haven in Laguna Niguel, California from burning out for good. However, the bar's gang of hard-drinking regulars aren't about to give up their hangout.

- LAST YEAR, MORE THAN
5,000 FAILING BARS NATIONWIDE

CLOSED THEIR DOORS FOR GOOD.

IF THINGS DON'T CHANGE SOON,

ROCKS,
IN LAGUNA NIGUEL,

WILL BECOME
JUST ANOTHER STATISTIC.

AFTER YEARS OF SUCCESS
IN REAL ESTATE,

SCOTT TERHEGGEN FULFILLED
A DREAM BY OPENING ROCKS--

AN UPSCALE LOUNGE
AND CIGAR ROOM--IN 1996.

- WHEN WE OPENED ROCKS,
WE WERE GETTING CLOSE

TO $50,000 A MONTH.
THAT'S A 25% PROFIT.

- ROCKS WAS AN AUTOMATIC HIT,



AS SCOTT HAD FOUND A LOOPHOLE
IN THE CITY

THAT ALLOWED CUSTOMERS
TO SMOKE INDOORS

WHILE THE COMPETITION
HAD TO QUIT.

- IT WAS A HUGE ADVANTAGE.
WE COULD DO NO WRONG.

YOU JUST HAD
TO OFFER SMOKING AND ALCOHOL.

- THEN, IN 2009,

ROCKS WAS DEALT
A SURPRISING BLOW

WHEN THE CITY MADE THEM COMPLY
WITH THE SMOKING BAN.

- IT WAS THE PERFECT STORM.

WE HAD TO STOP SMOKING,
MY RENT GOT INCREASED,

ANOTHER CLUB OPENED UP
A MILE AWAY.

IT WAS DEVASTATING.

- INSTEAD OF ADAPTING
TO THE CHANGING ENVIRONMENT,

SCOTT CHECKED OUT.



AND SO DID
THE CITY'S 7,500 SMOKERS.

- I JUST REMEMBER THIS BAR
BEING THE MOST AMAZING BAR EVER,

AND IT JUST DIED.

- BY DAY, ROCKS IS OPEN
BUT EMPTY.

AND BY NIGHT, IT'S OVERRUN

BY THE STAFF'S ROUGH
AND ROWDY FRIENDS.

- HELL, I WORK HERE.

IT'S A GREAT PLACE
FOR THE "O DARK THIRTYS" TO COME

AND HANG OUT,
GET AWAY WITH A FEW THINGS.

- BACK THE TRUCK UP, [bleep].

DON'T TELL ME I'M TOO FRIENDLY.

- AND THE ONCE SUCCESSFUL
BAR AND LOUNGE HAS BECOME KNOWN

AMONGST LOCALS
AS "THE DIVE OFF THE 5."

- I'VE OWNED ROCKS FOR 16 YEARS.

IN FACT,
MY DAUGHTER IS GONNA BE 16.

I'VE HAD IT
AS LONG AS I'VE HAD HER.

IT WOULD KILL ME
TO SELL THE BAR.

BUT ROCKS HAS BEEN LOSING
2,000 A MONTH

FOR ABOUT 1 1/2 YEARS,
2 YEARS.

AT THIS RATE,
IN ABOUT SIX MONTHS,

I'VE GOT TO MAKE A DECISION
TO SELL THE BAR.

IT WOULD BE LIKE A FAILURE
AND IT WOULD SUCK.

- WITH THE FUTURE OF ROCKS
IN QUESTION,

SCOTT HAS AGREED
TO PULL BACK THE DOORS,

BUST OPEN THE BOOKS,

AND MAKE A CALL FOR HELP
TO BAR RESCUE.

RUNNING A BAR
IS NOT JUST A BUSINESS,

IT'S A SCIENCE.

FROM THE HEIGHT
OF THE STOOLS

TO WHERE YOUR EYES FALL FIRST
ON A MENU,

NO ONE KNOWS
MORE ABOUT BAR SCIENCE

THAN JON TAFFER.

- I DON'T EMBRACE EXCUSES.

I EMBRACE SOLUTIONS.

- OVER THE LAST 36 YEARS,
JON HAS TRANSFORMED

HUNDREDS OF FAILING BARS
WORLDWIDE.

- I BELIEVE
THAT YOU COULD DO THIS.

- USING HIS PROVEN METHODS
AND NO-NONSENSE APPROACH...

- DO SOMETHING ABOUT IT!

- JON WILL TURN
THESE MONEY PITS...

- CLEAN THE [bleep] PLACE OUT!

- INTO MONEYMAKERS.

LAGUNA NIGUEL, CALIFORNIA--

LOCATED ALONG THE PACIFIC OCEAN,
AND SURROUNDED

BY SIX DIFFERENT COLLEGES.

THIS BEACH COMMUNITY
WAS DEVELOPED IN 1956.

TODAY IT HAS A POPULATION
OF 63,000 PEOPLE

WITH A MEDIAN FAMILY INCOME
OF $120,000.

BUT LOCATED IN THE CITY'S
UNSEEMLY INDUSTRIAL PARK

OFF THE 5 FREEWAY
LIES ROCKS.

FORMERLY THE ONLY ESTABLISHMENT

THAT WELCOMED
THE CITY'S SMOKERS,

IT'S IN DANGER OF GOING UP
IN SMOKE ITSELF.

JON TAFFER
HAS BEEN CALLED HERE

TO REIGNITE
THIS BAR'S DWINDLING FLAME.

- THEY CALL IT
"THE DIVE OFF THE 5."

- JON HAS ASKED HIS
23-YEAR-OLD DAUGHTER SAMANTHA--

AN EXPERT BARTENDER HERSELF--

TO JOIN HIM ON HIS RECON.

[overlapping chatter, laughter]

- WOULD YOU GO IN THERE?

- NO. NOT WITH
THAT GROUP OF GUYS

STANDING BY THE FRONT DOOR,
NOT BY MYSELF, NO WAY.

- THEY'RE PRETTY BAD, HUH?
- IT'S A LITTLE INTIMIDATING.

- YEAH.

THE PROBLEM WITH A BAR LIKE THIS
IS WOMEN WON'T GO THERE.

- NO. YOU DON'T KNOW IF
IT'S GONNA BE SAFE OR NOT.

- I AGREE WITH YOU.

THE BAR BUSINESS
IS ALL ABOUT WOMEN.

IF THERE'S UNSAVORY CHARACTERS
IN FRONT OF THE BAR,

WHAT YOUNG PRETTY GIRL
IS GONNA WANT TO WALK INSIDE?

THERE'S THE INTERSTATE 5.

SO WHAT IF YOU WERE DRIVING
ON I-5 AND SAW IT?

WHAT'S THE NAME OF IT?
- "COCKTAILS AND DANCING"?

- ACTUALLY THE NAME
OF IT IS ROCKS.

- YOU CAN'T TELL.

YOU CAN BARELY SEE IT FROM HERE,
LET ALONE UP THERE.

- SMALLEST THING
ON THOSE SIGNS IS WHAT?

THE NAME OF THE BAR.
- THE NAME OF THE ACTUAL BAR.

YEAH.

- LET'S SEE
WHAT CUSTOMERS THINK ABOUT IT.

I GOT THE YELP REPORTS.

ALL I SEE IS "ROUGH AND RUGGED,
DIRTY REGULARS."

"SLEAZY AND NASTY,

"FILLED WITH TRASHY GUYS
WHO THINK THEY BELONG

TO SOME GANG."
YEAH, RIGHT.

"THE PLACE IS THE LOWEST
OF THE LOW.

COULD WE GIVE ZERO STARS?"

- THAT'S PRETTY HARD.

- YEAH, AND THEY JUST GO ON
AND ON AND ON LIKE THAT, SAM.

WELL, YOU KNOW WHY YOU'RE HERE.

SO YOU'RE MY SPY, OKAY?
- OKAY.

- GIVE ME A VIEW OF WHO'S THERE.

ARE THEY SCARY OR ARE THEY NICE?

SO GIVE ME
THE CONSUMER PERSPECTIVE,

BUT YOU'RE A GREAT BARTENDER.

GIVE ME THE BARTENDING
PERSPECTIVE TOO.

- GOT IT.
- OKAY.

GO AHEAD IN.
I'LL SEE YOU IN ABOUT AN HOUR.

- OKAY.
- OKAY.

- SAMANTHA HEADS INTO ROCKS,

A 3,400-SQUARE-FOOT VENUE

FEATURING
A FREESTANDING SQUARE BAR

WITH TWO SERVICE STATIONS,
A DANCE FLOOR,

AND A DJ BOOTH PLACED
IN THE CORNER

AWAY FROM THE ENTRANCE.

- KRISTIN, DO YOU HAVE
THE POOL TABLE BRUSH?

IS IT SOMEWHERE?
- IT SHOULD BE BEHIND THE GAMES.

- IS IT?

- IN ADDITION TO THE CAMERAS
FOLLOWING THE ROCKS STAFF,

JON'S BAR RESCUE TEAM
HAS PLACED SURVEILLANCE CAMERAS

AROUND THE BAR AS SAMANTHA
GETS A FIRSTHAND ACCOUNT.

- MY FIRST IMPRESSION
WHEN I WALKED IN--

SMELLED LIKE MUSTY OLD BEER.
LIKE, THE CARPET WAS NASTY.

IT WAS GROSS.

OH, NICE TO MEET YOU.

A HOTEL.

THE OLDER CROWD
MADE ME FEEL UNCOMFORTABLE.

AND YOU COULD TELL THAT
THERE AREN'T MANY WOMEN MY AGE

THAT GO INTO A BAR LIKE THAT.

- SAMANTHA MOVES
TO THE OTHER SIDE OF THE BAR

TO SIT WITH A DIFFERENT CROWD.

- SO WHAT ARE THE SHOTS
THAT ARE ON SPECIAL?

- TRY THE--THE NIGHT--
IT'S CALLED A WATERMELON SHOT.

- THE FIRST SHOT I GOT
WAS A WATERMELON SHOT,

WHICH WAS ON SPECIAL.

SHE POURED TO MEASURE
IN A DOUBLE-SHOT GLASS

AND IT WAS BLAND AND IT DIDN'T
TASTE LIKE A WATERMELON.

[indie rock music plays]

♪ ♪

WHILE I WAS SITTING THERE,

THE DJ WOULD PLAY A SONG
AND THEN WALK AWAY.

SONG WOULD END AND THERE WERE
JUST PEOPLE SITTING THERE

IN AWKWARD SILENCE.

- IT'S THE BEST SONG
YOU PLAYED ALL NIGHT.

- DOESN'T MAKE 'EM
WANT TO DRINK,

AND IT DOESN'T MAKE 'EM WANT
TO STAY.

WHAT'S THAT SIGN?

THE "O DARK THIRTYS"?

- WHAT ABOUT IT?
- WHAT IS IT?

- IT'S A CLUB I'M IN.

- IT'S A CLUB?
WHAT KIND OF CLUB?

- IT'S A DRINKING CLUB.

WE'RE JUST GETTING
[bleep] DRUNK.

- THAT'S IT?
- OH, MY GOD.

- DO YOU WORK HERE TOO?

- APPARENTLY I GOT
TO BE ON THE DOOR SOON.

- OKAY.

I'LL SEE YOU GUYS LATER.
- BYE.

- WOW, DAD.
- HOW BAD?

- WELL, AS SOON AS I SAT DOWN,
THERE WERE THREE OLDER GENTLEMEN

THAT JUST COMPLETELY MADE ME
FEEL UNCOMFORTABLE--

HITTING ON ME
AND TOUCHING ME.

- SHE SHOULD HAVE WALKED OUT
RIGHT THEN AND THERE.

- YEAH.
- WHAT DID YOU HAVE TO ORDER?

- THEIR SPECIAL
IS A WATERMELON SHOT.

- OKAY.
- DIDN'T TASTE LIKE WATERMELON.

- AND WHAT ABOUT THE STAFF?
WAS THERE ANY PROFESSIONALISM?

- NO. I ASKED THEM
WHAT THE SIGN WAS

FOR THAT CLUB THAT THEY HAVE,
AND HE MADE ME FEEL STUPID.

- COPPING AN ATTITUDE ON YOU.
- YEAH, COMPLETELY.

- ANYTHING ELSE YOU WANT
TO TELL ME?

- THE DJ WAS REALLY WEIRD.

HE WOULD WALK AROUND
AND TALK TO PEOPLE

THEN WALK BACK AND PLAY A SONG.

BUT IT WASN'T
ANY CONSISTENCY.

- WHAT HAPPENED
WHEN THE SONG ENDED,

IF HE WASN'T IN THE DJ BOOTH?

- IT WAS AWKWARD SILENCE.

- SO I GOT MY WORK CUT OUT
FOR ME, DON'T I?

- YEAH, YOU DO.

- IT'S TIME FOR JON
TO CHECK OUT ROCKS HIMSELF,

AND MEET THE OWNER SCOTT,
SO HE CAN START TURNING

THIS FAILING BAR AROUND.

- WHEN I WALKED INTO ROCKS,
MY FIRST IMPRESSION WAS

THIS BAR IS DIRTY, DISORGANIZED,
AND VISUALLY OFFENSIVE.

YOU'RE SCOTT?
- YES, YOU'RE JON?

- JON TAFFER.
- VERY NICE TO MEET YOU.

- NICE TO MEET YOU.
HOW'RE YOU DOING?

- UH, NOT TOO GOOD.

- HOW COME?
- UH, LOOK AROUND.

- SO WHEN I LOOK AROUND HERE

AND LOOK AT THE KIND
OF REPAIR THIS PLACE IS IN,

I CAN'T HELP BUT WONDER, SCOTT,
ARE YOU SERIOUS ABOUT IT?

- I AM.
- HOW OFTEN ARE YOU HERE?

- MONDAY AND TUESDAY DAY,
DOING THE BOOKS,

DOING THE MONEY,
THINGS LIKE THAT.

OTHER THAN THAT, I'M HERE,
UH, NOT TOO MUCH.

- SO, IN ESSENCE,
THE STAFF RUNS IT THEMSELVES.

- YES.
- THAT'S PRETTY BAD.

- THAT'S PRETTY BAD?
- YEAH, IT'S PRETTY BAD.

- I DREAD EVERY TUESDAY
COMING IN.

YOU'RE HOPING IT'S GONNA BE
A GOOD WEEK.

AND THEN WHEN IT'S NOT,
YOU REALIZE

THAT YOU'RE GONNA HAVE
TO PUT MONEY IN. IT SUCKS.

- HOW LONG DID IT TAKE
TO DIVE DOWN?

- MID-2009 WE HAD
TO STOP SMOKING,

'CAUSE THE LOOPHOLE THAT WE HAD
GOT CHALLENGED IN COURT.

MY RENT GOT RAISED AND IT JUST
KIND OF SLOWLY STARTED TO GO.

SO IT WAS EVERYTHING'S FAULT
BUT YOURS?

THE COMMON DENOMINATOR OF ALL
FAILING BAR OWNERS IS EXCUSES.

AND SCOTT'S THE EPITOME OF IT.

OH, HE'S FAILING 'CAUSE
THEY TOOK SMOKING AWAY.

NO OTHER BAR HAS SMOKING
IN CALIFORNIA.

"OH, WE'RE FAILING
'CAUSE MY RENT RAISED."

OTHER BARS' RENT RAISED.
THEY'RE NOT FAILING.

WHAT THE HECK ARE THOSE?

IS THAT SARAN WRAP
ON YOUR LIQUOR BOTTLES?

- IT IS SARAN WRAP.
AT NIGHTTIME WE SARAN WRAP 'EM.

- BUT YOU'RE OPEN.

HAVE YOU EVER SEEN A BAR OPEN

WITH SARAN WRAP
ON TOP OF THE BOTTLES?

IN YOUR ENTIRE LIFE HAVE YOU
EVER SEEN ANYBODY ELSE DO THAT?

- NO, I HAVEN'T.
- HOW COME?

- 'CAUSE IT'S PROBABLY STUPID.
- INCREDIBLY STUPID.

IS THIS CONVENIENCE FOR THEM
OR IS THIS ABOUT YOUR CUSTOMERS?

- OBVIOUSLY IT'S BEEN
A CONVENIENCE FOR THEM.

- I MEAN, THAT'S UNBELIEVABLE.

GUYS, TAKE ALL THE SARAN WRAP
OFF THOSE BOTTLES RIGHT NOW.

YOU PUT 'EM ON WHEN YOU CLOSE.

WHEN BARS HAVE
FRUIT FLY PROBLEMS,

SOMETIMES THEY'LL WRAP
BOTTLE TOPS WITH SARAN WRAP.

BUT THEY'LL TAKE 'EM OFF
EVERY DAY.

THIS BAR OPERATES MORE FOR
THE CONVENIENCE OF ITS EMPLOYEES

THAN THE EXPERIENCE
OF ITS CUSTOMERS,

AND THAT'S ENDING TODAY.

LET ME SHARE SOMETHING
WITH YOU GUYS.

BARS ARE ABOUT THE CUSTOMERS,
NOT YOU.

DOES THIS LOOK GOOD
FOR CUSTOMERS?

- NO, IT DOES NOT.

BUT IT'S CONVENIENT FOR YOU,
RIGHT?

LOOK AT ME,
I'M TALKING TO YOU.

TAKE THIS STUFF OFF.
MAKE THIS PLACE LOOK LIKE A BAR.

- NAW, I'M GOOD.

- [bleep] YOU.
IT'S ABOUT THE CUSTOMERS.

I'M SENSING A BAD ATTITUDE
FROM THESE EMPLOYEES.

THEY'RE SITTING THERE
IN A FAILED BAR,

BUT THEY'RE CHALLENGING ME?

THE NEXT TWO DAYS, THEY'RE
GONNA BE HUMBLED UP BIG-TIME,

AND THEY'RE GONNA LEARN
HOW THIS BUSINESS REALLY WORKS.

WHO'S THAT?
- WHO'S THAT?

- THE BALD GUY OVER THERE
WITH THE MUSTACHE.

- UH, PETE.

- HE'S WALKING UP
AND TOUCHING CUSTOMERS

THAT DON'T WANT TO BE TOUCHED.
HE'S DRUNK.

SO HE'S THE GUY THAT CHASES
THE GIRLS OUT OF HERE?

- NO, IT'S NOT HIM,
I DON'T THINK.

- WHO IS HE?
- MY BROTHER-IN-LAW.

- I CAN'T BELIEVE
THE BROTHER-IN-LAW OF THE OWNER

IS TOUCHING GIRLS
HE DOESN'T KNOW

AND SCOTT IS SITTING AT THE BAR
WATCHING THIS,

OBLIVIOUS TO IT ALL.

HE'S CAUSING YOU
TO LOSE MONEY.

- I MEAN, PROBABLY
HE'S JUST BEING FRIENDLY.

- NO, THAT'S NOT FRIENDLY.

THAT'S INVADING
PEOPLE'S TERRITORY

WHEN THEY DON'T WANT YOU TO.
- RIGHT.

- WHAT'S YOUR NAME?
- PETE.

- I'M JON.
- HEY, JON.

- NICE TO MEET YOU.
- HOW ARE YOU DOING?

- GOOD. I JUST WANT
TO SHARE A THOUGHT WITH YOU.

YOU'RE HIS BROTHER-IN-LAW?
- YEAH.

- YOU'RE A VERY FRIENDLY GUY.

- YOU BET.
- TOO FRIENDLY.

YOU TOUCH PEOPLE--
- WHOA, WHOA, WHOA.

- LET ME FINISH.
I'M TALKING TO YOU.

- BACK THE TRUCK UP, [bleep].

DON'T TELL ME I'M TOO FRIENDLY.

- I'M TELLING YOU
YOU'RE TOO FRIENDLY.

I'VE HAD YOU
UNDER SURVEILLANCE FOR HOURS.

YOU'RE TOUCHING PEOPLE THAT
DON'T WANT YOU TO TOUCH THEM.

- LET ME TELL YOU SOMETHING.
- YOU'RE HUGGING GIRLS

THAT DON'T WANT YOU TO HUG THEM.
- DON'T YOU COME IN--

NO, NO, NO.
DON'T YOU COME IN HERE AND--

- I'LL COME IN HERE AND SAY
WHATEVER THE HELL I WANT.

- YOU WILL?
- YEAH.

- COME ON OUTSIDE.

- ROCKS IS A FAILING BAR
IN LAGUNA NIGUEL, CALIFORNIA.

OWNER SCOTT TERHEGGEN HAS CALLED

WORLD-RENOWNED BAR CONSULTANT
JON TAFFER FOR HELP.

BUT IT'S SCOTT'S BROTHER-IN-LAW

WHO INSTANTLY
GRABS JON'S ATTENTION

AND FORCES CONFRONTATION.
- YOU'RE A VERY FRIENDLY GUY.

- YOU BET.
- TOO FRIENDLY.

- DON'T YOU COME IN HERE AND--

- I'LL COME IN HERE AND SAY
WHATEVER THE HELL I WANT.

- ALL RIGHT, COME ON OUTSIDE.

- I'M SIMPLY HAVING
A CONVERSATION WITH YOU.

- THEN WHY WOULD YOU
CONFRONT ME LIKE THAT?

- CALM YOURSELF DOWN.

BECAUSE YOU'RE HIS
BROTHER-IN-LAW--I SHOULD BE ABLE

TO TALK TO YOU LIKE FAMILY.
- TALKING ABOUT BUSINESS.

- I AM TALKING ABOUT BUSINESS.
HIS BUSINESS.

YOU INVADE PEOPLE'S SPACES.
- WHOA, WHOA, WHOA.

- LISTEN TO ME.
I'M VERY SIMPLE.

- WAIT, WAIT.
- I TOLD YOU WHAT I WANT TO SAY.

- SHUT UP!
- I'M DONE WITH YOU.

[bleep]
[overlapping chatter]

- [bleep]
- YOU'RE GOING HOME BUDDY.

GOOD NIGHT.
WHEN I WALK INTO A BAR

AND SEE THE OWNER'S
BROTHER-IN-LAW CHASING WOMEN

OUT OF THE BAR,

I HAVE TO WONDER
IF SCOTT HAS EYES OR A BRAIN.

'CAUSE HE'S MISSING ONE
OF THE TWO OF THEM.

- COME ON.
THANK YOU FOR CALMING DOWN.

I APPRECIATE IT, ALL RIGHT?
- WHO THE [bleep] IS THIS GUY?

- NOW THAT SCOTT'S
BROTHER-IN-LAW IS OUT THE DOOR,

JON SETS HIS SIGHTS ON ANOTHER
TROUBLING ELEMENT OF THE BAR.

- WHAT IS "O DARK THIRTYS"?

- [laughs]
- A BIKER CLUB?

- NO, IT'S NOT REALLY BIKERS.

IT'S JUST KIND OF
A DRINKING CLUB, SOCIAL CLUB.

- LOOK AT HIS VEST.

DOESN'T THAT LOOK
LIKE A MOTORCYCLE VEST?

- YES.
- WHEN A DUCK WALKS BY,

LOOKS LIKE A DUCK,
QUACKS LIKE A DUCK,

WHAT DO THINK IT IS?
- I KNOW IT'S A DUCK, BUT--

- IS THERE ENOUGH OF THOSE GUYS
TO PAY YOUR BILLS?

- OBVIOUSLY NOT.

- YOU'RE A DEAD MAN
AS LONG AS THEY'RE HERE.

PERCEPTION IS EVERYTHING
TO A BAR.

THE PERCEPTIONS OF THIS BAR

ARE IT LOOKS LIKE
THERE'S GANGS HANGING OUT THERE,

THERE'S NO LEADERSHIP,
AND IT LOOKS UNFRIENDLY.

ITS PERCEPTIONS ARE KILLING IT.

LET'S GET THAT DOWN.
- OKAY.

- I DON'T WANT
TO SEE THAT THERE ANYMORE.

- WHEN SCOTT HAD
TO PULL DOWN THE BANNER,

YOU KNOW, HONESTLY,
IT PISSES ME OFF.

CAREFUL WITH THAT.

MYSELF AND MY CLUB
SUPPORT THIS BAR

AND BRING IN A [bleep] TON
OF MONEY, YOU KNOW,

AND IF HE WANTS TO TRY
AND RUN US OUT,

WELL, [bleep] HIM.

- WITH LESS THAN FOUR DAYS
REMAINING UNTIL THE RELAUNCH,

JON CALLS THE STAFF IN
FOR AN EARLY MORNING MEETING.

- I WANTED TO TALK TO EACH
OF YOU GUYS FOR A FEW MINUTES.

WE'RE DOING THINGS
THAT MIGHT HELP TEN PEOPLE,

BUT IT CHASES AWAY HUNDREDS.

WHAT I CHALLENGED WAS THE SIGN.

WITH BANNERS UP LIKE THAT
ON A WALL,

THE ONLY PEOPLE
THAT WILL COME HERE

IS THE BOTTOM OF THE BARREL.
IT HAS TO END, GUYS.

- I'M OFFENDED BY THE FACT
THAT SOMEBODY'S GONNA

JUST CLASSIFY PEOPLE
AS "BOTTOM OF THE BARREL."

IT'S JUST BEYOND INSULTING
AND IGNORANT.

I FELT LIKE YOU WERE MAKING
A BLANKET STATEMENT

IN JUDGING PEOPLE'S CHARACTER.

- CAN I SAY SOMETHING?

- SURE.
- THEY'RE GOOD GUYS.

YOU DON'T HAVE A PROBLEM
WITH THE GUYS THEMSELVES.

- OF COURSE NOT.
- IT'S THE PERCEPTION.

- THIS IS NOT
ABOUT PEOPLE'S HEART.

IT'S ABOUT SETTING
THIS BUSINESS UP FOR SUCCESS.

- I LOVE THIS PLACE.

LIKE, SCOTT GAVE ME A SHOT
TO WORK HERE.

A LOT OF PLACES AROUND HERE
WON'T HIRE PEOPLE

THAT LOOK LIKE US.

WE DO THE BEST THAT WE CAN
AND WE TRY.

BUT WE DON'T HAVE THE RESOURCES
TO REALLY FLIP THINGS AROUND.

- I SENSE THAT YOU GUYS
ARE PRETTY TIGHT.

- WE'RE VERY TIGHT.

- WELL, I WANTED YOU TO SEE

WHAT GOES ON
WHEN YOU'RE NOT HERE.

THIS IS MORE
THAN JUST THE WAY PEOPLE LOOK.

AND THIS IS OF THEM
FRIDAY NIGHT.

[heavy metal music plays]

♪ ♪

- [over P.A.] ONCE AGAIN
THE "O DARK THIRTYS"

GONNA [bleep] KICK SOME ROCKS.

- EVERY SINGLE TIME
THAT WE COME TO ROCKS

WE'RE HERE
TO PARTY OUR ASSES OFF,

TO GET ABSOLUTELY HAMMERED.

- YOU DIDN'T TELL ME THAT.

WATCHING
THE "O DARK THIRTY" VIDEO,

YOU KNOW, A LITTLE DISTURBING.

- [over P.A.] DRINK, DRINK,
DRINK, DRINK, DRINK!

- I KNOW MATT
WAS GETTING INTO THE MOMENT,

BUT THAT STUFF CAN'T GO ON.
- WHY ARE YOU LAUGHING, MATT?

I'D BE FRICKING EMBARRASSED
IF I WERE YOU.

- IT WAS A PARTY.

- PEOPLE DRIVE BY AND SEE
THAT CROWD IN FRONT OF THE BAR,

HOW DOES THAT SERVE YOU?

- NOT VERY WELL.

- YOU WANT TO LAUGH NOW?

- I WAS IN NO WAY EMBARRASSED.

THE "O DARK THIRTYS"
IS A DRINKING CLUB.

JUST GET REAL DRUNK.
IT'S PRETTY MUCH WHAT WE DO.

- JON SEES ANOTHER OPPORTUNITY
TO SHARE MORE DAMAGING EVIDENCE

OF ACTIONS THAT ARE KILLING
THE BAR'S PROFITS.

- I HAD BEVINTEL COME IN HERE
THE PAST FEW DAYS.

AND WHAT BEVINTEL DOES

IS THEY WEIGH EVERY
LIQUOR BOTTLE EVERY NIGHT.

SATURDAY YOU GUYS GAVE AWAY
ALMOST $1,000 WORTH OF LIQUOR.

FRIDAY, THE NIGHT
YOUR BUDDIES WERE HERE,

$1,218 WORTH OF LIQUOR.

- THAT'S $1,200 IN ONE DAY?
- YES.

- WHEN I SAW HOW MUCH ALCOHOL
WAS GOING OUT THE DOOR,

IT WAS DEVASTATING.

THAT COULD BUY TEN NEW CHAIRS.

THAT COULD PAINT HALF THE BAR.

I MEAN, THAT'S PROFIT
GOING RIGHT OUT THE DOOR.

- HOW DO YOU EXPLAIN $1,200?

- WE DON'T GIVE DRINKS AWAY.

I'M CALLING [bleep]
ON THE BEVINTEL NUMBERS.

I'M SURE
WE DO OVER-POUR SLIGHTLY,

BUT NOT AS MUCH AS HE SAID.

- GUYS, UNDERSTAND
THAT THOSE DAYS ARE OVER,

THAT YOU'RE
GONNA BE ACCOUNTABLE.

EVERYBODY IS RESPONSIBLE
FOR THE FAILURE OF THIS BAR.

I GOT TO FIX EVERYBODY AND
RETRAIN 'EM ALL FROM SQUARE ONE.

TO GET THE STAFF'S POURS
CORRECTED,

JON CALLS IN SPEED BARTENDER
JOSEPH BROOKE.

JOSEPH'S EXPERIENCE
RUNNING HIGH-VOLUME BARS

IN LOS ANGELES AND NEW YORK

WILL HAVE THE STAFF
TURNING OUT COCKTAILS

IN SECONDS FLAT.

- JOE BROOKE.
- HOW ARE YOU DOING, JOE?

- NICE TO MEET YOU.
- STAFF OF ROCKS.

I'M NOT GONNA FIX THIS BAR,

I'M GONNA CHANGE IT--
TOP TO BOTTOM.

AND I'M GONNA PACK THIS PLACE
AND MAKE IT HIP.

THAT'S WHY
I BROUGHT IN JOE BROOKE.

HE'LL TEACH THESE BARTENDERS
HOW TO BE FAST, EFFICIENT,

BUT STILL MAKE A GOOD DRINK.

WHAT DO YOU THINK, BUDDY?

- YOU KNOW,
IT IS A STICKY, NASTY MESS.

AND FLIES LOVE IT.

HOW OFTEN DO YOU GUYS
CLEAN UNDER THIS?

- ONCE EVERY COUPLE MONTHS.

- I LOVE DIVE BARS,

BUT THE WHOLE
DIRTY DIVEY PART OF IT,

IT SHOULD ONLY BE AN AESTHETIC.

I WANT TO SEE HOW LONG
IT TAKES YOU GUYS

TO CRANK OUT A SIMPLE COCKTAIL.

MR. MATT,
I WOULD LOVE A BOILERMAKER.

- YOU'RE GONNA HAVE TO REFRESH
MY MEMORY ON THAT ONE.

- IT'S A SHOT OF BOURBON
AND A BEER.

- [laughs]
- AT THIS POINT,

WHERE I NEED THEM TO GET TO,
THE STAFF IS NOT EVEN HALFWAY.

ARE YOU READY?
BECAUSE THIS IS A SPEED THING.

- BRING IT.
GIVE IT TO ME.

- I WANT YOU
TO MAKE ME A KAMIKAZE.

THE STAFF HAS HEART,
I'LL GIVE THEM THAT.

BUT THEY'RE VERY SLOPPY
WITH CLOSING THE BOTTLES OFF.

THERE IS VAST ROOM
FOR IMPROVEMENT.

IT KIND OF TASTES LIKE DIVORCE.

- JOE COMING IN AND PICKING
APART OUT WORK,

I THINK HE IS A LITTLE ABRASIVE.

YOU DON'T KNOW WHO WE ARE,
AND YOU DON'T KNOW US.

CHOOSE YOUR WORDS WISELY.

- WHILE JOSEPH
AND THE BARTENDERS STRUGGLE

TO GET ON THE SAME PAGE,
JON PULLS SCOTT ASIDE

TO DISCUSS SOME
TROUBLING NUMBERS HE'S FOUND

REGARDING THE DAY SHIFT.
- LISTEN TO ME.

I'M GONNA POSITION YOUR BAR
FOR SUCCESS.

I ALSO WANT YOU TO FOCUS
ON MAKING MONEY.

WHAT YOU HAD HERE YEARS AGO,
YOU HAD A DANCE FLOOR,

YOU HAD SOME ENERGY,
YOU HAD SOME EXCITEMENT.

I GOT TO GET THAT BACK FOR YOU.
- ABSOLUTELY.

- IN THAT LIGHT,
I TOOK YOUR HOURLY SALES REPORT.

AND WE USED THESE REPORTS
TO DETERMINE

WHERE ARE MY PROFITABLE HOURS

AND WHERE ARE
MY NON-PROFITABLE HOURS?

BETWEEN 12:00 AND 1:00,
WE DID ZERO.

BETWEEN 1:00 AND 2:00,
WE DID ZERO.

SO FROM 11:00 TO 5:00
IN THE AFTERNOON

WE DID $88.

YOUR MONEY IS AT NIGHT.
YOU KNOW THAT.

- ABSOLUTELY.

- SCOTT'S STAYING OPEN
IN THE DAYTIME

REALLY TO TAKE CARE
OF THE BARTENDERS.

THIS HAS TO STOP.
YOU GOT TO CLOSE IN THE DAYTIME.

- REALLY?
- YEAH, REALLY.

- IT SCARES THE HELL OUT OF ME.

- I DON'T WANT YOU FOCUSING
ON THE DAYTIME.

- CLOSING DOWN THE DAY SHIFT,
I'M SCARED TO DEATH.

WANT TO TELL THE STAFF THE BAR
IS CLOSED IN THE DAYTIMES.

- EVEN THOUGH
THEY MIGHT NOT MAKE TIPS,

MY EMPLOYEES ARE LOSING
THE WAGES.

IT'S NOT LIKE THEY'RE GOING
TO SCHOOL TO BE DOCTORS

AND THEY'RE JUST WAITING TABLES.

THIS IS WHAT THEY DO.

IF THEY LOSE THIS INCOME,
I'M GONNA LOSE MY STAFF.

WE HAVE A BIG PROBLEM.

WE RAN SOME REPORTS ON SALES,
HOUR BY HOUR.

AND I THINK WE'RE GONNA CLOSE
ROCKS DURING THE DAY.

WE'RE NOT SELLING ANYTHING.

- BUT WHEN WE ORIGINALLY GAVE UP
SHIFTS AND I CHOSE A DAY SHIFT,

YOU KNOW WHAT I MEAN?
SO THAT I'D HAVE A NIGHT OFF,

NOW I'M [bleep].
I HAVE A MORTGAGE TO MAKE,

AND BY LOSING
A COUPLE OF SHIFTS,

IT'S DEFINITELY GOING
TO HURT ME.

- LOOK, MAN, I GET IT.
IT'S BAD FOR [bleep] BUSINESS

TO BE SITTING AROUND [bleep],
LICKING YOUR [bleep],

NOT SERVING ANYBODY.
I GET IT.

BUT IT'S NOT HELPING
MY WALLET ANY.

MY WALLET WINDS UP
HAVING ANY LESS MONEY IN IT,

I WOULD LOSE EVERYTHING I HAVE.
THIS IS MY LIVELIHOOD.

I GOT A GOOD IDEA--
LET'S CRITICIZE

ALL THE [bleep] CLIENTELE,
DAY TILL NIGHT.

OH, LET'S JUST ELIMINATE
THE WHOLE [bleep] DAY SHIFT.

- MY RENT'S $7,500 A MONTH.

YOU THINK MY BUTT'S PUCKERED,
RIGHT NOW?

- I'M NOT SAYING--

- WAY MORE PUCKERED
THAN ANYBODY ELSE.

- YOU KNOW,
IT'S A LITTLE JARRING.

- BELIEVE ME,
I'M SCARED TO DEATH.

- THE LAST 48 HOURS,
RENOWNED BAR EXPERT JON TAFFER

HAS WORKED HARD GETTING
THIS FAILING DIVE BAR

BACK ON TRACK,

MAKING UNPOPULAR CHANGES
ALONG THE WAY.

- YOU GOT TO CLOSE
IN THE DAYTIME.

- I'M SCARED TO DEATH.

IF THEY LOSE THIS INCOME,
I'M GONNA LOSE MY STAFF.

- WITH LESS THAN 60 HOURS
UNTIL THE RELAUNCH,

THE STAFF ARRIVES TO JON'S CREW

IN THE MIDST
OF THE BIGGEST CHANGE OF ALL.

- SAY GOOD-BYE TO ROCKS
AND EMBRACE THE NEW.

THE PRECONCEPTION
THAT YOU GUYS CREATED

ARE WHAT'S MAKING ME
WIPE THIS SIGN DOWN.

SO IT'S GONE.
BUT IT ALL STARTS RIGHT HERE.

- I HOPE SO.

I'M A LITTLE PISSED.

JON DROPPED
A BIG BOMB ON US

AND BASICALLY, YOU KNOW,
MURDERED ROCKS.

HE'S CHASING OUT
ALL THE OLD PEOPLE.

NOW THE LOGO'S GONE,
THE NAME'S GONE.

WHAT ELSE IS NEXT?

- WE'RE TURNING THIS DIVE BAR
INTO A VERY COOL NIGHTCLUB.

- NIGHTCLUB?

I DON'T KNOW [bleep]
ABOUT RUNNING A NIGHTCLUB.

BUT WE'RE DOING IT.

- WE'RE DOING IT.
ROCKS IS GONE, GUYS.

THIS BAR
IS IN AN INDUSTRIAL PARK.

THAT MEANS I HAVE TO TARGET

A YOUNGER,
MORE FORGIVING AUDIENCE.

THERE'S 230,000 COLLEGE STUDENTS
NEARBY,

TYPICALLY 25 YEARS OLD
OR YOUNGER.

IF I CAN CREATE A GREAT PARTY
AND A NIGHTCLUB, THEY'LL COME.

THAT'S WHY I'M GONNA
TURN IT INTO A NIGHTCLUB.

BECAUSE OF THE NEW CONCEPT,

I'M INSTITUTING
A NEW DRESS CODE.

NO MORE GANG JACKETS.

THEY'RE NOT ALLOWED IN THE BAR,

THEY'RE NOT ALLOWED
IN FRONT OF THE BAR.

- I DON'T BELIEVE THAT THERE
NEEDS TO BE A DRESS CODE

TO MAKE THIS BAR SUCCESSFUL.
IT'S JUST PRETTY FOUL.

- YOU KNOW WE'RE ALL
A LITTLE NERVOUS, OBVIOUSLY.

- OF COURSE, BUT UNDERSTAND

I NOT ONLY WANT
TO CHANGE THIS SIGN,

I'M GONNA TRY TO CHANGE YOU.

- WE'RE VERY APPREHENSIVE.

YOU CAN'T HELP BUT FEEL

LIKE YOU'RE CHASING
ALL YOUR OLD CUSTOMERS OUT,

HOPING THAT HE CAN
BRING IN NEW ONES.

IF JON CAN'T DELIVER,
WE'RE SCREWED.

- TO GET THE MUSIC
OF THE NEW NIGHTCLUB

SPINNING IN THE RIGHT DIRECTION,

JON BRINGS IN DJ GREEN LANTERN.

DJ GREEN LANTERN
HAS TOURED WITH SOME

OF THE BIGGEST NAMES IN HIP-HOP,
AND IS ACCUSTOMED

TO ENERGIZING
THOUSANDS OF FANS

IN SOLD-OUT VENUES
NATIONWIDE.

IT'S UP TO ROCKS'
RESIDENT DJ TONY

TO PICK UP EVERYTHING HE CAN
IN THE SHORT TIME HE HAS

BEFORE THE RELAUNCH.

- IN THIS NIGHTCLUB SETTING,
THE FUNDAMENTALS OF DJ-ING

ARE TRANSITION
FROM SONG TO SONG,

A BPM RIDE UP AND DOWN,

AND CROWD CONTROL.

BECAUSE A GREAT DJ IS LIKE
A CONDUCTOR OF A SYMPHONY--

THE WHOLE THING MOVES
AROUND HIS WHIM, PERIOD.

HERE'S A NICE CHALLENGE.

THIS ONE SONG
IS 82 BEATS A MINUTE.

THE NEXT SONG
IS 120 BEATS A MINUTE.

- DROP IT ON THE ONE.

YOU KNOW, MAYBE SPIN THE RECORD
BACK, DROP ON THE ONE?

- OKAY, LET ME SEE IT.

- WITH THE RIGHT TRAINING,

A GOOD DJ CAN CONTROL
THE ENTIRE FLOW OF A CLUB,

WITH A FEW TRICKS.

THE FIRST IS CREATING
A SMOOTH TRANSITION

FROM ONE SONG TO THE NEXT

BY SEAMLESSLY MIXING THE VARYING
BEATS PER MINUTE OR BPMs

WHICH IS USUALLY DONE

BY MATCHING THE RHYTHM PEAKS
OF THE SONGS.

- ONCE THIS IS MASTERED,
THE DJ CAN CREATE A BPM RIDE.

TO KEEP ENERGY LEVELS UP,

DJs PLAY HIGHER BPMs
TO GET PEOPLE TOGETHER

AND INCREASE MOVEMENT
ON THE DANCE FLOOR.

AFTER 20 TO 30 MINUTES
OF HIGH ENERGY,

THE DJ PLAYS LOWER BPMs
TO CREATE LULLS

THAT ENCOURAGE CUSTOMERS TO HIT
THE BAR AND SPEND MORE MONEY.

- OKAY, TONY, I'M LOOKING
FOR A SMOOTH TRANSITION.

[hip-hop music plays]

♪ ♪

[sloppy crossover
into faster music]

- I'M NOT--
I'M NOT IN IT RIGHT NOW.

- TONY REALLY DOESN'T
KNOW THE FUNDAMENTALS

OF REALLY MIXING.

- YOU'RE KILLING ME HERE.

- NO, YOU'RE KILLING YOURSELF,
TONY.

- I'VE ONLY BEEN DJ-ING
FOR THREE YEARS.

AND MY SKILL LEVEL AS A DJ--

I'M...YOU KNOW,
WORKING ON THAT.

- WHAT ARE YOU GONNA TELL
THESE LADIES

TO GET THEM
ON THAT DANCE FLOOR

AND THEN TO THAT BAR?

- ALL RIGHT, LADIES, I DON'T
SEE ANY DRINKS OVER THERE.

I SEE THE FIRST PERSON
ON THE DRINK--DANCE FLOOR,

I'M GONNA BUY YOU GUYS A DRINK.

- UM, HAPPY BIRTHDAY.

WE GOT TO TURN
THIS CLUB AROUND,

MAKE IT HIP AND HAPPENING,

AND TONY'S NOT HAPPENING.

- WHILE DJ GREEN LANTERN
WORKS WITH TONY,

JOSEPH BEGINS HIS TRAINING
BY INTRODUCING THE STAFF

TO THEIR NEW DRINK MENU.

WHAT YOU'RE LOOKING
AT RIGHT HERE

IS OUR ENTIRE MENU.

WE START WITH THE SHOOTERS.

THIS IS THE ONE FOR THE LADIES.

IT'S VANILLA VODKA,
PASSION FRUIT,

FRESH MINT AND
FRESH-SQUEEZED LEMON JUICE.

THE MENU I DESIGNED FOR THIS BAR

IS DEFINITELY GEARED TOWARDS
A YOUNGER DEMOGRAPHIC.

MOVING ON TO THE SLAMMERS.

THIS IS WHAT YOU'RE GONNA GIVE
TO THE GIN AND TONIC DRINKER.

A SLAMMER IS ESSENTIALLY
A MIXED SHOT.

AND WHEN YOU SLAM IT DOWN
ON THE BAR,

IT CAUSES THE FIZZ
TO REALLY ERUPT.

AND THEN YOU SHOOT IT
RIGHT THEN AND THERE.

- THE NEW DRINKS, YOU KNOW,

I WOULDN'T PERSONALLY
DRINK THEM.

THE MIXES
ARE HARD TO REMEMBER.

I'LL BE LUCKY IF I CAN
REMEMBER HOW TO POUR A,

YOU KNOW,
A WHISKY AND COKE.

- YOU GOT VINYL UP HERE, BRO.

LET'S GO, TONY!

- TRAINING WITH GREEN LANTERN
WAS ACTUALLY

AN AWESOME EXPERIENCE.

IT'S SOMETHING I'VE BEEN NEEDING
SINCE I GOT INTO DJing.

I NEED A PROFESSIONAL PUSH
TO GET ME TO THE NEXT LEVEL.

- ALL RIGHT, YOU'RE DOIN' GOOD.

[upbeat music]

THAT'S WHAT I'M TALKIN'
ABOUT, TONY!

- ARMED WITH THEIR NEW MENU,

THE STAFF BEGINS TO LEARN
JOSEPH'S SPEED TECHNIQUES.

- I HAVE CONFIDENCE THAT, WITH
A LITTLE BIT MORE PRACTICE,

YOU ARE GONNA BE MAKING THESE
WITH LIGHTNING SPEED.

SPEED IS ABSOLUTELY ESSENTIAL
TO RUNNING A GREAT BAR.

YOU SEE IT IN A LOT
OF COCKTAIL BARS,

WHERE THEY MAKE THESE AMAZING
HANDCRAFTED CREATIONS,

BUT IT'S BEEN 20 MINUTES
AND YOU'RE THREE ROWS DEEP.

SO THAT ACTUALLY
STARTS TO DETRACT

FROM THE VIBE
OF THE SPACE.

THIS IS WHERE YOU'RE
LITERALLY TRAINING YOUR BODY

TO BE AT THE SAME POINT
EVERY, SINGLE TIME.

THE KEYS TO MOVING FASTER
AS A BARTENDER:

FOUR SEPARATE MOVEMENTS.

THE FIRST IS THE FLIP.

YOU BASICALLY JUST FLIP
THE BOTTLE UP ON TOP OF ITSELF.

LIKE THIS.

THE STICKERS
ON MY STUDENTS' WRISTS

KEEP THEM MINDFUL
OF THE PART OF THE WRIST

THAT SHOULD BE OUT.

SO IT'S MUCH EASIER
TO CONTROL THE FLOW.

WHEN YOU'RE READY
TO STOP THE FLOW,

THE QUICK,
DOWNWARD SORT OF POP

CREATES A BUBBLE THAT
PASSES UP THROUGH THE NECK.

SO THE FLOW STOPS.

BUBBLE, AND THEN
TURN THE KEY.

JUST CUT IT OFF RIGHT THERE.
TURN THE KEY.

FLIP, STICKER.

BUBBLE, KEY.
NOW YOU'RE FALLING BEHIND.

- TRAINING WITH JOE,
HE'S QUITE KNOWLEDGEABLE

AS FAR AS THE BAR
IS CONCERNED.

BUT WE'VE ALL BEEN BARTENDING
FOR A LONG TIME.

WE DO WHAT WE'VE BEEN TOLD,

AND WE DO OUR BEST TO NOT
OVER-POUR HERE.

- PROPER TECHNIQUE,

WHICH IS WHAT YOU GUYS
ARE STARTING TO DO,

IS EXACTLY WHAT'S GONNA
KEEP POUR COSTS DOWN.

DO YOU REMEMBER
THE BEVINTEL REPORTS

THAT JON SHOWED YOU?
- YEAH.

- $1,218 WORTH OF LIQUOR.

THIS MONEY IS GONE!

- WHAT WERE THE NUMBERS
AGAIN?

- BEVINTEL NUMBERS
WERE BULL[bleep].

WE ARE ALL OFF, PROBABLY,

BUT NOT BY NEARLY AS MUCH
AS THE BEVINTEL REPORT STATED.

- IT'S NO DIFFERENT
THAN THEFT, IN MY EYES.

FROM WHERE I'M--FROM WHERE
MY PERSPECTIVE IS,

IT'S ALL THE SAME.

- FOR JOE TO ACCUSE US
OF STEALING,

YEAH, I THINK THAT'S
ABSOLUTELY RIDICULOUS.

YOU'RE ACCUSING US
OF SOMETHING, SO I GOT--

- I BROUGHT UP
THE BEVINTEL REPORT

BECAUSE THE NUMBERS,
TO A CERTAIN EXTENT, DON'T LIE.

- THE BEVINTEL NUMBERS SAID--

- SO YOU THINK THE BEVINTEL
NUMBER IS BULL[bleep]?

- YOU DON'T NEED
TO THROW IN OUR FACE

ABOUT A REPORT
THAT I FEEL IS--

IS [bleep].
- I DON'T CARE

IF YOU'RE GONNA
TRY TO STAND UP TO ME

TO PROVE A POINT.
- YOU WERE--YOU WERE--

- YOUR ATTITUDE [bleep]
SUCKS.

AND THAT'S YOUR OWN
[bleep] PROBLEM.

- I BROUGHT UP
THE BEVINTEL REPORT BECAUSE

THE NUMBERS, TO A CERTAIN
EXTENT, DON'T LIE.

- THE BEVINTEL NUMBERS SAID--

- SO YOU THINK THE BEVINTEL
NUMBER IS BULL[bleep]?

- YOU DON'T NEED
TO THROW IN OUR FACE

ABOUT A REPORT
THAT I FEEL IS--

IS [bleep].
- I DON'T CARE

IF YOU'RE GONNA
TRY TO STAND UP TO ME

TO PROVE A POINT.

- YOU'RE ACCUSING US
OF SOMETHING,

SO I GOT DEFENDED OVER IT.

- AFTER ALL THIS
I'M GIVING YOU GUYS,

IF YOU WANNA TAKE THAT
AS AN ATTACK,

THAT'S YOUR OWN
[bleep] PROBLEM.

I BROUGHT UP
THE BEVINTEL REPORTS...

- FRIDAY, YOU GUYS GAVE AWAY
$1,218 WORTH OF LIQUOR.

- KRISTIN MISSTEPPED
PRETTY INTENSELY.

I WAS REALLY HOPING THAT
YOU CARE ABOUT THIS PLACE.

- I DO.
- SO THEN [bleep] DO THE WORK.

- OKAY, I AM.

I'M SORRY, THEN.
- THANK YOU.

- OKAY?
- BACK TO WORK.

- I DON'T DOUBT FOR A SECOND
THAT KRISTIN FELT ATTACKED.

BUT YOU CAN EITHER FIGHT
OR JUST SIMPLY DO THE WORK

AND PAY ATTENTION
WITH THEIR TECHNIQUES.

THERE YOU GO,
THAT IS AN EXCELLENT HABIT

TO GET YOURSELF INTO.

IT IS A GUARANTEE
THAT THE BEVINTEL NUMBERS

WILL IMPROVE.

SIDE SHOT GLASS?
YOU GUYS HAVE THOSE?

- MOVE, GUYS, RIGHT?

NIGHTCLUBS, MORE THAN BARS,
MAKE MOST OF THEIR MONEY

IN ABOUT 16 HOURS A WEEK.

IT'S GONNA BE
ALL ABOUT SPEED.

SO TONIGHT, WE'RE GONNA
HAVE A SOFT OPENING.

WE'RE GONNA PUT SOME PRESSURE
ON THESE BARTENDERS

AND WE'RE GONNA SEE HOW FAST
THEY CAN BE.

AND IF SCOTT
CAN TAKE THOSE EMPLOYEES

AND MANAGE
AND BECOME ENGAGED AND LEAD,

WE'LL HAVE A WINNING
SITUATION.

WE'LL KNOW IN A FEW HOURS.

ALL RIGHT, GUYS,
WE'RE GONNA OPEN.

MAKE ME PROUD.

- ALL RIGHT, EVERYBODY,
COME ON IN.

- WITHIN MOMENTS,
THE BAR IS FULL OF CUSTOMERS,

AND THE ORDERS
START POURING IN.

- TWO CAPTAIN AND DIETS
AND THREE GREYHOUND?

- YEAH, THREE GREYHOUNDS.

- HEY, WHAT'S THE DIFFERENCE
BETWEEN A SLAMMER AND A SHOOTER?

- I HAVE NO IDEA.

I DON'T EVEN KNOW THE NAMES.

- THE STAFF IS NOT USED
TO THE HIGH VOLUME

AND IMMEDIATELY STARTS TO CRACK
UNDER PRESSURE...

[glass breaks]

FORGETTING THEIR NEW
DRINK INGREDIENTS...

- THE PASSION FRUIT--
VANILLA VODKA,

THE LEMON SOUR,
AND THREE MINT LEAVES.

- GLASSES FIRST!
SET UP! LET'S GO!

- AND REVERTING BACK TO THEIR
OLD OVER-POURING HABITS.

- OH, MY GOD.

- COME ON, JEN.

THESE BARTENDERS ARE FEELING
THE PRESSURE NOW,

AND IT'S TURNING INTO
A MESS BACK THERE.

LOOK AT THIS!
RIGHT?

GET THIS TOGETHER.

RINSE THIS OUT.
CLEAN THIS, GUYS.

COME ON.
RECIPES ARE MEANINGLESS.

LIQUOR'S FLYING
ALL OVER THE PLACE.

WORK STATIONS ARE A MESS.

- GET THE--EVEN
WITH THE STIR AND POUR,

GET THE BETTER TECHNIQUE.

YOU JUST SPILLED
ALL OVER THIS CUP.

- WHEN IT WAS GETTING BUSY,
I JUST WENT BACK TO, YOU KNOW,

MY STANDARD POUR 'CAUSE OF WHAT
I WAS COMFORTABLE WITH.

- TOO SLOW! LET'S GO!

CUSTOMERS ARE WAITING
FOR DRINKS.

A RECENT SURVEY SHOWED
MORE THAN 50% OF ANY GUEST

THAT WAITS MORE THAN 15 MINUTES
TO BE SERVED WILL NOT COME BACK.

AND I'M WORRIED WE'RE REALLY
GONNA START UNRAVELING NOW.

- I HAVE FRIENDS WAITING.
I'M WAITING.

SO IT'S A LITTLE BIT ANNOYING.

- THIS MAN NEEDS A DRINK!

- [bleep]!

- WITH THE BAR SLAMMED,
DJ TONY ATTEMPTS

TO GET PEOPLE
TO THE DANCE FLOOR.

- IS THE NEXT RECORD READY?

TALK 'EM OUT THERE
A LITTLE BIT MORE.

- I DON'T EVEN REALLY GET
WHAT THE DJ'S DEAL IS.

NO ONE'S REALLY
RESPONDING TO HIM AT ALL.

- HEY, I WANNA SEE SOME PEOPLE
ON THE DANCE FLOOR

SOMETIME TONIGHT--
LET'S GO.

- EIGHT MORE OF THOSE THINGS?

WHISKY, COKE,
AND EIGHT OF THOSE THINGS.

- AS THE STAFF
FIGHTS TO KEEP UP,

SCOTT STANDS OBLIVIOUS
TO THE CHAOS BEHIND HIM.

- ALL RIGHT, I'LL TAKE
A PITCHER OF BOURBON.

- SCOTT, ARE YOU AN ENGAGED
OWNER OR NOT?

- YEAH.
- THEN I NEED YOU TO MOVE.

GO JUMP IN, BUDDY.

LET'S GO!
COME ON!

BARTENDERS ARE STARTING
TO FALL BEHIND,

AND SCOTT DOESN'T SEEM
TO BE DOING

THE THINGS
THAT HE SHOULD BE

TO SERVE HIS STAFF
AND GET 'EM CAUGHT UP.

- HERE. DO YOU ALREADY
HAVE A TAB GOING

WITH ONE OF THESE GIRLS?

- I KNOW.

- THE NIGHT ROLLS ON,

AND THERE ARE
NO SIGNS OF IMPROVEMENT.

- I'M SWEATIN'
LIKE A DOG IN HERE!

I'M BACK THERE POURING DRINKS,
YOU KNOW, AS FAST AS I CAN.

RUNNING MY ASS OFF, TRYING
TO PAY ATTENTION TO EVERYBODY.

JUST, IT WASN'T COMING
TO ME TONIGHT.

- UNFORTUNATELY,
TONIGHT'S LAST CALL

DOES NOT MARK SUCCESS.

- WE GOTTA GO!

WE'RE DONE SERVING.
THANK YOU FOR COMING.

- THAT WAS A ROUGH
SOFT OPENING.

THE BARTENDERS WERE MESSY.

THEY CERTAINLY DIDN'T
POUR AS WELL AS THEY COULD,

BUT WE'VE GOT
A LOT OF WORK TO DO

TO HAVE THIS BAR READY
IN TWO NIGHTS.

- AFTER THEIR BUSIEST NIGHT
IN THREE YEARS,

JON CALLS A STAFF MEETING.

- ALL RIGHT, FIRST OF ALL,
SOME GENERAL COMMENTS.

WE'RE OVER-POURING SOME.

THIS MAY BE A LITTLE MORE
BOOZE ON THE BAR

THAN THERE SHOULD BE.

TONY, YOU KNOW, YOU NEED
TO WORK ON THE BEATS

AND YOUR TECHNIQUE.

RIGHT, GUYS?
- YEP.

- OKAY, YOU GOTTA PRACTICE.

NOW, YOU GOTTA TAKE
YOUR OWN TIME.

- YOU GOT IT, YEAH.

- NOW, SAY YOUR FINAL
GOOD-BYES TO ROCKS.

- IT'S GONNA BE TOUGH
TO SEE ROCKS GO.

REALLY, REALLY SAD.

BUT I KNOW,
I GOTTA BELIEVE,

THAT IT'S FOR
A GOOD REASON,

AND WE'RE GONNA DO GOOD
AT THE END.

- ALL RIGHT,
GOOD NIGHT, GUYS.

- THE NEXT MORNING,
JON MEETS WITH SCOTT

TO GO OVER THE PLANS
FOR HIS NEW NIGHTCLUB.

- ALL RIGHT, HERE WE GO.

THIS IS YOUR BABY.

SO THIS PLACE IS
IN AN INDUSTRIAL PARK.

SO I WANT TO TAKE
AN INDUSTRIAL THEME,

HIGH-ENERGY NIGHTCLUB HERE
THAT'LL DRAW A YOUNG AUDIENCE

THAT SPENDS MORE.

FIRST THING I HAVE TO DO
IS I HAVE TO MAKE YOU VISIBLE

FROM THAT ROAD.

SO I HAVE TO DO
SOMETHING HERE

TO MAKE THIS ENTRYWAY POP.

I DON'T LOVE THE DJ BOOTH
HIDDEN UP HERE.

- OKAY.
- WHEN YOU WALK IN, HE'S GONE.

WE WANT TO ATTRACT
THESE YOUNG GIRLS

AND THESE COLLEGE KIDS.

I'M GONNA MAKE THIS DANCE FLOOR
REALLY WORK FOR YOU.

THEN THERE'S A WHOLE BUNCH
OF FLOW PATTERN

AND DECOR ELEMENTS
AND SPECIAL EFFECTS THINGS

THAT WE'RE GONNA DO
AROUND THIS SPACE.

- OKAY.
- NEXT, YOUR BAR TOP STINKS.

YOU KNOW THAT.
WE HAVE THIS OLD BAR.

IT'S DATED.
- YEAH.

- I GOT TO CHANGE
THIS WHOLE BAR.

I GOT TO UPDATE--
- OOH, THAT'S EXCITING.

- I GOT TO HIP IT UP.
I GOT TO MAKE YOU RELEVANT.

- THAT WAS THE FIRST TIME
I FINALLY GOT EXCITED

ABOUT THIS WHOLE THING.

FROM THE ENTRANCE
TO DRESSING UP THE BAR

TO THE DEEJAY BOOTH

TO THE SEATING,
IT WAS AWESOME.

THIS IS GONNA MAKE IT WORTH IT
RIGHT HERE.

I'M EXCITED.

- AFTER 36 HOURS OF HAMMERING,

SAWING, MOUNTING,
AND PAINTING,

JON'S CREW PUTS
ON THE FINISHING TOUCHES

AS THE STAFF EAGERLY AWAITS
TO CHECK OUT

THEIR NEW NIGHTCLUB.

- HI, GUYS.
all: HI. HELLO.

- WELL, THE MOMENT OF TRUTH
HAS ARRIVED.

WHEN I GOT HERE
FIVE DAYS AGO,

SCOTT, YOU WERE
AN ABSENTEE DISENGAGED OWNER,

AND YOU KNOW THIS PLACE WAS
CALLED THE DIVE OFF OF 5

FOR A REASON, RIGHT?
- IT WAS. YUP.

- IT LOOKED LIKE IT FROM
THE OUTSIDE, DIDN'T IT, GUYS?

WHEN I DROVE BY THE HIGHWAY,
I DIDN'T EVEN NOTICE IT.

REALLY OLD, TIRED OUTSIDE,
DIDN'T LOOK SAFE.

LOOKS LIKE THERE'S GANGS
HANGING OUT.

DIDN'T LOOK COOL.

THIS BAR IS LOCATED
IN AN INDUSTRIAL PARK.

SO I WANTED TO CREATE
A COOL BAR AND A NIGHTCLUB

THAT HAS CURB APPEAL

TO GET A YOUNG AUDIENCE IN.

YOU GUYS READY
TO SEE YOUR NEW BAR?

- WE ARE.
- ABSOLUTELY.

- OKAY, DON'T TURN AROUND
TILL THE COUNT OF THREE.

- ALL RIGHT.
- HERE WE GO.

ONE...

TWO...

THREE.
[all gasping]

- YOU GUYS READY
TO SEE YOUR NEW BAR?

- WE ARE.
- ONE...

TWO...

THREE.

[all gasping]

- HOLY [bleep].
- OH, MY GOD.

- WELCOME TO THE POWER PLANT.

IT'S A BRAND
THAT FITS PERFECTLY

IN AN INDUSTRIAL PARK,

BUT IT'S ALSO PERFECT
FOR A NIGHTCLUB.

IT CONVEYS THE ENERGY
AND EXCITEMENT WE'RE GONNA HAVE.

- THAT IS AWESOME.

EVERYBODY'S GONNA KNOW
WHERE THE POWER PLANT IS.

- I WANTED TO CREATE
A THREE-DIMENSIONAL ENTRYWAY

SO THE DOOR HAD WEIGHT AND IT
DIDN'T LOOK LIKE A BACK DOOR.

- TALK ABOUT DRAWING THEIR EYE.
- YOU GOT IT.

YOU READY TO SEE
THE INSIDE?

- LET'S GO.
- AFTER YOU.

- SCOTT, YOU FIRST.
LET'S GO.

- OH, [bleep].
[laughter]

MY GOD,
THIS IS AWESOME.

- WOW.
- LOOK AT THE LIGHTS.

- LOOK AT UP HERE.
A VIP AREA.

WE HAVE OUR VIP LOUNGE FOR
OUR CUSTOMERS LIKE WE WANTED.

- THE CARPET BEING GONE
IS MY FAVORITE PART,

TO BE HONEST WITH YOU.
- MINE TOO.

- THAT [bleep] WAS DISGUSTING.

- SO THE DJ IS THE CENTER
OF ATTENTION, TONY,

IN A NIGHTCLUB.

YOU GUYS HAD HIM
AROUND A CORNER, HIDDEN.

I PUT YOUR D.J. BOOTH
FRONT AND CENTER,

I PUT IN
A WHOLE NEW SOUND SYSTEM.

I BROUGHT MGR PROFESSIONAL
IN HERE TO MAKE THIS THING

SOUND INCREDIBLE,
AND I'M NOT PLAYING AROUND.

GREEN, SHOW 'EM WHAT WE GOT,
BUDDY.

[hip-hop music plays]

- THE MGR SOUND SYSTEM

IS ABSOLUTELY AWESOME.

YOU CAN FEEL THE BASS.

I GOT ALL THE CONTROL

UP AT MY BOOTH NOW.

I DEFINITELY GOT MY WORK CUT OUT
FOR ME.

- TAKE A DEEP BREATH, GUYS.
WHAT DO YOU SMELL?

- NOTHING.

[laughter]

- 'CAUSE THE CARPET IS GONE.

I GOT RID
OF THAT DIVE BAR SMELL.

NOW LET'S LOOK
AT ONE OF MY FAVORITE THINGS.

YOU KNOW WHAT THIS IS?

THIS IS A BUTT FUNNEL.

BUTT FUNNEL'S SOMETHING
I INVENTED 25 YEARS AGO.

AND IT'S MADE ME MONEY
FOR 25 YEARS.

- A BUTT FUNNEL IS CREATED
BY ADDING RAILINGS

TO CREATE A BOTTLENECK
THAT FORCES PEOPLE

TO RUB UP AGAINST ONE ANOTHER

ON THEIR WAY
TO AND FROM THE DANCE FLOOR.

THE BUTT FUNNEL STIMULATES
SOCIAL INTERACTION,

WHICH IS WHY MOST CUSTOMERS
ARE ON THE DANCE FLOOR

IN THE FIRST PLACE.

- YOU GOT TO TURN SIDEWAYS

TO MAKE IT IN,

SO WE LOOK AT EACH OTHER.

BARS ARE ALL ABOUT INTERACTION.

THE MORE INTERACTION
THERE IS,

THE LONGER THEY STAY,
THE MORE THEY SPEND.

OKAY, GUYS, LET'S GO TAKE A LOOK
AT THE BAR.

- HOLY [bleep].
LOOK AT THIS.

- THIS IS MARMOLEUM,

AND WE GOT THIS
FROM FORBO FLOORING SYSTEMS.

AND IT WILL LAST FOREVER.

NOW, GUYS, THERE'S
NO MORE DAY SHIFT HERE ANYMORE.

THIS IS A NIGHT OPERATION.

SO WE GOT TO CRANK
16 HOURS A WEEK.

TO DO THAT, I PUT IN
A TURBO TAP SYSTEM FOR YOU.

THIS FILLS A BEER
FROM THE BOTTOM OF THE GLASS

THREE TIMES FASTER.
98% YIELD ON A KEG.

WHAT DO YOU THINK, GUYS?
- THAT'S AWESOME.

- AFTER FIVE DAYS
OF TRAINING

AND A MAJOR TRANSFORMATION
INTO THE POWER PLANT,

SCOTT AND HIS STAFF
WILL BE PUT TO THE TEST

TO SEE
IF THEY CAN SUCCESSFULLY LAUNCH

LAGUNA NIGUEL'S
NEWEST NIGHTCLUB.

- OKAY, THERE'S ONLY PROBABLY
200 PEOPLE OUT THERE.

FIRST COUPLE DAYS
WERE JUST BRUTAL.

NOT A LOT OF SLEEP.

NOW I GOT A HIP NEW PLACE

EVERYBODY'S GONNA WANT
TO COME TO.

IT'S GONNA BE GREAT.

HI, EVERYBODY.
MY NAME IS SCOTT.

I AM THE OWNER
OF POWER PLANT.

[cheers and applause]

COME ON IN.
LET'S HAVE A GOOD TIME.

- LET ME SEE YOUR WRISTBANDS.
THANK YOU.

HOW YOU DOING, LADIES?

- THE YOUNG, HIP CROWD

RUSHES IN
AND QUICKLY SWAMPS THE BAR.

- THREE OF THE OMGs?

- WHO'S UP?
WHO'S UP?

- THE STAFF HANDLES THE RUSH,

UTILIZING THEIR NEW TECHNIQUES.

- HOW ARE YOU DOING?

- I'M PEACHY, BABY.
HOW ARE YOU?

- SLAM IT DOWN,
SHOOT IT BACK.

YOU GOT IT.

- OUTSIDE, THERE'S AN OLD
PROBLEM TROUBLING THE NIGHTCLUB.

- GUY'S WEARING
HIS O DARK THIRTY VEST

IN FRONT OF YOUR BAR.

IF SOMEBODY DRIVES UP
IN THIS PARKING LOT,

IS THAT ANY BETTER
THAN IT WAS FOUR DAYS AGO?

- I DON'T BELIEVE SO, NO.
- OKAY. FIX IT.

- IF YOU COULD JUST TAKE OFF
YOUR VEST AND YOUR HAT

EVEN WHILE YOU'RE OUTSIDE.
- I WILL NOT DO THIS--

NO, I WILL NOT DO THAT
ON [bleep] CAMERA.

I'M OUTSIDE.
- REGARDLESS, THOUGH,

THEY DON'T WANT IT
ANYWHERE NEAR IT.

- OKAY, I'LL LEAVE.
- OKAY. THANK YOU.

- YOUR ENTRANCE IS KEY,
MAN, RIGHT?

IF IT DOESN'T LOOK COOL
OUT HERE,

IT'S NOT GONNA BE COOL
IN THERE.

- YOU'RE RIGHT.
- ALL RIGHT, MAN?

- BACK INSIDE,
THE BARTENDERS

CONTINUE TO BE SLAMMED.

- THEY ENCOUNTERED A PROBLEM

THEY HAD NEVER
ENCOUNTERED BEFORE.

- I GOT NO GLASSWARE!

- THEY WERE CRANKING
OUT THE DRINKS SO FAST

THAT THEY DIDN'T HAVE ENOUGH
GLASSES IN THE ENTIRE VENUE

TO SUPPORT A RUSH
LIKE THAT.

- GUYS, I NEED GLASSES.

- I'LL DO IT.
I GOT IT.

START POURING.
I GOT THIS.

- WE ARE FALLING BEHIND STILL.

- SEEING THE BAR IN TROUBLE,

DJ TONY RAMPS UP THE BPMs
TO GET CUSTOMERS

DANCING AND AWAY FROM THE BAR.

[upbeat music]

- ALL OF A SUDDEN,
HERE'S THIS CONFIDENT GUY.

DJ DYSFUNCTION
IS OUT THE WINDOW.

NOW I SEE DJ TONY.

HIS CONFIDENCE LEVEL'S
AT TEN.

BEAUTIFUL JOB.

- YEAH!
- THAT ALMOST WENT DOWN.

[chatter]

- I JUST GOT TO TELL YOU, I AM
SO [bleep] PROUD OF YOU, MAN.

- THANK YOU, JON.

I HAVEN'T BEEN ABLE TO,
YOU KNOW,

WORK MY ASS OFF LIKE THIS
IN A LONG TIME,

AND, YOU KNOW,
IT FEELS GOOD,

AND, HELL, I HOPE
TO DO IT EVERY NIGHT.

HERE YOU GO, DARLING.
- THANK YOU.

- TAKE TWO ORDERS
AT A TIME.

- YOU GOT IT, MAN.

- GOT GLASSES HERE.
- OKAY.

- CAN I INTERRUPT YOU
FOR A SECOND?

- YEAH.
- TO TELL YOU

THAT YOU'RE DOING TERRIFIC
TONIGHT.

- THANK YOU.

I WAS DEFINITELY TRYING
TO NAIL THE TECHNIQUE.

REALLY FOCUSING
ON MY WRIST.

AND I THINK
I KIND OF NAILED IT.

- WHAT DO YOU THINK?
PRETTY COOL?

- I LIKE IT A LOT.
YEAH.

- IT'S LIKE A WHOLE NEW CROWD,

MORE UPBEAT,
EVERYONE'S EXCITED.

- THIS BAR IS PACKED.

IF THESE BARTENDERS CONTINUE
TO SERVE THESE GUESTS QUICKLY,

THEY'LL MAKE SO MUCH TIPS
AT NIGHT

THAT THEY'LL NEVER MISS
THE DAY SHIFT.

- GO HANG OUT.

THAT'LL BE $10 ALL TOGETHER.

- WITH THE DANCE FLOOR FULL

AND THE CUSTOMERS
ENJOYING THE NEW DRINKS,

POWER PLANT IS ON ITS WAY
TO BECOMING LAGUNA NIGUEL'S

NEW NIGHTCLUB SENSATION.

- HEY, BUDDY,
I'M OUT OF HERE.

- ALL RIGHT, JON.

THANK YOU VERY MUCH.

WHEN WE STARTED THIS PROCESS,

WE WERE THE DIVE
OFF THE 5,

AND THAT WAS OUR REPUTATION.

AND IT LOOKS LIKE,
COMING OUT THE OTHER END,

WE DEFINITELY CHANGED
THE PERCEPTION.

THERE WERE A LOT OF NEW FACES
TONIGHT

I HADN'T SEEN BEFORE.

I'M ECSTATIC.

I THINK
WE'RE GONNA FLOURISH.

IF THIS NIGHTCLUB
STAYS PACKED,

THIS PROVES TO SCOTT

THAT YOU DON'T NEED
TO HAVE SMOKING

TO BE SUCCESSFUL.

- ONE MONTH
AFTER THE RELAUNCH,

THE POWER PLANT
IS STILL FULLY CHARGED.

- I GET A LOT OF COMPLIMENTS
ABOUT THE ENTRANCE.

PEOPLE ARE PULLING IN TO FIND
OUT WHAT'S GOING ON HERE.

I'VE BEEN HERE A LOT MORE.
PROUD TO COME INTO WORK.

FRIDAYS AND SATURDAYS
HAVE BEEN FANTASTIC.

WE DEFINITELY GET
A DIFFERENT CLIENTELE.

A LOT OF HOT GIRLS
ARE COMING IN.

EVERYBODY LOVES THE PLACE.

SALES ARE UP ABOUT 20%,

WHICH IS THE BEST PART,
HONESTLY.

POWER PLANT'S
A GREAT CONCEPT,